Wishlist Prime ‑ Favorite item vs Wishwell

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Wishlist Prime, Nov 7, 2026 for Wishwell.

The short answer

  • Both list a free plan. Paid plans start at $7.99/month for Wishlist Prime and $19/month for Wishwell.
  • Wishlist Prime lists 8 features Wishwell’s listing doesn’t mention, including Add to cart, Custom icons, Custom layouts.

Head to head

App Store reviews

Wishlist Prime: 5
Wishwell: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Wishlists
  • Wishlists
Languages
  • English
  • English
Launched
Aug 20, 2026
Oct 22, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
2 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepOctWishlist Prime ‑ Favorite item: 3 reviews in September 2026Wishlist Prime ‑ Favorite item: 2 reviews in October 2026
Wishlist PrimeWishwellCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $49.99/month
From $0 to $19/month
Plans
FreeFree
  • · AI Smart Recommendations
  • · All button styles (Icon, Text & Both)
  • · Cart Abandonment "Save for Later"
  • · Full brand customization (colors, icons)
  • · Product, collection & cart wishlist
  • · Social Sharing + Full Analytics
Pro$7.99/month
7-day free trial
  • · AI Smart Recommendations
  • · All button styles (Icon, Text & Both)
  • · Cart Abandonment "Save for Later"
  • · Full brand customization (colors, icons)
  • · Product, collection & cart wishlist
  • · Social Sharing + full Analytics
Growth$19.99/month
7-day free trial
  • · Back in Stock notifications Alerts
  • · Everything in Pro
  • · Full analytics dashboard
  • · Klaviyo, Attentive, Tapcart & Omnisend
  • · Price Drop notifications Alerts
  • · Priority 24/7 support
Elite$49.99/month
7-day free trial
  • · Back in Stock notifications Alerts
  • · Everything in Pro
  • · Full analytics dashboard
  • · Klaviyo, Attentive, Tapcart & Omnisend
  • · Price Drop notifications Alerts
  • · Priority 24/7 email & chat support
FreeFree
  • · 100 reminder emails / month
  • · Save-for-later button
  • · Unlimited saved items
Pro$19/month
14-day free trial
  • · Priority support
  • · Unlimited price-drop & restock reminders
Coverage
14 of 14 features100%
6 of 14 features43%
Unique strengths
  • Add to cart
  • Custom icons
  • Custom layouts
  • Import and export
  • +4 more
—
Wishlists
100%14/14
43%6/14
Customization
100%5/5
20%1/5
List management
100%5/5
40%2/5
List types
100%4/4
75%3/4
860onlybothonly
Wishlist PrimeWishwell14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Wishlist Prime helps merchants recover interest from shoppers who aren't ready to buy. Customers save products to a wishlist from the product page, collection page, or cart, then return later to complete their purchase. When a wishlisted item goes on sale or comes back in stock, the app automatically emails the customer so they don't miss it.

Shoppers save things they're not ready to buy — then forget. Without a nudge when the price drops or stock returns, that intent quietly evaporates. A wishlist button on your product pages lets customers save for later.

Key points
  • Let customers add products to a wishlist from any page in one click
  • Notify customers by email when a wishlisted item goes on sale
  • Alert customers by email when an out-of-stock item is back in stock
  • Customize the wishlist button, page layout, and icon to match your store
  • Save-for-later button on product pages — a theme block, no code
  • Price-drop reminders when a saved item's price falls
  • Back-in-stock reminders when a saved item returns
  • Branded win-back emails link straight to the product
Screenshots
Analytics dashboard showing wishlist growth and top products
Button Settings screen showing wishlist button style optionsMy Wishlist page showing saved products with prices and stockWishlist Studio dashboard showing wishlist analytics and stats
Wishwell save-for-later and a branded win-back reminder email
Wishwell dashboard: items saved, most wished, reminders sentA branded back-in-stock win-back email linking to the productSave-for-later button and My saved items block on the storefront

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureWishlist PrimeWishwell
Detected storesNot publishedNot published
Net store change, 28 days0estimated0
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureWishlist PrimeWishwell
App Store rating5.0 ★Not published
App Store reviews5Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureWishlist PrimeWishwell
Free planYesYes
Lowest paid monthly plan$7.99/month(ahead)$19/month
Longest free trial7 days14 days
Plans listed42

Listing

MeasureWishlist PrimeWishwell
Shopify category rank#32in WishlistsNot enough data
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 20, 2026Oct 22, 2026
Languages1English1English
DeveloperCK APPSdatadir s. r. o.

FAQ

Wishlist Prime and Wishwell: common questions

Is Wishlist Prime or Wishwell cheaper?
Both list a free plan. Paid plans start at $7.99/month for Wishlist Prime and $19/month for Wishwell. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Wishlist Prime lists 8 the others don’t mention, such as Add to cart, Custom icons, Custom layouts, Import and export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Wishlist Prime, Nov 7, 2026 for Wishwell; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Wishlist Prime, Nov 7, 2026 for Wishwell. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.