Which app has more detected Shopify stores, IP Facebook Pixel TikTok Pixel or MetaShop: Instagram & Facebook?
MetaShop: Instagram & Facebook has the larger detected footprint with 1,535 detected stores.
Adoption, reviews and pricing compared with real detection data: detected stores, review volume, pricing, top categories, countries and momentum.
Quick answer
As of Oct 31, 2026, IP Facebook Pixel TikTok Pixel is detected on 726 Shopify stores vs 1,535 for MetaShop: Instagram & Facebook.
Side by side
| Signal | IP Facebook Pixel TikTok Pixel | MetaShop: Instagram & Facebook |
|---|---|---|
| Detected stores | 726 | 1,535 |
| Reviews | 919 reviews | 1,000 reviews |
| Rating | 4.9 | 4.9 |
| Pricing | Free trial available | Free plan available |
| Top categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top countries | United States, United Kingdom | United States, United Kingdom |
| 28-day net stores | −3 (estimated) | +32 (estimated) |
| Shopify App Charts | #24 in Ads | #17 in Ads |
| Shopify category rank |
Switching movement
FAQ
MetaShop: Instagram & Facebook has the larger detected footprint with 1,535 detected stores.
The public page shows the aggregate switching count when Shoplist detects brands that dropped one app and added the other in the last 180 days. Store identities and direction stay behind signup.
Shoplist compares public storefront detections, Shopify App Store review data, pricing posture, category and country distributions, and the 28-day net store change for each app when available.
| #14 in Ads |
| #2 in Ads |
| New reviews, 28 days | +2 | +46 |
|---|
| Reviewers using it a year or more | 6% | 3% |
|---|
| Big-brand share, stores of known size | 15% | 5% |
|---|