Which app has more detected Shopify stores, Dotdigital Marketing or SmartrMail Email & SMS?
Dotdigital Marketing has the larger detected footprint with 223 detected stores.
Dotdigital Marketing vs SmartrMail Email & SMS
Adoption, reviews and pricing compared with real detection data: detected stores, review volume, pricing, top categories, countries and momentum.
Both: Email marketingBoth: Apparel & AccessoriesBoth: Health & BeautyBoth: Home & Garden
Quick answer
As of Oct 31, 2026, Dotdigital Marketing is detected on 223 Shopify stores vs 142 for SmartrMail Email & SMS.
Side by side
Adoption, reviews, and pricing
| Signal | Dotdigital Marketing | SmartrMail Email & SMS |
|---|---|---|
| Detected stores | 223 | 142 |
| Reviews | 26 reviews | 615 reviews |
| Rating | 4.6 | 4.8 |
| Pricing | Free to install | Free trial available |
| Top categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top countries | Australia, United Kingdom | United States, Australia, United Kingdom |
| 28-day net stores | 0 (estimated) | +3 (estimated) |
| Shopify App Charts | #17 in Email marketing | #23 in Email marketing |
FAQ
Comparison notes
Does Shoplist show exact merchants switching between Dotdigital Marketing and SmartrMail Email & SMS?
The public page shows the aggregate switching count when Shoplist detects brands that dropped one app and added the other in the last 180 days. Store identities and direction stay behind signup.
What data powers these Shopify app comparisons?
Shoplist compares public storefront detections, Shopify App Store review data, pricing posture, category and country distributions, and the 28-day net store change for each app when available.