WhatFlow: Whatsapp Automation vs WhatHub – Order Automation
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for WhatFlow, Oct 13, 2026 for WhatHub.
The short answer
- On the Shopify App Store: WhatFlow 4.0 from 330 reviews and WhatHub 5.0 from 3 reviews.
- Paid plans start at $4.99/month for WhatFlow and $4.98/month for WhatHub.
- WhatHub lists 13 features WhatFlow’s listing doesn’t mention, including Agent avatar, AI chatbots, Business hours.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Starter
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Growth
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Professional
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Enterprise
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Ultimate
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Free
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Essential
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Premier
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Elite
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWhatFlow helps Shopify merchants automate customer communication through WhatsApp with a no code 5 minute setup. It automates order confirmations, shipping updates, abandoned cart reminders, back in stock alerts, and bulk messaging. Automatic Shopify order tagging based on customer responses streamlines fulfillment.
What Hub simplifies post-purchase communication by automating order confirmations, abandoned checkout reminders, fulfillment updates, and cancellations through WhatsApp. Using WhatsApp’s “Link a Device” feature, merchants can easily connect their own number without complex API setups.
- Automatically send confirmation messages to customers via WhatsApp.
- Reach out to customers who abandoned their checkouts with automated reminders.
- Keep customers informed with real-time updates on shipping and delivery status.
- Manage orders and track customer responses directly from your Shopify dashboard.
- Send order confirmations, fulfillment updates, and abandoned cart reminders
- Edit and personalize message content to match your brand voice
- Track message delivery, response status, and automatically tag orders








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | WhatFlow | WhatHub |
|---|---|---|
| Detected stores | 476 | Not published |
| Net store change, 28 days | −10 | 0 |
| Stores added, 28 days | 14 | Not enough data |
| Big-brand share | 14% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | Pakistan, India, Egypt | Not published |
Reviews
| Measure | WhatFlow | WhatHub |
|---|---|---|
| App Store rating | 4.0 ★ | 5.0 ★(ahead) |
| App Store reviews | 330(ahead) | 3 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 9% | Not enough data |
FAQ
WhatFlow and WhatHub: common questions
- Is WhatFlow or WhatHub cheaper?
- Paid plans start at $4.99/month for WhatFlow and $4.98/month for WhatHub. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, WhatFlow or WhatHub?
- On the Shopify App Store: WhatFlow 4.0 from 330 reviews and WhatHub 5.0 from 3 reviews.
- What features does each app list that the other doesn’t?
- WhatFlow lists 7 the others don’t mention, such as APIs, Chat flows, Custom workflows, Push notifications. WhatHub lists 13 the others don’t mention, such as Agent avatar, AI chatbots, Business hours, Cart recovery. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for WhatFlow, Oct 13, 2026 for WhatHub; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for WhatFlow, Oct 13, 2026 for WhatHub. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.















