Joy Subscriptions App vs Yotpo Subscriptions
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Joy Subscriptions and Yotpo Subscriptions run on almost as many Shopify stores as each other: 980 vs 915 as of Nov 8, 2026.
- On the Shopify App Store: Joy Subscriptions 4.9 from 469 reviews and Yotpo Subscriptions 4.7 from 180 reviews.
- Both list a free plan.
- Joy Subscriptions lists 25 features Yotpo Subscriptions’s listing doesn’t mention, including Access subscriptions, Coupons, Curated subscriptions.
Head to head
Subscriptions app that activates recurring revenue in minutes
- United States
- United Kingdom
- Australia
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 12 subscription flow triggers
- · 50 active subscriptions
- · Analytics: Performance reports
- · Customer portal + Widget (best-in-class)
- · Free subscription widget rebuild*
- · Human support (reply < 2 mins)
Starter
- · Admin & Storefront API + Webhooks
- · Advanced cancellation, win-back & perks
- · Build to order - any subscription model
- · Churn, LTV, Retention reports
- · Dunning: smart retry logic & management
- · Fixed bundles, BYOB, Frequently bought
Professional
- · Analytics: Inventory forecast
- · Custom portal via Storefront API
- · Free subscription widget development
- · Javascript SDK
- · Mystery subscription box
- · VIP support work with AM via Slack
Plan
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureJoy gives you a complete subscription toolkit - subscribe & save, subscription boxes, volume bundles, customer portal, dunning recovery, trial periods, tiered discounts, and analytics with inventory forecasting. All come with build-to-order services that make Joy outperform any other subscription apps. 24/7/365 live support, reply within minutes. Free setup by our team.
Yotpo brings you Yotpo Subscriptions: an intuitive subscriptions solution that enables brands to grow recurring revenue by giving customers what they want: an easy way to shop. Built for Shopify, the app includes smooth catalog management, while robust analytics allow you to dig deeper into customer data to scale your business.
- Only 5 minutes to set up and launch your first subscription.
- Create discounted auto-billed subscriptions on flexible schedules
- Let buyers manage subscriptions through an user-friendly customer portal
- Instant setup with smart widget placement and full Shopify admin integration
- 8-minute onboarding and 5 easy steps to launch subscriptions. No coding needed.
- Let shoppers add, change and cancel subscriptions for a frictionless experience.
- Send automated SMS updates to keep shoppers informed and subscribed for longer.
- Easy 48-hour done-for-you migration from any Shopify subscription solution.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Joy Subscriptions |  Yotpo Subscriptions |
|---|---|---|
| Detected stores | 980(ahead) | 915 |
| Net store change, 28 days | −3 | −20 |
| Stores added, 28 days | 17(ahead) | 10 |
| Big-brand share | 4% | 9% |
| Top store categories | Health & Beauty, Food, Beverages & Tobacco, Home & Garden | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco |
| Top store countries | United States, United Kingdom, Australia | United States, United Kingdom, Australia |
Reviews
| Measure | Joy Subscriptions | Yotpo Subscriptions |
|---|---|---|
| App Store rating | 4.9 ★(ahead) | 4.7 ★ |
| App Store reviews | 469(ahead) | 180 |
| New reviews, 28 days | 10 | Not enough data |
| Reviewers a year or more in | 12% | Not enough data |
Pricing
| Measure | Joy Subscriptions | Yotpo Subscriptions |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $49/month | No monthly plan listed |
| Longest free trial | 14 days | Not listed |
| Plans listed | 3 | 1 |
Listing
| Measure | Joy Subscriptions | Yotpo Subscriptions |
|---|---|---|
| Shopify category rank | #10 | Not enough data |
| Shopify App Charts | #6 in Subscriptions | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Aug 20, 2024 | Sep 9, 2021 |
| Languages | 5 | Not published |
| Developer | Joy Subscription | Yotpo |
Switching movement
5 stores dropped one and added the other in the last 180 days
FAQ
Joy Subscriptions and Yotpo Subscriptions: common questions
- Which is more popular, Joy Subscriptions or Yotpo Subscriptions?
- Joy Subscriptions and Yotpo Subscriptions run on almost as many Shopify stores as each other: 980 vs 915 as of Nov 8, 2026.
- Is Joy Subscriptions or Yotpo Subscriptions cheaper?
- Both list a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Joy Subscriptions or Yotpo Subscriptions?
- On the Shopify App Store: Joy Subscriptions 4.9 from 469 reviews and Yotpo Subscriptions 4.7 from 180 reviews.
- What features does each app list that the other doesn’t?
- Joy Subscriptions lists 25 the others don’t mention, such as Access subscriptions, Coupons, Curated subscriptions, Custom pricing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Are stores switching between Joy Subscriptions and Yotpo Subscriptions?
- 5 stores dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.