Detected Oct 18, 2026
Integrations updated
Shopify Admin
Vello Shopify App: Pricing, Features & First-Adopter Watch
Key signals for Vello
Vello launched on July 27, 2026. Shoplist is watching for its first storefront installs and tracking pricing and listing changes in the meantime.
Sonar hasn’t detected Vello on a store yet. Watching since its Jul 27, 2026 launch.
Free plan
Vello store movement
Only stores that really changed their app stack count: a store Shoplist crawled for the first time, or a new detector recognizing Vello where it already ran, never moves these numbers. As of Nov 1, 2026.
Not on this week’s Shopify App Charts. The charts publish every Monday.
Is Vello yours? Claim it free to follow its charts, signals and the stores adding and dropping it. Claim Vello
Net stores, last 28 days
0Estimated
0 added · 0 came back · 0 removed
Reach
0%
of the stores Shoplist tracks · 0 stores today
Review pace, last 28 days
Not enough data: no App Store review count from 28 days ago
Loyalty, as reported by reviewers
Not enough data: fewer than 20 reviews in the last year say how long the reviewer has used it
Big-brand share
Not enough data: fewer than 150 of its stores have a known size
Vello in Video and livestream, by day
Show the daily numbers
- Aug 4, 2026: the Video and livestream listing was not read in full
- Aug 5, 2026: the Video and livestream listing was not read in full
- Aug 6, 2026: the Video and livestream listing was not read in full
- Aug 7, 2026: the Video and livestream listing was not read in full
- Aug 8, 2026: the Video and livestream listing was not read in full
- Aug 9, 2026: the Video and livestream listing was not read in full
- Aug 10, 2026: the Video and livestream listing was not read in full
- Aug 11, 2026: the Video and livestream listing was not read in full
- Aug 12, 2026: the Video and livestream listing was not read in full
- Aug 13, 2026: the Video and livestream listing was not read in full
- Aug 14, 2026: the Video and livestream listing was not read in full
- Aug 15, 2026: the Video and livestream listing was not read in full
- Aug 16, 2026: the Video and livestream listing was not read in full
- Aug 17, 2026: the Video and livestream listing was not read in full
- Aug 18, 2026: the Video and livestream listing was not read in full
- Aug 19, 2026: the Video and livestream listing was not read in full
- Aug 20, 2026: the Video and livestream listing was not read in full
- Aug 21, 2026: the Video and livestream listing was not read in full
- Aug 22, 2026: the Video and livestream listing was not read in full
- Aug 23, 2026: the Video and livestream listing was not read in full
- Aug 24, 2026: the Video and livestream listing was not read in full
- Aug 25, 2026: the Video and livestream listing was not read in full
- Aug 26, 2026: the Video and livestream listing was not read in full
- Aug 27, 2026: the Video and livestream listing was not read in full
- Aug 28, 2026: the Video and livestream listing was not read in full
- Aug 29, 2026: the Video and livestream listing was not read in full
- Aug 30, 2026: the Video and livestream listing was not read in full
- Aug 31, 2026: the Video and livestream listing was not read in full
- Sep 1, 2026: the Video and livestream listing was not read in full
- Sep 2, 2026: the Video and livestream listing was not read in full
- Sep 3, 2026: #200 in Video and livestream
- Sep 4, 2026: #157 in Video and livestream
- Sep 5, 2026: #158 in Video and livestream
- Sep 6, 2026: #158 in Video and livestream
- Sep 7, 2026: #159 in Video and livestream
