Etch: Personalized Gift Notes logo

Etch: Personalized Gift Notes Shopify App: Pricing, Features & First-Adopter Watch

By Fifth Effect StudiosGift wrap and messages & Upsell and cross-sellLaunched May 26, 2026Free trial

Key signals for Etch

Etch: Personalized Gift Notes launched on May 26, 2026. Shoplist is watching for its first storefront installs and tracking pricing and listing changes in the meantime. Checked .

Sonar hasn’t detected Etch: Personalized Gift Notes on a store yet. Watching since its May 26, 2026 launch.

Free trial
PricingThen from $19/month + usage

Data checked How Shoplist knows

Etch on the Shopify App Store

Shoplist reads Etch’s App Store listing every day: where it ranks, what merchants say, what it charges and every edit it ships.

Where Shopify ranks Etch

Shoplist reads Shopify’s full category listings every day, so a climb or a slip shows up the day it happens.

Sep 3, 2026: #46 in Gift wrap and messages, #147 in Gift, #832 in Upsell and cross-sellSep 4, 2026: #46 in Gift wrap and messages, #152 in Gift, #832 in Upsell and cross-sellSep 5, 2026: #46 in Gift wrap and messages, #149 in Gift, #834 in Upsell and cross-sellSep 6, 2026: #46 in Gift wrap and messages, #144 in Gift, #832 in Upsell and cross-sellSep 7, 2026: #46 in Gift wrap and messages, #144 in Gift, #832 in Upsell and cross-sellSep 8, 2026: #46 in Gift wrap and messages, #835 in Upsell and cross-sellSep 9, 2026: #46 in Gift wrap and messages, #147 in Gift, #836 in Upsell and cross-sellSep 10, 2026: #47 in Gift wrap and messages, #145 in Gift, #838 in Upsell and cross-sellSep 11, 2026: #47 in Gift wrap and messages, #145 in Gift, #840 in Upsell and cross-sellSep 12, 2026: #47 in Gift wrap and messages, #152 in Gift, #840 in Upsell and cross-sellSep 13, 2026: #47 in Gift wrap and messages, #152 in Gift, #842 in Upsell and cross-sellSep 14, 2026: #46 in Gift wrap and messages, #151 in Gift, #846 in Upsell and cross-sellSep 15, 2026: #47 in Gift wrap and messages, #146 in Gift, #851 in Upsell and cross-sellSep 17, 2026: #46 in Gift wrap and messages, #153 in Gift, #852 in Upsell and cross-sellSep 19, 2026: #46 in Gift wrap and messages, #153 in Gift, #852 in Upsell and cross-sellSep 20, 2026: #47 in Gift wrap and messages, #153 in Gift, #856 in Upsell and cross-sellSep 21, 2026: #46 in Gift wrap and messages, #156 in Gift, #859 in Upsell and cross-sellSep 22, 2026: #47 in Gift wrap and messages, #154 in Gift, #864 in Upsell and cross-sellSep 23, 2026: #47 in Gift wrap and messages, #156 in Gift, #866 in Upsell and cross-sellSep 24, 2026: #47 in Gift wrap and messages, #156 in Gift, #868 in Upsell and cross-sellSep 25, 2026: #48 in Gift wrap and messages, #151 in Gift, #875 in Upsell and cross-sellSep 26, 2026: #49 in Gift wrap and messages, #150 in Gift, #874 in Upsell and cross-sellSep 27, 2026: #48 in Gift wrap and messages, #155 in Gift, #873 in Upsell and cross-sellSep 28, 2026: #48 in Gift wrap and messages, #154 in Gift, #872 in Upsell and cross-sellSep 29, 2026: #48 in Gift wrap and messages, #156 in Gift, #873 in Upsell and cross-sellSep 30, 2026: #49 in Gift wrap and messages, #155 in Gift, #880 in Upsell and cross-sellOct 1, 2026: #49 in Gift wrap and messages, #155 in Gift, #875 in Upsell and cross-sellOct 2, 2026: #49 in Gift wrap and messages, #157 in Gift, #881 in Upsell and cross-sellOct 3, 2026: #48 in Gift wrap and messages, #155 in Gift, #883 in Upsell and cross-sellOct 4, 2026: #48 in Gift wrap and messages, #156 in Gift, #886 in Upsell and cross-sellOct 5, 2026: #48 in Gift wrap and messages, #156 in Gift, #888 in Upsell and cross-sellOct 6, 2026: #48 in Gift wrap and messages, #160 in Gift, #891 in Upsell and cross-sellOct 7, 2026: #48 in Gift wrap and messages, #162 in Gift, #892 in Upsell and cross-sellOct 8, 2026: #48 in Gift wrap and messages, #163 in Gift, #892 in Upsell and cross-sellOct 9, 2026: #48 in Gift wrap and