Gameball: AI Loyalty & Games vs Smile: Loyalty Program Rewards
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- Smile is detected on 151× as many Shopify stores as Gameball: 45,814 vs 303 as of Nov 9, 2026.
- On the Shopify App Store: Gameball 4.7 from 149 reviews and Smile 4.9 from 4,669 reviews.
- Both list a free plan. Paid plans start at $34/month for Gameball and $15/month for Smile.
- Gameball lists 17 features Smile’s listing doesn’t mention, including APIs and webhooks, Badges, Banners.
Head to head
- United States
- Australia
- Canada
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Forever
- · 1st order popup
- · Loyalty emails
- · Loyalty points
- · Referrals
- · Reward campaigns
- · Shopify Flow
Starter
- · 5 VIP tiers
- · All Free +
- · Chat support
- · Multi-language customer interface
- · Points expiry
- · Rewards for reviews
Pro
- · Advanced branding
- · All Starter +
- · All ways to earn
- · Checkout embeds
- · RFM segments
- · Unlimited VIP tiers
Free
- · 15+ ways to earn & redeem
- · Discounts & free shipping rewards
- · Full branding customization
- · Multi-language support (20+ languages)
- · Points, rewards & referrals
- · Up to 200 monthly orders
Essential
- · 1 integration (e.g. Klaviyo)
- · Analytics & reporting
- · Dedicated loyalty page
- · Free product rewards
- · Nudges (on-site reminders)
- · Trigger rewards with Shopify Flow
Standard
- · 2 integrations (e.g. Klaviyo, Judge.me)
- · Bonus events (e.g. 2x points weekend)
- · Embed points on product pages
- · Loyalty segments, ROI and CLV insights
- · Promote points on order thank you page
- · Subscription & gift card rewards
Growth
- · 25+ pre-built loyalty reports
- · Loyalty Hub (for signed-in members)
- · Performance benchmarks
- · Redeem at checkout (Shopify Plus)
- · Unlimited integrations
- · VIP tiers & Points expiry
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureGameball turns your store data into a ready-to-launch loyalty program. From day one, you're backed by two AI loyalty experts. Sarah sets up your point economics and tier structure at onboarding, tailored to your store and industry. Adam watches your customer data, spots risks and opportunities, and recommends the right campaign at the right time. No guesswork. Just a clear next move.
Smile makes it easy to launch fully branded loyalty rewards that keep customers coming back. Give loyalty points on purchases, unlock VIP tiers, and grow with customer referrals, online and in store with Shopify POS. On Shopify Plus, members redeem at checkout. Loyalty Hub puts rewards inside customer accounts. Run 2x points weekends and VIP pricing, amplified with Klaviyo, and benchmark results against top brands.
- Loyalty rewards program customers love: points, badges, freebies & store credit
- Reward for orders, new signups, reviews, social follow, and newsletter subs.
- Referral program: reward your customers for referring their friends
- Engage your customers with challenges, competitions (leaderboard) and streaks
- Encourage repeat purchases by rewarding every order with points
- Reward social actions on Instagram, TikTok, Facebook, and more
- Drive sales with points bonus events
- Integrate Smile with your favorite tools like Klaviyo, Gorgias, and 25+ others
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Gameball |  Smile |
|---|---|---|
| Detected stores | 303 | 45,814(ahead) |
| Net store change, 28 days | −3 | +213 |
| Stores added, 28 days | 3 | 567(ahead) |
| Big-brand share | 13% | 11% |
| Top store categories | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, Australia, Canada | United States, United Kingdom, Canada |
Reviews
| Measure | Gameball | Smile |
|---|---|---|
| App Store rating | 4.7 ★ | 4.9 ★(ahead) |
| App Store reviews | 149 | 4,669(ahead) |
| New reviews, 28 days | 0 | 40(ahead) |
| Reviewers a year or more in | Not enough data | 42% |
FAQ
Gameball and Smile: common questions
- Which is more popular, Gameball or Smile?
- Smile is detected on 151× as many Shopify stores as Gameball: 45,814 vs 303 as of Nov 9, 2026.
- Is Gameball or Smile cheaper?
- Both list a free plan. Paid plans start at $34/month for Gameball and $15/month for Smile. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Gameball or Smile?
- On the Shopify App Store: Gameball 4.7 from 149 reviews and Smile 4.9 from 4,669 reviews.
- What features does each app list that the other doesn’t?
- Gameball lists 17 the others don’t mention, such as APIs and webhooks, Badges, Banners, Campaigns. Smile lists 5 the others don’t mention, such as Cart pop-ups, Donations, Editor tool, Templates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.