Pipelabs has partnered with FILA Australia for four years, establishing a fully integrated B2C platform that connects with ERP and POS systems, ensuring an omnichannel experience. We've rolled out features including Ship from Store, Click and Collect, and an extensive loyalty program utilizing Klaviyo. Most recently, we introduced a store ordering feature that allows FILA's stores to place orders via the platform, along with other B2B capabilities.