messages, #161 in Gift, #894 in Upsell and cross-sellOct 10, 2026: #52 in Gift wrap and messages, #157 in Gift, #956 in Upsell and cross-sellOct 11, 2026: #52 in Gift wrap and messages, #164 in Gift, #957 in Upsell and cross-sellOct 12, 2026: #53 in Gift wrap and messages, #156 in Gift, #958 in Upsell and cross-sellOct 13, 2026: #53 in Gift wrap and messages, #166 in Gift, #960 in Upsell and cross-sellOct 14, 2026: #53 in Gift wrap and messages, #164 in Gift, #958 in Upsell and cross-sellOct 15, 2026: #52 in Gift wrap and messages, #161 in Gift, #962 in Upsell and cross-sellOct 16, 2026: #51 in Gift wrap and messages, #155 in Gift, #962 in Upsell and cross-sellOct 17, 2026: #51 in Gift wrap and messages, #159 in Gift, #962 in Upsell and cross-sellOct 18, 2026: #51 in Gift wrap and messages, #154 in Gift, #971 in Upsell and cross-sellOct 19, 2026: #51 in Gift wrap and messages, #161 in Gift, #973 in Upsell and cross-sellOct 20, 2026: #51 in Gift wrap and messages, #164 in Gift, #971 in Upsell and cross-sellOct 21, 2026: #51 in Gift wrap and messages, #164 in Gift, #968 in Upsell and cross-sellOct 22, 2026: #52 in Gift wrap and messages, #972 in Upsell and cross-sellOct 23, 2026: #52 in Gift wrap and messages, #136 in Gift, #972 in Upsell and cross-sellOct 24, 2026: #41 in Gift wrap and messages, #144 in Gift, #710 in Upsell and cross-sellOct 25, 2026: #31 in Gift wrap and messages, #141 in Gift, #532 in Upsell and cross-sellOct 31, 2026: #28 in Gift wrap and messages, #147 in Gift, #541 in Upsell and cross-sellNov 1, 2026: #30 in Gift wrap and messages, #147 in Gift, #540 in Upsell and cross-sellNov 2, 2026: #30 in Gift wrap and messages, #137 in Gift, #541 in Upsell and cross-sellNov 4, 2026: #35 in Gift wrap and messages, #145 in Gift, #637 in Upsell and cross-sellNov 5, 2026: #36 in Gift wrap and messages, #142 in Gift, #635 in Upsell and cross-sellNov 6, 2026: #36 in Gift wrap and messages, #145 in Gift, #638 in Upsell and cross-sellNov 7, 2026: #36 in Gift wrap and messages, #152 in Gift, #649 in Upsell and cross-sellNov 8, 2026: #36 in Gift wrap and messages, #140 in Gift, #651 in Upsell and cross-sellNov 9, 2026: #36 in Gift wrap and messages, #144 in Gift, #653 in Upsell and cross-sell
Gift wrap and messages#36 of 7610 places up since Sep 3, 2026Gift#144 of 1813 places up since Sep 3, 2026Upsell and cross-sell#653 of 1,239179 places up since Sep 3, 2026
Etch: daily Shopify App Store category position
DayGift wrap and messagesGiftUpsell and cross-sell
Sep 3, 2026#46#147#832
Sep 4, 2026#46#152#832
Sep 5, 2026#46#149#834
Sep 6, 2026#46#144#832
Sep 7, 2026#46#144#832
Sep 8, 2026#46—#835
Sep 9, 2026#46#147#836
Sep 10, 2026#47#145#838
Sep 11, 2026#47#145#840
Sep 12, 2026#47#152#840
Sep 13, 2026#47#152#842
Sep 14, 2026#46#151#846
Sep 15, 2026#47#146#851
Sep 17, 2026#46#153#852
Sep 19, 2026#46#153#852
Sep 20, 2026#47#153#856
Sep 21, 2026#46#156#859
Sep 22, 2026#47#154#864
Sep 23, 2026#47#156#866
Sep 24, 2026#47#156#868
Sep 25, 2026#48#151#875
Sep 26, 2026#49#150#874
Sep 27, 2026#48#155#873
Sep 28, 2026#48#154#872
Sep 29, 2026#48#156#873
Sep 30, 2026#49#155#880
Oct 1, 2026#49#155#875
Oct 2, 2026#49#157#881
Oct 3, 2026#48#155#883
Oct 4, 2026#48#156#886
Oct 5, 2026#48#156#888
Oct 6, 2026#48#160#891
Oct 7, 2026#48#162#892
Oct 8, 2026#48#163#892
Oct 9, 2026#48#161#894
Oct 10, 2026#52#157#956
Oct 11, 2026#52#164#957
Oct 12, 2026#53#156#958
Oct 13, 2026#53#166#960
Oct 14, 2026#53#164#958
Oct 15, 2026#52#161#962
Oct 16, 2026#51#155#962
Oct 17, 2026#51#159#962
Oct 18, 2026#51#154#971
Oct 19, 2026#51#161#973
Oct 20, 2026#51#164#971
Oct 21, 2026#51#164#968
Oct 22, 2026#52—#972
Oct 23, 2026#52#136#972
Oct 24, 2026#41#144#710
Oct 25, 2026#31#141#532
Oct 31, 2026#28#147#541
Nov 1, 2026#30#147#540
Nov 2, 2026#30#137#541
Nov 4, 2026#35#145#637
Nov 5, 2026#36#142#635
Nov 6, 2026#36#145#638
Nov 7, 2026#36#152#649
Nov 8, 2026#36#140#651
Nov 9, 2026#36#144#653

