Abra Promotions vs Luffa

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026 for Abra Promotions, Oct 14, 2026 for Luffa.

The short answer

  • Only Abra Promotions lists a free plan. Paid plans start at $99/month for Abra Promotions and $0.99/month for Luffa.
  • Abra Promotions lists 24 features Luffa’s listing doesn’t mention, including A/B testing, Analytics, Banners.

Head to head

Detected stores

Abra Promotions: 290
Luffa: —

App Store reviews

Abra Promotions: 61
Luffa: —

Stores added, 28 days

Abra Promotions: 31
Luffa: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Developer
Categories
  • Discounts
  • Discounts
Languages
  • English
  • English
Launched
Aug 24, 2022
Oct 3, 2025
Built for Shopify
Built for Shopify
Not badged
Reviews per month
1 last full month
—
Detected stores
290active installs
  • Laura Mercier - US
  • NOBULL
  • Primitive Skateboarding
  • Buttonscarves
  • Pebby Forevee
+285 more
0active installs
Most common store size
11-50 products28%
—
Top countries
  • United States47%
  • Canada9%
  • United Kingdom8%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510FebAprJulSepDecAugSepAbra Promotions: 1 reviews in February 2025Abra Promotions: 1 reviews in March 2025Abra Promotions: 1 reviews in April 2025Abra Promotions: 2 reviews in June 2025Abra Promotions: 4 reviews in July 2025Abra Promotions: 1 reviews in August 2025Abra Promotions: 1 reviews in September 2025Abra Promotions: 8 reviews in November 2025Abra Promotions: 4 reviews in December 2025Abra Promotions: 2 reviews in June 2026Abra Promotions: 2 reviews in August 2026Abra Promotions: 1 reviews in September 2026
Abra PromotionsLuffaCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $299/month
$0.99/month
Plans
Free PlanFree
  • · Abra is free for one private promotion
  • · Auto-applied discounts and pricing
  • · Customizable theme sections and banners
Flex$99/month
1.5% of attributed revenue over $10k. Flexible usage pricing for brands running low volume promotions.
  • · All-in-One Tiered Discount
  • · BOGO & Fixed Price Discount
  • · Gift with Purchase
  • · Multi-Value Product Discount
  • · Tiered Volume Discount
  • · Unlimited Promotions and Discounts
Fixed – starts at$299/month
Predictable monthly pricing for brands using promotions as an ongoing growth strategy.
  • · All-in-One Tiered Discount
  • · BOGO & Fixed Price Discount
  • · Dedicated Support
  • · Gift with Purchase
  • · Google Structured Data
  • · Multi-Value Product Discount
Basic Plan$0.99/month
Coverage
28 of 32 features88%
8 of 32 features25%
Unique strengths
  • A/B testing
  • Analytics
  • Banners
  • Bulk editing
  • +20 more
  • Automations
  • Bulk discounts
  • Fixed pricing
  • Free shipping
Discounts
88%28/32
25%8/32
Discount types
83%15/18
33%6/18
Managing discounts
93%13/14
14%2/14
2444onlybothonly
Abra PromotionsLuffa32 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Klaviyo
  • Social Snowball
  • Tapcart
  • AfterSell
  • UpCart
  • Alia
—
How it sells itself

Create, schedule and test private links or public promotions that activate the moment a shopper lands. Discounts auto-apply sitewide, banners confirm progress, and strikethrough pricing updates in real time for a frictionless journey. Go global with promotions that localize currency and discounts. Truly flexible gifting: selectable, tiered gifts, gifts by collection or by market.

This extension enables merchants to create and manage custom discount rules effortlessly. It integrates directly into the store’s discount engine to apply conditional logic, automated scheduling, and multi-tier discounts. The app reduces manual setup, ensures consistent pricing strategies, and enhances promotional flexibility.

Key points
  • Auto-apply discounts to your customers’ cart and all pages before checkout
  • Show popups and custom theme sections to customers to increase conversions
  • Use our easy gift adding magic with free gifts to convert your customers
  • Create discount combinations that work with a single code
  • Create conditional discounts based on products, collections, or cart value
  • Schedule discounts to activate and expire automatically
  • Support tiered discounts (e.g., buy 2 get 1, volume pricing)
  • Exclude specific products or customer groups
Screenshots
Convert customers with our easy gift with purchase magic
Boost conversions with popups and custom theme sectionsRun targeted promotions for customer segments with Abra linksAuto-apply discounts on all pages before checkout
Create and customize product, order, and shipping discounts
View applied discounts and real-time savings in the cartSet discount rules and apply them automatically at checkoutCreate and customize product, order, and shipping discounts

Installed with

Abra Promotions5.0(61)LuffaNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAbra PromotionsLuffa
Detected stores290as of Nov 10, 2026Not published
Net store change, 28 days+14estimated0estimated
Stores added, 28 days31new and returningNot enough data
Big-brand share46%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Food, Beverages & TobaccoNot published
Top store countriesUnited States, Canada, United KingdomNot published

Reviews

MeasureAbra PromotionsLuffa
App Store rating5.0 ★Not published
App Store reviews61Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAbra PromotionsLuffa
Free planYesNot listed
Lowest paid monthly plan$99/month$0.99/month(ahead)
Longest free trialNot listedNot listed
Plans listed31

Listing

MeasureAbra PromotionsLuffa
Shopify category rank#69(ahead)in Discounts#764in Discounts
Shopify App Charts#4 on Featured by Shopify in DiscountsNot on this week’s charts
Built for ShopifyYesNo
LaunchedAug 24, 2022Oct 3, 2025
Languages1English1English
DeveloperAbraluffa

FAQ

Abra Promotions and Luffa: common questions

Is Abra Promotions or Luffa cheaper?
Only Abra Promotions lists a free plan. Paid plans start at $99/month for Abra Promotions and $0.99/month for Luffa. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Abra Promotions lists 24 the others don’t mention, such as A/B testing, Analytics, Banners, Bulk editing. Luffa lists 4 the others don’t mention, such as Automations, Bulk discounts, Fixed pricing, Free shipping. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026 for Abra Promotions, Oct 14, 2026 for Luffa; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026 for Abra Promotions, Oct 14, 2026 for Luffa. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.