Making Indian Chai a Mainstream In the UK With eCommerce Technology

Client
Amala Chai logo
Amala Chai
Industry
Food, Beverages & Tobacco

Techtic assisted a recently launched London-based tea brand by developing a user-friendly website that connects customers with authentic Indian tea and spices directly from farmers. The custom web app showcases the brand’s journey and values while providing an easy shopping experience. Techtic personalized web navigation to drive conversions and fine-tuned the user journey.

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