Abra Promotions vs Deducto: Smarter Promotions
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Abra Promotions, Oct 13, 2026 for Deducto.
The short answer
- On the Shopify App Store: Abra Promotions 5.0 from 61 reviews and Deducto 5.0 from 1 reviews.
- Both list a free plan. Paid plans start at $99/month for Abra Promotions and $99/month for Deducto.
- Abra Promotions lists 17 features Deducto’s listing doesn’t mention, including A/B testing, Analytics, Banners.
Head to head
- United States
- Canada
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Plan
- · Abra is free for one private promotion
- · Auto-applied discounts and pricing
- · Customizable theme sections and banners
Flex
- · All-in-One Tiered Discount
- · BOGO & Fixed Price Discount
- · Gift with Purchase
- · Multi-Value Product Discount
- · Tiered Volume Discount
- · Unlimited Promotions and Discounts
Fixed – starts at
- · All-in-One Tiered Discount
- · BOGO & Fixed Price Discount
- · Dedicated Support
- · Gift with Purchase
- · Google Structured Data
- · Multi-Value Product Discount
Free
- · 1000 API requests included
- · 3 active promotions
- · Single user
Lite
- · 10 active promotions
- · 100,000 API requests included
- · 5 users
Pro
- · 20 users
- · 30 active promotions
- · 500,000 API requests included
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate, schedule and test private links or public promotions that activate the moment a shopper lands. Discounts auto-apply sitewide, banners confirm progress, and strikethrough pricing updates in real time for a frictionless journey. Go global with promotions that localize currency and discounts. Truly flexible gifting: selectable, tiered gifts, gifts by collection or by market.
Shopify's discounts only take you so far. Deducto is the promotions engine that picks up where they leave off, giving your team one place to build offers with real logic and targeting, control how they combine, and keep them profitable as you scale. Launch whatever you can imagine in minutes, with no code and without juggling a stack of single-purpose discount apps.
- Auto-apply discounts to your customers’ cart and all pages before checkout
- Show popups and custom theme sections to customers to increase conversions
- Use our easy gift adding magic with free gifts to convert your customers
- Create discount combinations that work with a single code
- Flexible logic and nested conditions for complex promotion rules
- Use custom product attributes, collections, vendors and tags to build promotions
- Priority ordering to ensure promotions apply in the order you want
- Allow customers to enter multiple coupons at once, in the cart and checkout
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Abra Promotions |  Deducto |
|---|---|---|
| Detected stores | 285 | Not published |
| Net store change, 28 days | +14 | 0 |
| Stores added, 28 days | 30 | Not enough data |
| Big-brand share | 46% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, Canada, United Kingdom | Not published |
Reviews
| Measure | Abra Promotions | Deducto |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 61(ahead) | 1 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Abra Promotions | Deducto |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $99/month | $99/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 3 | 3 |
Listing
| Measure | Abra Promotions | Deducto |
|---|---|---|
| Shopify category rank | #69(ahead) | #575 |
| Shopify App Charts | #4 on Featured by Shopify in Discounts | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Aug 24, 2022 | May 18, 2026 |
| Languages | 1 | 1 |
| Developer | Abra | Deducto Pty Ltd |
FAQ
Abra Promotions and Deducto: common questions
- Is Abra Promotions or Deducto cheaper?
- Both list a free plan. Paid plans start at $99/month for Abra Promotions and $99/month for Deducto. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Abra Promotions or Deducto?
- On the Shopify App Store: Abra Promotions 5.0 from 61 reviews and Deducto 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Abra Promotions lists 17 the others don’t mention, such as A/B testing, Analytics, Banners, Campaigns. Deducto lists 16 the others don’t mention, such as APIs and webhooks, Automations, BOGO, Bulk discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Abra Promotions, Oct 13, 2026 for Deducto; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Abra Promotions, Oct 13, 2026 for Deducto. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.