- Sep 8, 2026: #161 in Video and livestream
- Sep 9, 2026: #160 in Video and livestream
- Sep 10, 2026: #161 in Video and livestream
- Sep 11, 2026: #159 in Video and livestream
- Sep 12, 2026: #187 in Video and livestream
- Sep 13, 2026: #183 in Video and livestream
- Sep 14, 2026: #185 in Video and livestream
- Sep 15, 2026: #186 in Video and livestream
- Sep 16, 2026: #187 in Video and livestream
- Sep 17, 2026: #188 in Video and livestream
- Sep 18, 2026: #188 in Video and livestream
- Sep 19, 2026: #189 in Video and livestream
- Sep 20, 2026: #190 in Video and livestream
- Sep 21, 2026: #192 in Video and livestream
- Sep 22, 2026: #191 in Video and livestream
- Sep 23, 2026: #194 in Video and livestream
- Sep 24, 2026: #196 in Video and livestream
- Sep 25, 2026: #198 in Video and livestream
- Sep 26, 2026: #199 in Video and livestream
- Sep 27, 2026: #199 in Video and livestream
- Sep 28, 2026: #200 in Video and livestream
- Sep 29, 2026: #201 in Video and livestream
- Sep 30, 2026: #207 in Video and livestream
- Oct 1, 2026: #208 in Video and livestream
- Oct 2, 2026: #208 in Video and livestream
- Oct 3, 2026: #208 in Video and livestream
- Oct 4, 2026: #207 in Video and livestream
- Oct 5, 2026: #207 in Video and livestream
- Oct 6, 2026: #231 in Video and livestream
- Oct 7, 2026: #232 in Video and livestream
- Oct 8, 2026: #230 in Video and livestream
- Oct 9, 2026: #231 in Video and livestream
- Oct 10, 2026: #231 in Video and livestream
- Oct 11, 2026: #232 in Video and livestream
- Oct 12, 2026: #233 in Video and livestream
- Oct 13, 2026: #233 in Video and livestream
- Oct 14, 2026: #234 in Video and livestream
- Oct 15, 2026: #236 in Video and livestream
- Oct 16, 2026: #236 in Video and livestream
- Oct 17, 2026: #238 in Video and livestream
- Oct 18, 2026: #237 in Video and livestream
- Oct 19, 2026: #241 in Video and livestream
- Oct 20, 2026: #241 in Video and livestream
- Oct 21, 2026: #240 in Video and livestream
- Oct 22, 2026: #241 in Video and livestream
- Oct 23, 2026: #240 in Video and livestream
- Oct 24, 2026: #241 in Video and livestream
- Oct 25, 2026: #241 in Video and livestream
- Oct 26, 2026: #241 in Video and livestream
- Oct 27, 2026: #242 in Video and livestream
- Oct 28, 2026: #243 in Video and livestream
- Oct 29, 2026: the Video and livestream listing was not read in full
- Oct 30, 2026: the Video and livestream listing was not read in full
- Oct 31, 2026: #242 in Video and livestream
- Nov 1, 2026: #242 in Video and livestream
Its best position on the Shopify App Store Video and livestream listing each day. Shaded days: the listing was not read in full, or Vello was not on the pages read.
Vello reach, by day
Show the daily numbers
- Aug 4, 2026: no tracked-store count
- Aug 5, 2026: no tracked-store count
- Aug 6, 2026: no tracked-store count
- Aug 7, 2026: no tracked-store count
- Aug 8, 2026: no tracked-store count
- Aug 9, 2026: no tracked-store count
- Aug 10, 2026: no tracked-store count
- Aug 11, 2026: no tracked-store count
- Aug 12, 2026: no tracked-store count
- Aug 13, 2026: no tracked-store count
- Aug 14, 2026: no tracked-store count
- Aug 15, 2026: no tracked-store count
- Aug 16, 2026: no tracked-store count
- Aug 17, 2026: no tracked-store count
- Aug 18, 2026: no tracked-store count
- Aug 19, 2026: no tracked-store count
- Aug 20, 2026: no tracked-store count
- Aug 21, 2026: no tracked-store count
- Aug 22, 2026: no tracked-store count
- Aug 23, 2026: no tracked-store count
- Aug 24, 2026: no tracked-store count
