Amplitude: Customer Analytics vs OneClick: Google Ads Tracking
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 1, 2026.
The short answer
- Amplitude is detected on 2.8× as many Shopify stores as OneClick: 280 vs 101 as of Nov 1, 2026.
- On the Shopify App Store: Amplitude 3.3 from 11 reviews and OneClick 2.0 from 13 reviews.
- Amplitude lists 14 features OneClick’s listing doesn’t mention, including Abandoned cart, AI insights, Analytics dashboard.
At a glance
Adoption, reviews, pricing and listing
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Amplitude |  OneClick |
|---|---|---|
| Detected stores | 280(ahead) | 101 |
| Net store change, 28 days | +1 | +23 |
| Stores added, 28 days | 1 | 23(ahead) |
| Big-brand share | 22% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | United States, United Kingdom, India | United States, United Kingdom, India |
Reviews
| Measure | Amplitude | OneClick |
|---|---|---|
| App Store rating | 3.3 ★(ahead) | 2.0 ★ |
| App Store reviews | 11 | 13(ahead) |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Amplitude
- 1
- —
OneClick
- 23
- —
Plans
What each plan costs
As listed on the Shopify App Store. Usage charges and plan limits differ, so compare what each plan includes, not only the price.
Amplitude
- FreeFree
OneClick
- Complete Tracking$4.99/monthDynamic Remarketing · Enhanced Conversions · Page View, Add Cart, Checkout, Purchase
Features
26 listed features, 12 in common
Coverage is the share of every feature these listings mention. A feature a listing doesn’t mention may still be supported.
AmplitudeOneClickOnly Amplitude lists 14
- Abandoned cart
- AI insights
- Analytics dashboard
- Custom dashboards
- Forecasting
- Funnel analysis
- GDPR compliance
- Historical analysis
- +6 more
Only OneClick lists 0
Nothing the other listing doesn’t also mention.
Feature by feature
All 26 features across 3 groups, checked off app by app.
Integrations
What each app says it works with
From each listing’s “Works with” section.
Both list 1
- Checkout
Only Amplitude 6
- Amazon
- Klaviyo
- Google Analytics
- Facebook Ads
- Segment
- Tiktok
Only OneClick 1
- Google Ads
Who uses each
The stores behind each app
Shares are of each app’s detected stores; stores without a known country or catalog size count toward neither.
Amplitude
Top countries
- United States
- United Kingdom
- India
- Australia
Catalog size
- 11-50
- 51-100
- 201-500
- 101-200
Stores running it
OneClick
Top countries
- United States
- United Kingdom
- India
- Australia
Catalog size
- 11-50
- 201-500
- 51-100
- 101-200
Installed with
The apps each one runs alongside
The apps Shoplist most often detects on the same stores.
FAQ
Amplitude and OneClick: common questions
- Which is more popular, Amplitude or OneClick?
- Amplitude is detected on 2.8× as many Shopify stores as OneClick: 280 vs 101 as of Nov 1, 2026.
- Which has better reviews, Amplitude or OneClick?
- On the Shopify App Store: Amplitude 3.3 from 11 reviews and OneClick 2.0 from 13 reviews.
- What features does each app list that the other doesn’t?
- Amplitude lists 14 the others don’t mention, such as Abandoned cart, AI insights, Analytics dashboard, Custom dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 1, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 1, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.