Vimla, commerce platform for a digital mobile operator Telenor

Vimla, Telenor’s digital mobile operator in Sweden, needed a store that sells phones and subscriptions with the speed and clarity of a pure e-commerce brand. Eidra, through Umain, built the storefront, a Figma-based design system with tokens and components for ongoing development, and an SEO framework that keeps rankings intact as new products are added.