XB Wishlist vs Zapify Wishlist Lab
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for XB Wishlist, Oct 13, 2026 for Zapify Wishlist Lab.
The short answer
- On the Shopify App Store: XB Wishlist 4.8 from 63 reviews and Zapify Wishlist Lab 5.0 from 1 reviews.
- Only XB Wishlist lists a free plan. Paid plans start at $11.95/month for XB Wishlist and $4.99/month for Zapify Wishlist Lab.
- Zapify Wishlist Lab lists 10 features XB Wishlist’s listing doesn’t mention, including Conversion analytics, Custom registry, Email sharing.
Head to head
- United States
- India
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Basic analytics
- · Basic wishlist page
- · Export/Import wishlists (CSV)
- · Guest wishlist (no login required)
- · Multiwishlist
- · Save for Later in cart
Basic
- · Advanced analytics
- · Advanced styling
- · Back-in-stock email alerts
- · Everything in Free
- · Multi-language support
- · Price drop notifications
Pro
- · Advanced email marketing
- · Collaborator wishlist
- · Everything in Basic
- · Product recommendations
- · Shopify POS integration
Basic Plan
- · 1,000 Wishlist Actions
- · Basic Analytics
- · Basic Customization
- · Customer Wishlist
- · Import Wishlist
- · Live chat support 24/7
Pro Plan
- · 10,000 Wishlist Actions
- · Back in Stock, Price Drop, Stock Out
- · Custom CSS
- · Import/Export Wishlist
- · Live chat support 24/7
- · Multiple Language Support
Advance Plan
- · Advance Analytics
- · Advanced Email Customization
- · Custom Email Sender
- · Live chat support 24/7
- · Retargeting on Facebook & Instagram
- · Unlimited Wishlist Actions
Enterprise Plan
- · Everything in Pro & Advance
- · Headless Support With Rest API
- · Klaviyo integration
- · Live chat support 24/7 (VIP Priority)
- · Mailchimp integration
- · Mandrill integration
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMany shoppers aren't ready to buy on their first visit. XB Wishlist gives them a place to keep that intent and a reason to come back. Shoppers save from product cards, product pages, and the cart, with no account needed. When a saved item drops in price, returns to stock, or runs low, the app emails them through System Mail, SMTP, Klaviyo, or Flow. Analytics show which saved products reach cart and checkout.
Wishlist Lab lets visitors and customers save products to wishlists so merchants can track demand and recover sales. Merchants can view wishlist activity, reminder events, and revenue details in an analytics dashboard. Shoppers can create guest or multiple wishlists and share them. The app sends automated reminders for wishlist items added and restocks.
- Simple setup and integration with your store.
- Customers can access their wishlist from their account.
- Tailor the wishlist button to your store’s design.
- Customers can save items and share their wishlists.
- Let shoppers save products to wishlists and return later to purchase.
- Track wishlist activity and revenue with an easy analytics dashboard.
- Send automated emails/SMS for wishlist activity, restocks, and updates.
- Add wishlist buttons to product, collection, cart, and header pages.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  XB Wishlist |  Zapify Wishlist Lab |
|---|---|---|
| Detected stores | 1,479 | Not published |
| Net store change, 28 days | +6 | 0 |
| Stores added, 28 days | 27 | Not enough data |
| Big-brand share | 10% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, India, United Kingdom | Not published |
Reviews
| Measure | XB Wishlist | Zapify Wishlist Lab |
|---|---|---|
| App Store rating | 4.8 ★ | 5.0 ★(ahead) |
| App Store reviews | 63(ahead) | 1 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 0% | Not enough data |
Pricing
| Measure | XB Wishlist | Zapify Wishlist Lab |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $11.95/month | $4.99/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | XB Wishlist | Zapify Wishlist Lab |
|---|---|---|
| Shopify category rank | #13(ahead) | #148 |
| Shopify App Charts | #9 in Wishlists | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Sep 4, 2024 | Apr 24, 2026 |
| Languages | 1 | 1 |
| Developer | XB | Zapify Apps |
FAQ
XB Wishlist and Zapify Wishlist Lab: common questions
- Is XB Wishlist or Zapify Wishlist Lab cheaper?
- Only XB Wishlist lists a free plan. Paid plans start at $11.95/month for XB Wishlist and $4.99/month for Zapify Wishlist Lab. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, XB Wishlist or Zapify Wishlist Lab?
- On the Shopify App Store: XB Wishlist 4.8 from 63 reviews and Zapify Wishlist Lab 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Zapify Wishlist Lab lists 10 the others don’t mention, such as Conversion analytics, Custom registry, Email sharing, Email templates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for XB Wishlist, Oct 13, 2026 for Zapify Wishlist Lab; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for XB Wishlist, Oct 13, 2026 for Zapify Wishlist Lab. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.