- Aug 25, 2026: no tracked-store count
- Aug 26, 2026: no tracked-store count
- Aug 27, 2026: no tracked-store count
- Aug 28, 2026: no tracked-store count
- Aug 29, 2026: no tracked-store count
- Aug 30, 2026: no tracked-store count
- Aug 31, 2026: no tracked-store count
- Sep 1, 2026: no tracked-store count
- Sep 2, 2026: no tracked-store count
- Sep 3, 2026: no tracked-store count
- Sep 4, 2026: no tracked-store count
- Sep 5, 2026: no tracked-store count
- Sep 6, 2026: no tracked-store count
- Sep 7, 2026: no tracked-store count
- Sep 8, 2026: no tracked-store count
- Sep 9, 2026: no tracked-store count
- Sep 10, 2026: no tracked-store count
- Sep 11, 2026: no tracked-store count
- Sep 12, 2026: no tracked-store count
- Sep 13, 2026: no tracked-store count
- Sep 14, 2026: no tracked-store count
- Sep 15, 2026: no tracked-store count
- Sep 16, 2026: no tracked-store count
- Sep 17, 2026: no tracked-store count
- Sep 18, 2026: no tracked-store count
- Sep 19, 2026: no tracked-store count
- Sep 20, 2026: no tracked-store count
- Sep 21, 2026: no tracked-store count
- Sep 22, 2026: no tracked-store count
- Sep 23, 2026: no tracked-store count
- Sep 24, 2026: no tracked-store count
- Sep 25, 2026: no tracked-store count
- Sep 26, 2026: no tracked-store count
- Sep 27, 2026: no tracked-store count
- Sep 28, 2026: no tracked-store count
- Sep 29, 2026: no tracked-store count
- Sep 30, 2026: no tracked-store count
- Oct 1, 2026: no tracked-store count
- Oct 2, 2026: no tracked-store count
- Oct 3, 2026: no tracked-store count
- Oct 4, 2026: no tracked-store count
- Oct 5, 2026: no tracked-store count
- Oct 6, 2026: no tracked-store count
- Oct 7, 2026: no tracked-store count
- Oct 8, 2026: no tracked-store count
- Oct 9, 2026: no tracked-store count
- Oct 10, 2026: no tracked-store count
- Oct 11, 2026: no tracked-store count
- Oct 12, 2026: no tracked-store count
- Oct 13, 2026: no tracked-store count
- Oct 14, 2026: no tracked-store count
- Oct 15, 2026: no tracked-store count
- Oct 16, 2026: no tracked-store count
- Oct 17, 2026: no tracked-store count
- Oct 18, 2026: no tracked-store count
- Oct 19, 2026: no tracked-store count
- Oct 20, 2026: no tracked-store count
- Oct 21, 2026: no tracked-store count
- Oct 22, 2026: no tracked-store count
- Oct 23, 2026: no tracked-store count
- Oct 24, 2026: no tracked-store count
- Oct 25, 2026: no tracked-store count
- Oct 26, 2026: no tracked-store count
- Oct 27, 2026: no tracked-store count
- Oct 28, 2026: no tracked-store count
- Oct 29, 2026: no tracked-store count
- Oct 30, 2026: 0% of tracked stores
- Oct 31, 2026: 0% of tracked stores
- Nov 1, 2026: 0% of tracked stores
Stores running Vello over the stores Shoplist crawled in the 30 days before. Counted daily from Oct 30, 2026.
Stores adding and removing Vello, by week
Show the weekly numbers
| Week of | Added or back | Removed | Net | Notes |
|---|---|---|---|---|
| Jul 27, 2026 | 0 | 0 | 0 | Estimated |
| Aug 3, 2026 | 0 | 0 | 0 | Estimated |
| Aug 10, 2026 | 0 | 0 | 0 | Estimated |
| Aug 17, 2026 | 0 | 0 | 0 | Estimated |
| Aug 24, 2026 | 0 | 0 | 0 | Estimated |
| Aug 31, 2026 | 0 | 0 | 0 | Estimated |
| Sep 7, 2026 | 0 | 0 | 0 | Estimated |
| Sep 14, 2026 | 0 | 0 | 0 | Estimated |
| Sep 21, 2026 | 0 | 0 | 0 | Estimated |
| Sep 28, 2026 | 0 | 0 | 0 | Estimated |
| Oct 5, 2026 | 0 | 0 | 0 | Estimated |
| Oct 12, 2026 | 0 | 0 | 0 | Estimated |
| Oct 19, 2026 | 0 | 0 | 0 | Estimated |
Stores by country
Not enough data: none of its stores has a known country among the US, UK, Canada, Australia and Germany yet.
