Which app has more detected Shopify stores, Klaviyo: Email Marketing & SMS or Mailchimp Email SMS Marketing?
Klaviyo: Email Marketing & SMS has the larger detected footprint with 211,328 detected stores.
Shopify app comparison
Klaviyo: Email Marketing & SMS vs Mailchimp Email SMS Marketing— adoption, reviews, and pricing compared with real detection data
Compare detected store footprint, review volume, pricing posture, top public categories, countries, and positive or neutral momentum bands.
Shared SMS marketingShared Email marketingShared Apparel & AccessoriesShared Health & Beauty
Combined detected footprint
211,490
detected Shopify stores across both apps. Counts stay precise and tied to Shoplist detection freshness.
Quick answer
As of Jun 19, 2026, Klaviyo: Email Marketing & SMS is detected on 211,328 Shopify stores vs 162 for Mailchimp Email SMS Marketing.
Side-by-side stats
Adoption, reviews, and pricing
| Signal | Klaviyo: Email Marketing & SMS | Mailchimp Email SMS Marketing |
|---|---|---|
| Detected stores | 211,328as of Jun 19, 2026 | 162as of Jun 19, 2026 |
| Reviews | 4,553 reviews | 1,660 reviews |
| Rating | 4.5 | 4.4 |
| Pricing posture | $0 | Free plan available |
| Top categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Food, Beverages & Tobacco |
| Top countries | United States, United Kingdom, Australia | United States, United Kingdom, Canada |
| Momentum band | No positive or neutral public band | No positive or neutral public band |
Switching movement
52 brands dropped one and added the other in the last 180 days
FAQ
Comparison notes
Does Shoplist show exact merchants switching between Klaviyo: Email Marketing & SMS and Mailchimp Email SMS Marketing?
The public page shows the aggregate switching count when Shoplist detects brands that dropped one app and added the other in the last 180 days. Store identities and direction stay behind signup.
What data powers these Shopify app comparisons?
Shoplist compares public storefront detections, Shopify App Store review data, pricing posture, category and country distributions, and positive or neutral public momentum bands when available.