Visibly vs Wowser
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Visibly, Oct 14, 2026 for Wowser.
The short answer
- Only Visibly lists a free plan. Paid plans start at $9.90/month for Visibly and $99/month for Wowser.
- Wowser lists 6 features Visibly’s listing doesn’t mention, including Activity tracking, Custom dashboards, Custom reports.
Head to head
Free
- · 5 monitored prompts
- · 7-day analytics history
- · AI-generated prompt suggestions
- · Own brand visibility tracking
- · Sentiment and mention analytics
Pro
- · 20 monitored prompts
- · 90-day analytics history
- · Competitor visibility comparison charts
- · Prompt performance breakdown by brand
- · Up to 5 competitor comparisons
Starter
- · 1 Project
- · ChatGPT Tracking
- · Competitive analysis
- · Up to 50 active prompts per month
- · Wowser Score dashboard
Growth
- · 2 projects
- · Competitive analysis
- · Competitor comparison & citations
- · Up to 100 active prompts per month
- · Wowser Score dashboard
Scale
- · 5 projects
- · Competitive analysis
- · Priority support
- · Shareable reports & full project coverag
- · Up to 250 active prompts per month
- · Wowser Score dashboard
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureVisibly helps you understand how your brand appears in AI-generated search results. As consumers increasingly use AI assistants like ChatGPT and Perplexity to discover products, your brand's visibility in these responses directly impacts sales.
Wowser tracks how ChatGPT surfaces your store and products for shoppers. Visibility in AI answers affects traffic and sales — we run niche prompts daily, detect mentions and citations, and score your AI visibility over time so you see what’s working and where you’re overlooked. ChatGPT now; more assistants unlock later.
- See how AI assistants mention your brand in response to customer queries
- Compare your AI visibility against up to 5 competitors in real time
- Spot visibility trends over 7, 30, or 90 days with historical charts
- Set up in minutes with AI-generated prompts based on your products
- Track brand visibility across ChatGPT, Claude, Perplexity, and Gemini.
- Monitor product mentions and citations in AI-generated shopping responses.
- See your Wowser Score, citations, mentions, and position tracking over time.
- Run automated prompts tailored to your store's niche and product categories.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Visibly |  Wowser |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Visibly | Wowser |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Visibly and Wowser: common questions
- Is Visibly or Wowser cheaper?
- Only Visibly lists a free plan. Paid plans start at $9.90/month for Visibly and $99/month for Wowser. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Wowser lists 6 the others don’t mention, such as Activity tracking, Custom dashboards, Custom reports, Event tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Visibly, Oct 14, 2026 for Wowser; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Visibly, Oct 14, 2026 for Wowser. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.