OptiLens Shopify App: Pricing, Features & First-Adopter Watch

Name: OptiLens
Author: Riverra Labs LLP

By Riverra Labs LLPSite optimization - OtherLaunched September 23, 2026Free plan

OptiLens launched on September 23, 2026. Shoplist is watching for its first storefront installs and tracking pricing and listing changes in the meantime. Checked on November 9, 2026.

Sonar hasn’t detected OptiLens on a store yet. Watching since its Sep 23, 2026 launch.

Free plan

PricingPaid from $29/month

Data checked November 9, 2026How Shoplist knows

OptiLens on the Shopify App Store

Shoplist reads OptiLens’s App Store listing every day: where it ranks, what merchants say, what it charges and every edit it ships.

Where Shopify ranks OptiLens

Shoplist reads Shopify’s full category listings every day, so a climb or a slip shows up the day it happens.

Site optimization - Other#251 of 27229

OptiLens: daily Shopify App Store category position
Day	Site optimization - Other
Sep 24, 2026	#222
Sep 25, 2026	#220
Sep 26, 2026	#223
Sep 27, 2026	#222
Sep 28, 2026	#222
Sep 29, 2026	#234
Sep 30, 2026	#233
Oct 1, 2026	#230
Oct 2, 2026	#237
Oct 3, 2026	#239
Oct 4, 2026	#240
Oct 5, 2026	#240
Oct 6, 2026	#241
Oct 7, 2026	#232
Oct 8, 2026	#234
Oct 9, 2026	#236
Oct 10, 2026	#236
Oct 11, 2026	#234
Oct 12, 2026	#236
Oct 13, 2026	#236
Oct 14, 2026	#237
Oct 15, 2026	#236
Oct 16, 2026	#236
Oct 17, 2026	#236
Oct 18, 2026	#238
Oct 19, 2026	#241
Oct 20, 2026	#243
Oct 21, 2026	#242
Oct 22, 2026	#243
Oct 23, 2026	#245
Oct 24, 2026	#244
Oct 25, 2026	#243
Oct 31, 2026	#242
Nov 1, 2026	#242
Nov 2, 2026	#245
Nov 4, 2026	#267
Nov 5, 2026	#249
Nov 6, 2026	#249
Nov 7, 2026	#249
Nov 8, 2026	#251
Nov 9, 2026	#251

What OptiLens charges

Free plan available. Every plan on its listing, and every price change Shoplist has caught, so you can see exactly how it packages and prices.

Free
Free
- 1 store audit
- AI crawler access check
- CRO score out of 100
- Top issues preview
Starter
$29/month
3-day free trial
- 4 audits per month
- AI crawler access by model
- Copy a prompt for each fix
- Facebook and X share preview
- Full report and exports
Growth
$79/month
3-day free trial
- 30 audits per month
- AI crawler access by model
- Copy a prompt for each fix
- Facebook and X share preview
- Full report and exports

Every edit OptiLens ships to its listing

Titles, prices, screenshots and featured spots, diffed line by line. A competitor’s listing edits are its strategy, in public.

Oct 20, 2026
- Integrations
  Integrations updated
  Integrations updated
  Shopify Admin
Oct 19, 2026
- Positioning
  Description rewritten +1 more
  Description rewritten
  Description rewritten
  Pricing plan added
  Starter — $29/month · 3-day free trial
Oct 11, 2026
- Integrations
  Integrations updated
  Integrations updated
  Shopify Admin
Oct 6, 2026
- Integrations
  Integrations updated
  Integrations updated
  Shopify Admin
Sep 25, 2026
- Positioning
  Listing title changed +4 more
  Listing title changed
  Scores conversion health and ranks what to fix first. Each issue includes a specific recommendation.Scores conversion health, ranks each fix, and checks if AI engines can read you.
  Description rewritten
  Description rewritten
  Callouts updated
  See if ChatGPT, Claude, Gemini, and other answer engines can read your storeSee estimated revenue at risk, marked as a benchmark estimate
  +2 more changes

How OptiLens sells itself on the App Store

The pitch, integrations and features merchants see before they install: the positioning a competitor is betting on.

“Scores conversion health, ranks each fix, and checks if AI engines can read you.”

What it does

OptiLens reads your live store and scores conversion health out of 100. Six checks: UX, copy, SEO, speed, persuasion, and store context. Issues are ranked by impact. Each issue names a change and cites AIDA, Cialdini, E-E-A-T, Core Web Vitals, or WCAG. It… Read the full description

Screenshots

OptiLens listing facts

Developer: Riverra Labs LLP
Launched: September 23, 2026
Shopify rank: #251 in Site optimization - Other
Languages: English

View on the Shopify App Store

Is this your app? Claim it free to see who is installing and leaving it.

