Varia: Product Options logo

Varia: Product Options Shopify App: Pricing, Features & First-Adopter Watch

By RavlinProduct variantsLaunched September 18, 2026Free plan

Key signals for Varia

Varia: Product Options launched on September 18, 2026. Shoplist is watching for its first storefront installs and tracking pricing and listing changes in the meantime. Checked .

Sonar hasn’t detected Varia: Product Options on a store yet. Watching since its Sep 18, 2026 launch.

Free plan
PricingPaid from $4.99/month

Data checked How Shoplist knows

Varia on the Shopify App Store

Shoplist reads Varia’s App Store listing every day: where it ranks, what merchants say, what it charges and every edit it ships.

Where Shopify ranks Varia

Shoplist reads Shopify’s full category listings every day, so a climb or a slip shows up the day it happens.

Sep 19, 2026: #503 in Product variantsSep 20, 2026: #501 in Product variantsSep 21, 2026: #514 in Product variantsSep 22, 2026: #515 in Product variantsSep 23, 2026: #516 in Product variantsSep 24, 2026: #515 in Product variantsSep 25, 2026: #520 in Product variantsSep 26, 2026: #521 in Product variantsSep 27, 2026: #521 in Product variantsSep 28, 2026: #521 in Product variantsSep 29, 2026: #526 in Product variantsSep 30, 2026: #526 in Product variantsOct 1, 2026: #527 in Product variantsOct 2, 2026: #529 in Product variantsOct 3, 2026: #530 in Product variantsOct 4, 2026: #531 in Product variantsOct 5, 2026: #532 in Product variantsOct 6, 2026: #535 in Product variantsOct 7, 2026: #538 in Product variantsOct 8, 2026: #538 in Product variantsOct 9, 2026: #537 in Product variantsOct 10, 2026: #540 in Product variantsOct 11, 2026: #507 in Product variantsOct 12, 2026: #506 in Product variantsOct 13, 2026: #507 in Product variantsOct 14, 2026: #506 in Product variantsOct 15, 2026: #503 in Product variantsOct 16, 2026: #506 in Product variantsOct 17, 2026: #506 in Product variantsOct 18, 2026: #505 in Product variantsOct 19, 2026: #521 in Product variantsOct 20, 2026: #524 in Product variantsOct 21, 2026: #527 in Product variantsOct 22, 2026: #352 in Product variantsOct 23, 2026: #352 in Product variantsOct 24, 2026: #354 in Product variantsOct 25, 2026: #357 in Product variantsOct 31, 2026: #361 in Product variantsNov 1, 2026: #429 in Product variantsNov 2, 2026: #427 in Product variantsNov 4, 2026: #405 in Product variantsNov 5, 2026: #406 in Product variants
Product variants#406 of 57297 places up since Sep 19, 2026
Varia: daily Shopify App Store category position
DayProduct variants
Sep 19, 2026#503
Sep 20, 2026#501
Sep 21, 2026#514
Sep 22, 2026#515
Sep 23, 2026#516
Sep 24, 2026#515
Sep 25, 2026#520
Sep 26, 2026#521
Sep 27, 2026#521
Sep 28, 2026#521
Sep 29, 2026#526
Sep 30, 2026#526
Oct 1, 2026#527
Oct 2, 2026#529
Oct 3, 2026#530
Oct 4, 2026#531
Oct 5, 2026#532
Oct 6, 2026#535
Oct 7, 2026#538
Oct 8, 2026#538
Oct 9, 2026#537
Oct 10, 2026#540
Oct 11, 2026#507
Oct 12, 2026#506
Oct 13, 2026#507
Oct 14, 2026#506
Oct 15, 2026#503
Oct 16, 2026#506
Oct 17, 2026#506
Oct 18, 2026#505
Oct 19, 2026#521
Oct 20, 2026#524
Oct 21, 2026#527
Oct 22, 2026#352
Oct 23, 2026#352
Oct 24, 2026#354
Oct 25, 2026#357
Oct 31, 2026#361
Nov 1, 2026#429
Nov 2, 2026#427
Nov 4, 2026#405
Nov 5, 2026#406

What Varia charges

Free plan available. Every plan on its listing, and every price change Shoplist has caught, so you can see exactly how it packages and prices.

  1. Free

    Free

    • Flat add-on amounts
    • One option set
    • Text, dropdown and checkbox fields
    • Unlimited drafts
  2. Standard

    $4.99/month

    7-day free trial

    • Conditional fields
    • File uploads and colour swatches
    • Per-character and per-choice amounts
    • Product, collection and tag targeting
    • Unlimited option sets

Every edit Varia ships to its listing

Titles, prices, screenshots and featured spots, diffed line by line. A competitor’s listing edits are its strategy, in public.

