WhatFlow: Whatsapp Automation vs WhatFlow WhatsApp Business API
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026 for WhatFlow, Oct 29, 2026 for WhatFlow WhatsApp Business API.
The short answer
- On the Shopify App Store: WhatFlow 4.0 from 529 reviews and WhatFlow WhatsApp Business API 5.0 from 95 reviews.
- Paid plans start at $4.99/month for WhatFlow and $4.99/month for WhatFlow WhatsApp Business API.
- WhatFlow WhatsApp Business API lists 15 features WhatFlow’s listing doesn’t mention, including Agent avatar, AI chatbots, Business hours.
Head to head
- Pakistan
- India
- Egypt
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Starter
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Growth
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Professional
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Enterprise
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Automated WhatsApp Order Confirmations
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
Ultimate
- · Abandoned Checkout Recovery
- · Automated Order Tag Updates
- · Connect WhatsApp using "Link a Device"
- · Customizable Message Templates
- · Order Cancellation Notifications
- · Order Fulfillment Notifications
Free
- · Automated Order Fulfillment Alerts
- · Custom WhatsApp Message Templates
- · Live Delivery & Read Rate Analytics
- · Meta Business API Integration
- · Smart Auto-Reply Rules
- · Template Library with Quick Setup
Starter
- · Automated Order Fulfillment Alerts
- · Custom WhatsApp Message Templates
- · Live Delivery & Read Rate Analytics
- · Meta Business API Integration
- · Smart Auto-Reply Rules
- · Template Library with Quick Setup
Plus
- · Automated Order Fulfillment Alerts
- · Custom WhatsApp Message Templates
- · Live Delivery & Read Rate Analytics
- · Meta Business API Integration
- · Smart Auto-Reply Rules
- · Template Library with Quick Setup
Growth
- · Automated Order Fulfillment Alerts
- · Custom WhatsApp Message Templates
- · Live Delivery & Read Rate Analytics
- · Meta Business API Integration
- · Smart Auto-Reply Rules
- · Template Library with Quick Setup
Scale
- · Automated Order Fulfillment Alerts
- · Custom WhatsApp Message Templates
- · Live Delivery & Read Rate Analytics
- · Meta Business API Integration
- · Smart Auto-Reply Rules
- · Template Library with Quick Setup
Ultimate
- · Automated Order Fulfillment Alerts
- · Custom WhatsApp Message Templates
- · Live Delivery & Read Rate Analytics
- · Meta Business API Integration
- · Smart Auto-Reply Rules
- · Template Library with Quick Setup
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWhatFlow helps Shopify merchants automate customer communication through WhatsApp with a no code 5 minute setup. It automates order confirmations, shipping updates, abandoned cart reminders, back in stock alerts, and bulk messaging. Automatic Shopify order tagging based on customer responses streamlines fulfillment.
When customers miss order updates you lose trust and sales. WhatFlow links your Shopify store to the official WhatsApp Business API. Send order confirmations, paid and fulfillment updates, and shipping tracking. Recover abandoned carts with checkout reminders and back-in-stock alerts. Run targeted broadcasts and schedule templates mapped to Shopify data.
- Automatically send confirmation messages to customers via WhatsApp.
- Reach out to customers who abandoned their checkouts with automated reminders.
- Keep customers informed with real-time updates on shipping and delivery status.
- Manage orders and track customer responses directly from your Shopify dashboard.
- Order Confirmation: Auto-send order confirmations instantly via WhatsApp.
- Cart Recovery: Recover lost sales with smart, automated checkout reminders.
- Shipping Alerts: Provide real-time shipping and delivery updates via WhatsApp.
- Back-in-Stock: Notify customers instantly when products are back in stock.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  WhatFlow |  WhatFlow WhatsApp Business API |
|---|---|---|
| Detected stores | 480 | Not published |
| Net store change, 28 days | −10 | 0 |
| Stores added, 28 days | 18 | Not enough data |
| Big-brand share | 15% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | Pakistan, India, Egypt | Not published |
Reviews
| Measure | WhatFlow | WhatFlow WhatsApp Business API |
|---|---|---|
| App Store rating | 4.0 ★ | 5.0 ★(ahead) |
| App Store reviews | 529(ahead) | 95 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 6%(ahead) | 0% |
Pricing
| Measure | WhatFlow | WhatFlow WhatsApp Business API |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $4.99/month | $4.99/month |
| Longest free trial | 3 days | 7 days |
| Plans listed | 6 | 6 |
Listing
| Measure | WhatFlow | WhatFlow WhatsApp Business API |
|---|---|---|
| Shopify category rank | #20 | #15(ahead) |
| Shopify App Charts | Not on this week’s charts | #14 on Rookies in Chat |
| Built for Shopify | No | No |
| Launched | Oct 21, 2024 | May 8, 2026 |
| Languages | 1 | 1 |
| Developer | Scrptble | Scrptble |
FAQ
WhatFlow and WhatFlow WhatsApp Business API: common questions
- Is WhatFlow or WhatFlow WhatsApp Business API cheaper?
- Paid plans start at $4.99/month for WhatFlow and $4.99/month for WhatFlow WhatsApp Business API. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, WhatFlow or WhatFlow WhatsApp Business API?
- On the Shopify App Store: WhatFlow 4.0 from 529 reviews and WhatFlow WhatsApp Business API 5.0 from 95 reviews.
- What features does each app list that the other doesn’t?
- WhatFlow lists 2 the others don’t mention, such as Custom workflows, Order updates. WhatFlow WhatsApp Business API lists 15 the others don’t mention, such as Agent avatar, AI chatbots, Business hours, Cart recovery. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026 for WhatFlow, Oct 29, 2026 for WhatFlow WhatsApp Business API; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026 for WhatFlow, Oct 29, 2026 for WhatFlow WhatsApp Business API. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.