What Etch charges

Free trial available. Every plan on its listing, and every price change Shoplist has caught, so you can see exactly how it packages and prices.

  1. Free

    $0/month + usage

    • All features included
    • Designer card library for many occasions
    • Offer free or paid personalized upsells
    • Offer gift messages and gift notes
    • Pay only $1 when you ship a gift
  2. Starter

    $19/month + usage

    7-day free trial

    • All features included
    • Designer card library for many occasions
    • Offer free or paid personalized upsells
    • Offer gift messages and gift notes
    • Personalization modal with live preview
  3. Growth

    $49/month + usage

    7-day free trial

    • All features included
    • Designer card library for many occasions
    • Offer free or paid personalized upsells
    • Offer gift messages and gift notes
    • Personalization modal with live preview
  4. Scale

    $99/month + usage

    7-day free trial

    • All features included
    • Designer card library for many occasions
    • For brands shipping 1,000+ gifts / month
    • Offer free or paid personalized upsells
    • Offer gift messages and gift notes

Every edit Etch ships to its listing

Titles, prices, screenshots and featured spots, diffed line by line. A competitor’s listing edits are its strategy, in public.

  1. Nov 7, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin
  2. Oct 24, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin
  3. Oct 18, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin
  4. Oct 10, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin
  5. Aug 14, 2026

    • Integrations

      Integrations updated

      Integrations updated

      Shopify Admin

Follow Etch

Its price moves, rewritten copy, new screenshots and the stores that install or drop it, in one email a week. Free, no account.

How Etch sells itself on the App Store

The pitch, integrations and features merchants see before they install: the positioning a competitor is betting on.

“Personalized gift notes on cards you design. Customers add the message, you keep the brand.”

