103% year-over-year growth with our 360 strategy Organic search revenue grew 50% year over year, with top-10 keywords up from 300 to 979. AI became a measurable channel — from 1 Google AI Overview citation to 542 in under a year A tracking rebuild and a branded/unbranded restructure took Google Ads to 8.40x ROAS at scale. More: https://www.lanternsol.com/case-studies/recreations-outlet