Shopify stores using OptiLens

Shoplist is watching Shopify storefronts for the first public install of OptiLens.

How OptiLens’s install base is moving

Shoplist re-crawls the same storefronts, so every store that adds OptiLens, comes back to it or removes it shows up here. The store count also grows when Shoplist finds stores already running it; the breakdown keeps those apart from real installs.

Stores, last 28 days

0 now · 0 28 days earlier

Reach

of the stores Shoplist tracks

Big-brand share

Not enough data: fewer than 150 of its stores have a known size

Where OptiLens’s store count change came from

Real installs and removalsEstimated0 added · 0 came back · 0 removed: 0

Stores adding and removing OptiLens, by week

Stores that added it or came backStores that removed itEstimated weeks

Week of	Added or back	Removed	Net	Notes
Sep 21, 2026	0	0	0	Estimated
Sep 28, 2026	0	0	0	Estimated
Oct 5, 2026	0	0	0	Estimated
Oct 12, 2026	0	0	0	Estimated
Oct 19, 2026	0	0	0	Estimated
Oct 26, 2026	0	0	0	Estimated
Nov 2, 2026	0	0	0	2 held-out days

Compare OptiLens

The apps in its App Store category, with the stores Shoplist detects on each and their listing ratings.

Alternatives to OptiLens

Apps merchants weigh against OptiLens, with their own detected stores and ratings.

Track these competitors

OptiLens vs TraceLens
0 stores0 stores
Free plan
OptiLens vs AuditIQ
0 stores0 stores
★ 5.0 · 1 reviews · Free trial
OptiLens vs StoreLinter
0 stores0 stores
Free plan
OptiLens vs Mimetic Conversion & AEO Agent
0 stores0 stores
★ 5.0 · 3 reviews · Free plan
OptiLens vs LoadLess
0 stores0 stores
★ 5.0 · 1 reviews
OptiLens vs Converta
0 stores0 stores
Free plan

Follow the apps you compete with and decide which changes deserve action. See the competitor-monitoring workflow.

Seen on the storefront, not guessed

If Shoplist shows OptiLens on a store, it’s there. Every count on this page traces to code found on a live storefront, re-checked on every crawl.

Code-level
detection on every store
Found in the storefront’s own code
Shoplist matches the scripts, app blocks and pixels OptiLens loads on each live storefront. No surveys, no developer-reported numbers, no model guessing installs from review counts.
on November 9, 2026
last checked
Re-checked, so the count stays current
Shoplist keeps crawling the same storefronts. A store that uninstalls OptiLens leaves the count on the next crawl, so you read today’s install base, not a high-water mark.
Daily
App Store listing reads
The App Store, read every day
Rank, reviews, pricing and every listing edit are captured daily, so a price change or a ranking slip shows up here the day it ships.

Two public sources, labelled on every section. Store data last checked November 9, 2026.

Read the full methodology

Questions about OptiLens

Straight answers from the same data as the rest of this page. The full store list answers the rest.

Alert me on first detections

Has Shoplist detected stores using OptiLens yet?

Shoplist has not yet found reliable public storefront evidence for OptiLens. The page tracks first merchant evidence as it appears.

What does first-adopter watch mean?

It means Shoplist is monitoring launch context, first storefront-detectable merchant evidence, pricing, and listing changes.

Can I get alerts when stores start using OptiLens?

Yes. Create a watchlist to get alerted when Shoplist finds public merchant evidence for OptiLens.

Go beyond OptiLens

Its closest rival, its developer and the charts it competes on, from the same data.

Keep watching OptiLens.

Get alerted on first storefront installs, review spikes, pricing changes, and listing edits.

Alert me on first detections See pricingFree plan available.

Key signals for OptiLens

OptiLens on the Shopify App Store

Free

Starter

Growth

Integrations updated

Description rewritten +1 more

Integrations updated

Integrations updated

Listing title changed +4 more

Follow OptiLens

What it does

Screenshots

Shopify stores using OptiLens

How OptiLens’s install base is moving

Where OptiLens’s store count change came from

Stores adding and removing OptiLens, by week

Compare OptiLens

Alternatives to OptiLens

OptiLens vs TraceLens

OptiLens vs AuditIQ

OptiLens vs StoreLinter

OptiLens vs Mimetic Conversion & AEO Agent

OptiLens vs LoadLess

OptiLens vs Converta

Seen on the storefront, not guessed

Found in the storefront’s own code

Re-checked, so the count stays current

The App Store, read every day

Questions about OptiLens

Has Shoplist detected stores using OptiLens yet?

What does first-adopter watch mean?

Can I get alerts when stores start using OptiLens?

Go beyond OptiLens

Keep watching OptiLens.