What it does

Etch lets customers personalize gift notes on cards your brand designs. Upload any PDF - birthday, anniversary, baby, holiday, or your own brand design - and customers add greeting, recipient name, message, and signoff. The personalized note prints alongside… Read the full description

Features it lists

Gift options
Gift messages · Greeting cards · Notes
Customization
Auto-tagging · Cart drawer · Cart upsell · Custom design · File upload · Gift widget
Offers and recommendations
Free gifts

Screenshots

  • Fine-tune every field with the live preview
  • A designer card library for every occasion
  • Launch your first template in under 10 minutes
  • Upload any PDF card - position fields visually
  • Customers personalize each note in cart
  • Custom designer gift cards showing personalized messages
  • Print-ready PDFs auto-tag to your gift orders

Etch listing facts

Launched
May 26, 2026
Shopify rank
#36 in Gift wrap and messages#144 in Gift#653 in Upsell and cross-sell
Languages
English
View on the Shopify App Store

Is this your app? Claim it free to see who is installing and leaving it.

Shopify stores using Etch

Shoplist is watching Shopify storefronts for the first public install of Etch.

How Etch’s install base is moving

Shoplist re-crawls the same storefronts, so every store that adds Etch, comes back to it or removes it shows up here. The store count also grows when Shoplist finds stores already running it; the breakdown keeps those apart from real installs.

Stores, last 28 days

0

0 now · 0 28 days earlier

Reach

0%

of the stores Shoplist tracks

Big-brand share

Not enough data: fewer than 150 of its stores have a known size

Where Etch’s store count change came from

Real installs and removalsEstimated0 added · 0 came back · 0 removed
0

Stores adding and removing Etch, by week

Week of Aug 31, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Sep 7, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Sep 14, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Sep 21, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Sep 28, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 5, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 12, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 19, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Oct 26, 2026 · 0 added or came back · 0 removed · net 0 · estimatedWeek of Nov 2, 2026 · 0 added or came back · 0 removed · net 0 · 2 held-out days
Stores that added it or came backStores that removed itEstimated weeks
Week ofAdded or backRemovedNetNotes
Aug 31, 2026000Estimated
Sep 7, 2026000Estimated
Sep 14, 2026000Estimated
Sep 21, 2026000Estimated
Sep 28, 2026000Estimated
Oct 5, 2026000Estimated
Oct 12, 2026000Estimated
Oct 19, 2026000Estimated
Oct 26, 2026000Estimated
Nov 2, 20260002 held-out days

Compare Etch

The apps in its App Store category, with the stores Shoplist detects on each and their listing ratings.

Alternatives to Etch

Apps merchants weigh against Etch: Personalized Gift Notes, with their own detected stores and ratings.

Follow the apps you compete with and decide which changes deserve action. See the competitor-monitoring workflow.

Seen on the storefront, not guessed

If Shoplist shows Etch on a store, it’s there. Every count on this page traces to code found on a live storefront, re-checked on every crawl.

  1. Code-level

    detection on every store

    Found in the storefront’s own code

    Shoplist matches the scripts, app blocks and pixels Etch loads on each live storefront. No surveys, no developer-reported numbers, no model guessing installs from review counts.

  2. last checked

    Re-checked, so the count stays current

    Shoplist keeps crawling the same storefronts. A store that uninstalls Etch leaves the count on the next crawl, so you read today’s install base, not a high-water mark.

  3. Daily

    App Store listing reads

    The App Store, read every day

    Rank, reviews, pricing and every listing edit are captured daily, so a price change or a ranking slip shows up here the day it ships.

Two public sources, labelled on every section. Store data last checked .

Read the full methodology

Questions about Etch

Straight answers from the same data as the rest of this page. The full store list answers the rest.

Alert me on first detections

Has Shoplist detected stores using Etch: Personalized Gift Notes yet?

Shoplist has not yet found reliable public storefront evidence for Etch: Personalized Gift Notes. The page tracks first merchant evidence as it appears.

What does first-adopter watch mean?

It means Shoplist is monitoring launch context, first storefront-detectable merchant evidence, pricing, and listing changes.

Can I get alerts when stores start using Etch: Personalized Gift Notes?

Yes. Create a watchlist to get alerted when Shoplist finds public merchant evidence for Etch: Personalized Gift Notes.

Keep watching Etch.

Get alerted on first storefront installs, review spikes, pricing changes, and listing edits.