Wishlist by Square vs Wishlist : WOV

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 2, 2026 for Wishlist by Square, Feb 19, 2026 for Wishlist.

The short answer

  • Wishlist by Square lists 2 features Wishlist’s listing doesn’t mention, including Multi-language, Save for later.

Head to head

App Store reviews

Wishlist by Square: 146
Wishlist: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Wishlists
  • Wishlists
Languages
  • Arabic
  • Danish
  • German
  • English
  • +11 more
  • English
Launched
Jun 24, 2025
Apr 18, 2025
Built for Shopify
Built for Shopify
Not badged
Reviews per month
13 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01325DecFebAprJunAugOctWishlist by Square: 5 reviews in December 2025Wishlist by Square: 1 reviews in January 2026Wishlist by Square: 12 reviews in February 2026Wishlist by Square: 21 reviews in March 2026Wishlist by Square: 14 reviews in April 2026Wishlist by Square: 10 reviews in May 2026Wishlist by Square: 12 reviews in June 2026Wishlist by Square: 9 reviews in July 2026Wishlist by Square: 17 reviews in August 2026Wishlist by Square: 11 reviews in September 2026Wishlist by Square: 13 reviews in October 2026
Wishlist by SquareWishlistCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
—
Plans
Free
Free
Coverage
4 of 4 features100%
2 of 4 features50%
Unique strengths
  • Multi-language
  • Save for later
—
Wishlists
100%4/4
50%2/4
Customization
100%1/1
0%0/1
List management
100%1/1
100%1/1
List types
100%2/2
50%1/2
220onlybothonly
Wishlist by SquareWishlist4 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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—
How it sells itself

Let customers create a Wishlist by saving favorite products to buy later. Wishlist by Square works out of the box—adding a customizable Wishlist button near Add to Cart and saving items automatically. Shoppers can manage their Wishlist and add items to cart anytime. You can track top saved products, Wishlist value, and shopper activity to understand buying intent.

Wishlist: WOV is a lightweight app that enables a wishlist feature without requiring customers to log in. It's easy to integrate and works seamlessly with any Shopify theme.

Key points
  • Let shoppers save products for later with a one-click Wishlist button
  • Works without customer accounts — saves and tracks products automatically
  • Customers manage saved items and add to cart from the Wishlist page
  • Customize text, colors, icons, and placement to match your brand store
  • One-Click Wishlist – Customers can add products to their wishlist instantly.
  • Dedicated Wishlist Page – Users can view and manage their saved products.
  • Shareable Wishlists – Customers can share their wishlist via a link.
Screenshots
Add Wishlist buttons next to Add to Cart for future sales
With Square Wishlists visitors can save favorites instantlyHelp shoppers pick up where they left off with WishlistsTrack saved items, total value, and top products
Product page
Admin pageFeature mediaWish list page

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureWishlist by SquareWishlist
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureWishlist by SquareWishlist
App Store rating5.0 ★Not published
App Store reviews146Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more in1%Not enough data

Pricing

MeasureWishlist by SquareWishlist
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listedNot publishedNot published

Listing

MeasureWishlist by SquareWishlist
Shopify category rank#1(ahead)in Wishlists#174in Wishlists
Shopify App Charts#4 on Rookies in WishlistsNot on this week’s charts
Built for ShopifyYesNo
LaunchedJun 24, 2025Apr 18, 2025
Languages15Arabic, Danish, German1English
DeveloperSquare AppsAscent24 Technologies LLP

FAQ

Wishlist by Square and Wishlist: common questions

What features does each app list that the other doesn’t?
Wishlist by Square lists 2 the others don’t mention, such as Multi-language, Save for later. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 2, 2026 for Wishlist by Square, Feb 19, 2026 for Wishlist; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 2, 2026 for Wishlist by Square, Feb 19, 2026 for Wishlist. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.