OneClick: Google Ads Tracking vs α OnePixel: Facebook Pixel API

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 1, 2026.

The short answer

  • α OnePixel is detected on 18× as many Shopify stores as OneClick: 1,814 vs 101 as of Nov 1, 2026.
  • On the Shopify App Store: OneClick 2.0 from 13 reviews and α OnePixel 4.5 from 272 reviews.
  • Only α OnePixel lists a free plan. Paid plans start at $4.99/month for OneClick and $9.90/month for α OnePixel.
  • α OnePixel lists 16 features OneClick’s listing doesn’t mention, including Analytics dashboard, Behavior, Conversion tracking.
101OneClick stores1,814α OnePixel stores
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.

At a glance

Adoption, reviews, pricing and listing

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureOneClickα OnePixel
Detected stores101as of Nov 1, 20261,814(ahead)as of Nov 1, 2026
Net store change, 28 days+23estimated−23estimated
Stores added, 28 days23(ahead)new and returning10new and returning
Big-brand shareNot enough data13%of stores of known size
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyApparel & Accessories, Health & Beauty, Home & Garden
Top store countriesUnited States, United Kingdom, IndiaUnited States, India, United Kingdom

Reviews

MeasureOneClickα OnePixel
App Store rating2.0 ★4.5 ★(ahead)
App Store reviews13272(ahead)
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureOneClickα OnePixel
Free planNot listedYes
Lowest paid monthly plan$4.99/month(ahead)$9.90/month
Longest free trial7 days7 days
Plans listed14

Listing

MeasureOneClickα OnePixel
Shopify category rank#569in Analytics#71in Ads
Shopify App ChartsNot on this week’s charts#9 in Ads
Built for ShopifyNoYes
LaunchedJul 1, 2021Jan 25, 2022
Languages1English1English
DeveloperOneClickOneCommerce

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510SepJanDecJulJunAugOctDecFebAprJunOneClick: Google Ads Tracking: 1 reviews in September 2021OneClick: Google Ads Tracking: 1 reviews in October 2021OneClick: Google Ads Tracking: 1 reviews in January 2022OneClick: Google Ads Tracking: 1 reviews in September 2023OneClick: Google Ads Tracking: 3 reviews in December 2023OneClick: Google Ads Tracking: 1 reviews in January 2024OneClick: Google Ads Tracking: 1 reviews in July 2024OneClick: Google Ads Tracking: 3 reviews in October 2024OneClick: Google Ads Tracking: 1 reviews in September 2025α OnePixel: Facebook Pixel API: 1 reviews in June 2025α OnePixel: Facebook Pixel API: 1 reviews in July 2025α OnePixel: Facebook Pixel API: 7 reviews in August 2025α OnePixel: Facebook Pixel API: 10 reviews in September 2025α OnePixel: Facebook Pixel API: 2 reviews in October 2025α OnePixel: Facebook Pixel API: 4 reviews in November 2025α OnePixel: Facebook Pixel API: 2 reviews in December 2025α OnePixel: Facebook Pixel API: 2 reviews in January 2026α OnePixel: Facebook Pixel API: 1 reviews in February 2026α OnePixel: Facebook Pixel API: 2 reviews in March 2026α OnePixel: Facebook Pixel API: 2 reviews in April 2026α OnePixel: Facebook Pixel API: 1 reviews in June 2026
OneClickα OnePixelCompleted months only

OneClick

Stores added, 28d
23
New reviews, 28d
—

α OnePixel

Stores added, 28d
10
New reviews, 28d
0

Plans

What each plan costs

As listed on the Shopify App Store. Usage charges and plan limits differ, so compare what each plan includes, not only the price.

OneClick

  • Complete Tracking$4.99/month
    7-day free trialDynamic Remarketing · Enhanced Conversions · Page View, Add Cart, Checkout, Purchase

α OnePixel

  • StarterFree
    01 pixel · Audience Management · Pixel Report · Support all channels · Unlimited Events
  • Standard$9.90/month
    7-day free trial03 pixels · Audience Management · Conversion API for Meta, TikTok & Google · Customer Support · Support all channels · Unlimited events
  • Professional$19.90/month
    7-day free trial(New) OpenAI Pixel & Conversion API · 06 pixels · Audience Management · Conversion API for Meta, TikTok & Google · Customer Support · Support all channels
  • Advanced$29.90/month
    7-day free trial(New) OpenAI Pixel & Conversion API · 10 pixels · Audience Management · Conversion API for Meta, TikTok & Google · Customer Support · Support all channels

Features

28 listed features, 6 in common

Coverage is the share of every feature these listings mention. A feature a listing doesn’t mention may still be supported.

OneClick43% · 12 of 28
α OnePixel79% · 22 of 28

Only OneClick lists 6

  • Checkout analytics
  • Cohort analysis
  • Custom reports
  • Data export
  • Lifetime value (LTV)
  • Marketing attribution

Only α OnePixel lists 16

  • Analytics dashboard
  • Behavior
  • Conversion tracking
  • Custom audiences
  • Engagement metrics
  • Event-based
  • GDPR compliance
  • Performance tracking
  • +8 more

Feature by feature

All 28 features across 6 groups, checked off app by app.

See the full feature grid

Integrations

What each app says it works with

From each listing’s “Works with” section.

Both list 1

  • Checkout

Only OneClick 1

  • Google Ads

Only α OnePixel 5

  • Meta Pixel Facebook
  • Pixel Tiktok Ad Tixel
  • Google Ad multipixel
  • FB Conversion API
  • Facebook tracking

Who uses each

The stores behind each app

Shares are of each app’s detected stores; stores without a known country or catalog size count toward neither.

OneClick

Top countries

  • United States39%
  • United Kingdom13%
  • India6%
  • Australia4%

Catalog size

  • 11-5019%
  • 201-50017%
  • 51-10016%
  • 101-20015%

α OnePixel

Top countries

  • United States24%
  • India5%
  • United Kingdom4%
  • Italy3%

Catalog size

  • 11-5023%
  • 201-50014%
  • 101-20013%
  • 51-10013%

Installed with

The apps each one runs alongside

The apps Shoplist most often detects on the same stores.

FAQ

OneClick and α OnePixel: common questions

Which is more popular, OneClick or α OnePixel?
α OnePixel is detected on 18× as many Shopify stores as OneClick: 1,814 vs 101 as of Nov 1, 2026.
Is OneClick or α OnePixel cheaper?
Only α OnePixel lists a free plan. Paid plans start at $4.99/month for OneClick and $9.90/month for α OnePixel. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, OneClick or α OnePixel?
On the Shopify App Store: OneClick 2.0 from 13 reviews and α OnePixel 4.5 from 272 reviews.
What features does each app list that the other doesn’t?
OneClick lists 6 the others don’t mention, such as Checkout analytics, Cohort analysis, Custom reports, Data export. α OnePixel lists 16 the others don’t mention, such as Analytics dashboard, Behavior, Conversion tracking, Custom audiences. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 1, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 1, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.