IP Facebook Pixel TikTok Pixel vs Upstack Data ‑ Tracking Pixel
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026.
The short answer
- IP Facebook Pixel TikTok Pixel is detected on 2.6× as many Shopify stores as Upstack Data: 912 vs 349 as of Nov 10, 2026.
- On the Shopify App Store: IP Facebook Pixel TikTok Pixel 4.9 from 256 reviews and Upstack Data 4.7 from 37 reviews.
- Paid plans start at $6.99/month for IP Facebook Pixel TikTok Pixel and $99/month for Upstack Data.
- IP Facebook Pixel TikTok Pixel lists 7 features Upstack Data’s listing doesn’t mention, including Behavior, Engagement metrics, GDPR compliance.
Head to head
- United States
- United Kingdom
- Hong Kong
- United States
- United Kingdom
- Netherlands
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free to Install
- · Email Support
- · Unlimited browser-side pixels
Basic
- · 1 Conversion API & Server-side
- · Chat Support
- · Target: Entire store
- · Unlimited browser-side pixels
Standard
- · 2 Conversion APIs & Server-side
- · 24/7 Live Chat Support
- · Pixel Report
- · Target: Entire store
- · Track Unlimited Events
- · Unlimited browser-side pixels
Premium
- · Advance Pixel Analytics
- · Checkout Extensibility
- · Dedicated Support Agent ★
- · Target : Entire store & Collection Pixel
- · Target Specific Product Tag Pixel
- · Unlimited Conversion APIs & Server-side
Attribution
- · Channel attribution reporting
- · Marketing performance dashboards
- · Multi-touch attribution
- · P&L and contribution margin reporting
- · Reporting-only: attribution, performance
- · Unlimited custom dashboards
Signal
- · Bot, fraud and referrer filtering
- · Click ID and cookie restoration
- · Custom conversions and signal engineerin
- · Delivery to every supported ad, email an
- · Event logs and delivery monitoring
- · Identity resolution against a national d
Attribution + Sign
- · Everything in Attribution and Signal
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEffortlessly manage multiple tracking pixels including Facebook Pixel, TikTok Pixel, Snapchat Pixel,Meta Pixe Helper, Pinterest Tag, Meta ads, tiktok ads manager, TikTok for business, facebook and instagram shop, omega, Microsoft clarity. Bypass AdBlock & iOS restrictions with Conversion API for accurate Meta Advantage+ tracking. Boost your ROAS with real-time reports.
Upstack Data is a server-side tracking and identity app for Shopify. It uses our network of 750M+ identified consumers to restore lost click and device IDs, capture conversion data blocked by iOS and ad blockers, and send first-party CAPI data to Meta, Google, Klaviyo, TikTok, Pinterest and others via Conversion API.
- Integrate server side tracking for Facebook Pixels and Tiktok Pixels.
- Add multiple Facebook pixel & Tiktok pixels as backup, collection and niche tag.
- Bypass iOS 14+ and ad blocks with server side tracking(Conversion API).
- Fast US based support and team backed with years of DTC industry experience.
- UpStack Pixel: Supports Facebook, Instagram, TikTok, Google, Klaviyo, and More
- Advanced Analytics: All Events - Purchase, Add to Cart, Begin Checkout on Pixels
- Klaviyo Server-Side Pixel Integration: Doubles Abandonment Flow Segments & ROI
- Unlimited Facebook, Meta Pixels, & TikTok Pixels: Unlimited Conversion Tracking
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  IP Facebook Pixel TikTok Pixel |  Upstack Data |
|---|---|---|
| Detected stores | 912(ahead) | 349 |
| Net store change, 28 days | −2 | +10 |
| Stores added, 28 days | 12 | 20(ahead) |
| Big-brand share | 15% | 37% |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | United States, United Kingdom, Hong Kong | United States, United Kingdom, Netherlands |
Reviews
| Measure | IP Facebook Pixel TikTok Pixel | Upstack Data |
|---|---|---|
| App Store rating | 4.9 ★(ahead) | 4.7 ★ |
| App Store reviews | 256(ahead) | 37 |
| New reviews, 28 days | 2(ahead) | 1 |
| Reviewers a year or more in | 7% | Not enough data |
Pricing
| Measure | IP Facebook Pixel TikTok Pixel | Upstack Data |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $6.99/month(ahead) | $99/month |
| Longest free trial | 7 days | 21 days |
| Plans listed | 4 | 3 |
Listing
| Measure | IP Facebook Pixel TikTok Pixel | Upstack Data |
|---|---|---|
| Shopify category rank | #13 | #56 |
| Shopify App Charts | #22 in Analytics | #3 on Pricing moves in Analytics |
| Built for Shopify | Yes | No |
| Launched | Apr 12, 2023 | Jan 10, 2023 |
| Languages | 1 | 1 |
| Developer | infinitecommerce.io | Upstack Data |
FAQ
IP Facebook Pixel TikTok Pixel and Upstack Data: common questions
- Which is more popular, IP Facebook Pixel TikTok Pixel or Upstack Data?
- IP Facebook Pixel TikTok Pixel is detected on 2.6× as many Shopify stores as Upstack Data: 912 vs 349 as of Nov 10, 2026.
- Is IP Facebook Pixel TikTok Pixel or Upstack Data cheaper?
- Paid plans start at $6.99/month for IP Facebook Pixel TikTok Pixel and $99/month for Upstack Data. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, IP Facebook Pixel TikTok Pixel or Upstack Data?
- On the Shopify App Store: IP Facebook Pixel TikTok Pixel 4.9 from 256 reviews and Upstack Data 4.7 from 37 reviews.
- What features does each app list that the other doesn’t?
- IP Facebook Pixel TikTok Pixel lists 7 the others don’t mention, such as Behavior, Engagement metrics, GDPR compliance, Page views. Upstack Data lists 7 the others don’t mention, such as Audience segments, Dashboards, Historical analysis, Location-based. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.