Free tool · BFCM 2026 Stack X-Ray
Brooklinen’s Black Friday stack
Everything Shoplist sees running on brooklinen.com, mapped to the eleven jobs a Black Friday stack has to do.
BFCM stack X-ray · brooklinen.com
Brooklinen: 4/11BFCM categories covered
15 detected apps · stack last checked Oct 31, 2026
The eleven jobs a Black Friday stack does
The first seven are the categories whose app reviews surged in November 2025. The last four are the core stack every sale runs on.
Urgency & countdowns
Not detectedCountdown timers and live social proof that make the deadline real.
Gifts, bundles & BOGO
Not detectedBundles, gift cards and gift wrap that lift order value.
Discounts & pricing
Covered1 app detected, named with a free account
Delivery dates & shipping promises
Not detectedDelivery dates, shipping rates and tracking that answer "will it arrive in time?"
Fraud & chargebacks
Covered1 app detected, named with a free account
Upsell & cross-sell
Not detectedCart drawers and post-purchase offers that add one more item.
Storefront effects & banners
Not detectedSeasonal effects, banners and badges that dress the store for the sale.
Reviews
CoveredEmail & SMS
Covered+1 app detected, named with a free account
Loyalty
Not detectedPoints and rewards that bring the Black Friday buyer back in December.
Subscriptions
Not detectedSubscribe-and-save offers that turn one order into recurring revenue.
Not detected doesn't mean absent. It means no storefront footprint, and backend-only apps can still be at work.
9 more detected apps count toward this coverage. A free account names every one.
Also in the stack: Swym Wishlist Plus, Swym Back in Stock Alerts, impact.com Affiliate Marketing, Elevar Conversion Tracking.
Stores like this also run
From Shoplist's co-install graph: what stores running the same apps run in the categories not detected here.
- Recharge Subscriptions AppSubscriptions · 14% of stores running impact.com Affiliate Marketing also run it
- Smile: Loyalty Program RewardsLoyalty · 12% of stores running Postscript SMS Marketing also run it
- Klarna On‑Site MessagingStorefront effects & banners · 9% of stores running impact.com Affiliate Marketing also run it
- Upsell & Cross Sell — SelleasyUpsell & cross-sell · 6% of stores running impact.com Affiliate Marketing also run it
Make a Black Friday app?
Claim it free. See every Shopify store that runs it and every store that just added it, while the season is still being decided.
Claim your app freeThe BFCM App Stack 2026
Category by category, the apps Shopify stores run and add going into Black Friday. The stack, measured.
Read the report