Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications.

Pre-Order & Back-in-Stock makes it easy to manage pre-sales and notify customers when products are available. Set up pre-orders based on inventory levels or schedule them with start and end dates. Automatically tag orders with labels like “preorder” or “shipping date” and send confirmation emails to customers. For back-in-stock functionality, customers can subscribe to get notified the moment a sold-out product is restocked, helping you recover lost sales and improve customer satisfaction.

Shoppers love gifting: Turn that love into revenue. Super allows you to offer your customers multiple gift wraps, gift notes, greeting cards, gift with purchase, and a gift box right before checkout. With customizable design that fits every theme, cart, drawer cart & product page, Super drives more conversions, boosts sales, and upsell your store's AOV with the power of gifting, especially during holiday seasons & birthday events like Halloween, Black Friday Cyber Monday (BFCM) and Christmas.

Go beyond the basics with the Klaviyo marketing app. New stores get a guided setup — sign-up form, welcome email, and abandoned-checkout flow — without leaving Shopify Admin. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and marketing automation tools that turn browsers into buyers.

Most apps sell more to the customers you already have. A gift registry works the other way around. Your customer builds a wedding registry, baby registry or a wishlist for any occasion, then shares it with friends and family who arrive at your store knowing what to buy. Most have never shopped with you before. A saved wishlist becomes a registry when the occasion arrives. Purchases are tracked, so two guests never buy the same gift, and your admin shows every registry, order and revenue.