Willowcommerce.ai vs Woolworths MarketPlus Omnivore
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Willowcommerce.ai, Oct 24, 2026 for Woolworths MarketPlus Omnivore.
The short answer
- On the Shopify App Store: Willowcommerce.ai 5.0 from 2 reviews and Woolworths MarketPlus Omnivore 4.5 from 9 reviews.
- Willowcommerce.ai lists 8 features Woolworths MarketPlus Omnivore’s listing doesn’t mention, including Bulk orders, Custom listings, Custom rules.
Head to head
Sell your products on www.catch.com.au
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · Monthly order volume - 2000 Orders
Growth
- · Monthly order volume 2000 – 4999 orders
Pro
- · Monthly order volume 5000 – 9999 orders
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWillow Commerce is the unified operations hub for Shopify merchants. Manage your product catalog, inventory, and shipping fulfillment seamlessly from one platform. Sync your product data, track stock in real time across locations, and automate shipping with smart rules—all designed to streamline workflows, prevent overselling, and accelerate delivery from a single, powerful dashboard.
Connect your store to Woolworths MarketPlus to manage listings, inventory, pricing, and orders in one place. Choose which products to list, customise product data, and keep inventory synced across channels. Orders from Woolworths MarketPlus are sent to Shopify for easy fulfilment, helping you streamline operations and stay in control.
- Reporting: Real-time visibility into every metric that drives your business.
- Automated Order Import & Bulk Label Printing
- Shipping rate discounts may reduce fulfillment costs.
- Real-time inventory sync across all sales channels.
- Single dashboard to review and optimise all Catch activity
- Dashboard to review and optimise selling activity
- Easily create product listings and tailor product content for Catch
- Easily create product listings and tailor product content
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Willowcommerce.ai |  Woolworths MarketPlus Omnivore |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Willowcommerce.ai | Woolworths MarketPlus Omnivore |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.5 ★ |
| App Store reviews | 2 | 9(ahead) |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Willowcommerce.ai | Woolworths MarketPlus Omnivore |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $499/month | No monthly plan listed |
| Longest free trial | 30 days | Not listed |
| Plans listed | 3 | Not published |
Listing
| Measure | Willowcommerce.ai | Woolworths MarketPlus Omnivore |
|---|---|---|
| Shopify category rank | #149 | #64(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 12, 2026 | Jan 15, 2019 |
| Languages | 1 | 1 |
| Developer | Global Business Commerce | City Beach Software |
FAQ
Willowcommerce.ai and Woolworths MarketPlus Omnivore: common questions
- Which has better reviews, Willowcommerce.ai or Woolworths MarketPlus Omnivore?
- On the Shopify App Store: Willowcommerce.ai 5.0 from 2 reviews and Woolworths MarketPlus Omnivore 4.5 from 9 reviews.
- What features does each app list that the other doesn’t?
- Willowcommerce.ai lists 8 the others don’t mention, such as Bulk orders, Custom listings, Custom rules, Feed automation. Woolworths MarketPlus Omnivore lists 1 the others don’t mention, such as Bulk upload. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Willowcommerce.ai, Oct 24, 2026 for Woolworths MarketPlus Omnivore; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Willowcommerce.ai, Oct 24, 2026 for Woolworths MarketPlus Omnivore. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.