Abl Holzzentrale: +94% orders in 3 months (Germany)

German Shopify store for wood products and pet supplies with viral TikTok traffic that did not convert. We ran a CRO audit, rebuilt key pages and tested hypotheses. In 3 months: conversion rate up to 5.3% (+63%) and 305 orders (+94%) without buying more traffic.

Goal - e-commerce growth Studio portfolio media fallback