  1. Nov 1, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin
  2. Oct 27, 2026

    • Positioning

      Callouts updated +1 more

      Callouts updated

      Ready-made presets for engraving, gift wrap, monogram and moreDoes not require Shopify Plus

      Developer website changed

      ravlin.app

  3. Oct 26, 2026

    • Integrations

      Languages updated +1 more

      Languages updated

      Spanish

      Price changed

      $14.99/month$4.99/month-67%

  4. Oct 22, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin
  5. Oct 18, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin

Follow Varia

Its price moves, rewritten copy, new screenshots and the stores that install or drop it, in one email a week. Free, no account.

How Varia sells itself on the App Store

The pitch, integrations and features merchants see before they install: the positioning a competitor is betting on.

“Add engraving, gift wrap and custom fields to any product, with the extra applied at checkout.”

What it does

Varia adds custom fields to your product pages and applies the extra amount at checkout with a Cart Transform function. Your store keeps one shared hidden product rather than one per option, so your catalog stays the size it should be and discount codes apply… Read the full description

Features it lists

Pricing
Custom pricing
Customization
Checkboxes · Conditional logic · Dates · Dropdowns · Swatches

Screenshots

  • Engraving field on a product page with the added amount shown
  • Cart showing the engraving text and the option amount included
  • Product page with an engraving field and the amount it adds
  • Option set editor with a live preview of what buyers see

Varia listing facts

Developer
Ravlin
Launched
September 18, 2026
Shopify rank
#406 in Product variants
Languages
English
View on the Shopify App Store

Is this your app? Claim it free to see who is installing and leaving it.

Shopify stores using Varia

Shoplist is watching Shopify storefronts for the first public install of Varia.

How Varia’s install base is moving

Shoplist re-crawls the same storefronts, so every store that adds Varia, comes back to it or removes it shows up here. The store count also grows when Shoplist finds stores already running it; the breakdown keeps those apart from real installs.

Stores, last 28 days

0

0 now · 0 28 days earlier

Reach

0%

of the stores Shoplist tracks

Big-brand share

Not enough data: fewer than 150 of its stores have a known size

Where Varia’s store count change came from

Real installs and removalsEstimated0 added · 0 came back · 0 removed
0

Stores adding and removing Varia, by week

Week of Sep 14, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Sep 21, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Sep 28, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 5, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 12, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 19, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 26, 2026 · 0 added or came back · 0 removed · net 0 · estimated
Stores that added it or came backStores that removed itEstimated weeks
Week ofAdded or backRemovedNetNotes
Sep 14, 2026000Estimated
Sep 21, 2026000Estimated
Sep 28, 2026000Estimated
Oct 5, 2026000Estimated
Oct 12, 2026000Estimated
Oct 19, 2026000Estimated
Oct 26, 2026000Estimated

Compare Varia

The apps in its App Store category, with the stores Shoplist detects on each and their listing ratings.

Alternatives to Varia

Apps merchants weigh against Varia: Product Options, with their own detected stores and ratings.

Follow the apps you compete with and decide which changes deserve action. See the competitor-monitoring workflow.

Seen on the storefront, not guessed

If Shoplist shows Varia on a store, it’s there. Every count on this page traces to code found on a live storefront, re-checked on every crawl.

  1. Code-level

    detection on every store

    Found in the storefront’s own code

    Shoplist matches the scripts, app blocks and pixels Varia loads on each live storefront. No surveys, no developer-reported numbers, no model guessing installs from review counts.

  2. last checked

    Re-checked, so the count stays current

    Shoplist keeps crawling the same storefronts. A store that uninstalls Varia leaves the count on the next crawl, so you read today’s install base, not a high-water mark.

  3. Daily

    App Store listing reads

    The App Store, read every day

    Rank, reviews, pricing and every listing edit are captured daily, so a price change or a ranking slip shows up here the day it ships.

Two public sources, labelled on every section. Store data last checked .

Read the full methodology

Questions about Varia

Straight answers from the same data as the rest of this page. The full store list answers the rest.

Alert me on first detections

Has Shoplist detected stores using Varia: Product Options yet?

Shoplist has not yet found reliable public storefront evidence for Varia: Product Options. The page tracks first merchant evidence as it appears.

What does first-adopter watch mean?

It means Shoplist is monitoring launch context, first storefront-detectable merchant evidence, pricing, and listing changes.

Can I get alerts when stores start using Varia: Product Options?

Yes. Create a watchlist to get alerted when Shoplist finds public merchant evidence for Varia: Product Options.

Keep watching Varia.

Get alerted on first storefront installs, review spikes, pricing changes, and listing edits.