Vello pricing
- Free
- 20 Videos
- 3 Widgets
- AI product tagging
- Free
- Starter
- !0 Widgets
- 50 Videos
- AI auto-captions
- AI product tagging
- $9/month
- Growth
- 200 Videos
- A/B testing
- AI auto-captions
- AI product tagging
- $19/month
- Pro
- A/B testing
- AI auto-captions
- AI product tagging
- API access
- $29/month
Recent Vello activity
Store movement comes from Sonar's storefront scans; listing changes come from the Shopify App Store page.
App Store listing
Listing changes
Integrations
Detected Oct 14, 2026
Developer name changed +1 more
carryupCarryup
carryupCarryup
Detected Oct 6, 2026
Integrations updated
Shopify Admin
Detected Sep 24, 2026
Integrations updated
Shopify Admin
Detected Sep 12, 2026
Integrations updated
Shopify Admin
Alternatives to Vello
Apps merchants weigh against Vello, with their own detected stores and ratings.
Video and livestream
Video and livestream
156
Video and livestream
215
Video and livestream
28
Video and livestream
2
Content - OtherVideo and livestream
101
Follow the apps you compete with and decide which changes deserve action. See the competitor-monitoring workflow.
Vello screenshots and video
About Vello
Embed shoppable short-form videos directly on your store. Import Reels or TikToks instantly.
Vello brings the engaging experience of short-form video directly to your storefront. Merchants can easily upload product demos or import existing content from Instagram, TikTok, and YouTube. By letting customers purchase products directly from within the video player, Vello creates a seamless shopping experience. Setup is simple with customizable widgets like floating bubbles and inline blocks. Save time with AI tools that automatically generate captions and tag your products.
Listing highlights
- Import short-form videos directly from Instagram, TikTok, and YouTube.
- Tag your products at specific video timestamps to enable direct purchases.
- Embed shoppable videos anywhere on your site, including a floating bubble.
- Use AI to automatically generate captions and tag products in your videos.
- Set up in minutes using lightweight app embed blocks with zero coding required.
Features
Customization
- Carousels
- Embedded videos
- Mobile responsive
- Pop-ups
- Video background
- Video import
- Video widget
Video management
- Add to cart
- Analytics
- Autoplay
- Checkout
- Interactive video
- Shoppable videos
- Social sharing
Show 1 moreShow less
- UGC
How Shoplist knows
Every number on this page comes from public storefront scans and the public Shopify App Store listing. If Shoplist shows Vello on a store, it is there.
- Counts are based on Shoplist's latest available public crawl signal dated October 14, 2026.
- Shoplist has not yet found reliable public storefront evidence connecting a Shopify store to this app. This does not mean the app has no users. Some apps are new, admin-only, server-side, theme-independent, or otherwise difficult to detect from public storefront signals.
- Merchant rows are filtered to public brand profiles with enough public data to link safely. Full workflow, filtering, and monitoring stay behind signup.
- Review, pricing, feature, screenshot, and listing-change data come from public Shopify App Store and Shoplist crawl records. Signals can change between crawls.
Questions about Vello
- Has Shoplist detected stores using Vello yet?
- Shoplist has not yet found reliable public storefront evidence for Vello. The page tracks first merchant evidence as it appears.
- What does first-adopter watch mean?
- It means Shoplist is monitoring launch context, first storefront-detectable merchant evidence, pricing, and listing changes.
- Can I get alerts when stores start using Vello?
- Yes. Create a watchlist to get alerted when Shoplist finds public merchant evidence for Vello.
Keep exploring
Compare
Vello vs Shoppable Videos UGC ‑ ReelTok
Detected stores, store movement, ratings and pricing side by side.
Developer
Carryup
Every app Carryup publishes, with their detected reach.
Rankings
Top apps by category
The ten apps gaining the most detected installs in each category.
Directory
All Shopify apps
Browse every app Shoplist tracks, by category, rating, and reach.
Keep watching Vello.
Get alerted on first storefront installs, review spikes, pricing changes, and listing edits.
