Essent Preorder Back in Stock vs Magical Preorder & Presale
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 13, 2026.
The short answer
- Essent Preorder Back in Stock is detected on 52× as many Shopify stores as Magical Preorder & Presale: 7,374 vs 143 as of Nov 13, 2026.
- On the Shopify App Store: Essent Preorder Back in Stock 5.0 from 1,388 reviews and Magical Preorder & Presale 4.3 from 67 reviews.
- Only Essent Preorder Back in Stock lists a free plan. Paid plans start at $4.95/month for Essent Preorder Back in Stock and $2.99/month for Magical Preorder & Presale.
- Magical Preorder & Presale lists 13 features Essent Preorder Back in Stock’s listing doesn’t mention, including Auto-alerts, Badges, Banners.
Head to head
Pre-Orders, Coming Soon, Notify Me, Out of Stock
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 24/7 support
- · 25 preorders/mo FREE
- · 300 Back in stock notifications/mo FREE
- · Automated preorder, Back in Stock alerts
- · Customise button, sign up forms, email
- · Full & partial payment
Lite
- · 100 preorders/mo
- · 1000 Back in stock notifications/mo
- · 24/7 premium support
- · Advanced features unlocked
- · Omnisend & flow integration
- · Preorder confirmation email & domain
Starter
- · 24/7 premium support
- · 2500 Back in stock notifications/mo
- · 300 preorders/mo
- · All features unlocked
- · Email, Klaviyo, Omnisend, Shopify flow
- · Mixed cart validation
Essentials
- · 10000 Back in stock notifications/mo
- · 500 preorders/mo
- · All features unlocked, priority support
- · Email, Klaviyo, Omnisend, Shopify flow
- · Mixed cart validation
- · Specific markets
Magical Preorder
- · Badges
- · Bulk Settings
- · Custom Sender Email
- · Email Notifications
- · Mixed Cart Warning
- · Style Customization
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSet up pre orders, presale or Back in Stock campaigns for out of stock, coming soon and made to order items. Offer pay in full, partial payment, split payment & deposit with payment schedule. Customise the preorder widget, Preorder Now button and Notify me form on product, collection, search & Quick Buy. Prevent mixed carts, run preorders for Shopify Markets, control inventory & fulfillment rules.
Easily add preorder sales to your shop with this app. Let customers purchase out-of-stock or upcoming products to forecast demand, build hype, and boost sales. Manage preorders seamlessly with flexible rules, collect emails to track interest, and send notifications to keep customers engaged. Display custom messages when preorders end. Get set up quickly and start growing your sales today.
- Accept preorders & backorders for out of stock products effortlessly
- Customise your Preorder Now button & pre order widget to match your store
- Partial payments: deposit, deferred payment, payment schedule, split payment.
- Set limits on preorders & backorders to manage stock and demand
- Add unlimited preorder sales to your shop
- Set rules to automate the management and availability of preorders
- Use bulk settings to save time managing which products are enabled
- Enable email signup forms for upcoming preorders to forecast demand








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Essent Preorder Back in Stock | Magical Preorder & Presale |
|---|---|---|
| Detected stores | 7,374(ahead) | 143 |
| Net store change, 28 days | +49 | −3 |
| Stores added, 28 days | 166 | Not enough data |
| Big-brand share | 11% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, United Kingdom, Australia | United States, Canada, United Kingdom |
Reviews
| Measure | Essent Preorder Back in Stock | Magical Preorder & Presale |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.3 ★ |
| App Store reviews | 1,388(ahead) | 67 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | 17% | Not enough data |
Pricing
| Measure | Essent Preorder Back in Stock | Magical Preorder & Presale |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $4.95/month | $2.99/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 1 |
Listing
| Measure | Essent Preorder Back in Stock | Magical Preorder & Presale |
|---|---|---|
| Shopify category rank | #5(ahead) | #47 |
| Shopify App Charts | #2 in Pre-orders | #21 in Pre-orders |
| Built for Shopify | Yes | Yes |
| Launched | Nov 22, 2024 | Sep 3, 2021 |
| Languages | 1 | 1 |
| Developer | Essential Apps | Magical Apps |
FAQ
Essent Preorder Back in Stock and Magical Preorder & Presale: common questions
- Which is more popular, Essent Preorder Back in Stock or Magical Preorder & Presale?
- Essent Preorder Back in Stock is detected on 52× as many Shopify stores as Magical Preorder & Presale: 7,374 vs 143 as of Nov 13, 2026.
- Is Essent Preorder Back in Stock or Magical Preorder & Presale cheaper?
- Only Essent Preorder Back in Stock lists a free plan. Paid plans start at $4.95/month for Essent Preorder Back in Stock and $2.99/month for Magical Preorder & Presale. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Essent Preorder Back in Stock or Magical Preorder & Presale?
- On the Shopify App Store: Essent Preorder Back in Stock 5.0 from 1,388 reviews and Magical Preorder & Presale 4.3 from 67 reviews.
- What features does each app list that the other doesn’t?
- Essent Preorder Back in Stock lists 8 the others don’t mention, such as Back orders, Deposits, Discounts, Order limits. Magical Preorder & Presale lists 13 the others don’t mention, such as Auto-alerts, Badges, Banners, Countdown timers. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 13, 2026; estimated figures are labeled.
Keep comparing
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- Essent Preorder Back in Stock vs Preorder Now Presale Timesact
- Magical Preorder & Presale vs Preorder Now Presale Timesact
- Essent Preorder Back in Stock vs Preorder Wolf
- Magical Preorder & Presale vs PreOrder Now WOD
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.

























