UTM Analytics vs UTM Suite Pro

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 15, 2026 for UTM Analytics, Oct 14, 2026 for UTM Suite Pro.

The short answer

  • Only UTM Analytics lists a free plan. Paid plans start at $5/month for UTM Analytics and $9/month for UTM Suite Pro.
  • UTM Suite Pro lists 3 features UTM Analytics’s listing doesn’t mention, including Analytics dashboard, Custom reports, UTM tracking.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Nov 15, 2023
May 8, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $5/month
$9/month
Plans
Free PlanFree
  • · Date Range filter
  • · Graphs & Statistics
  • · UTM link generator tool
  • · UTM tracking
  • · Up to 30 orders/month
Unlimited Scaling$5/month
  • · Date Range filter
  • · Graphs & Statistics
  • · Super Reactive Support
  • · UTM link generator tool
  • · UTM tracking
  • · Unlimited orders
Pro$9/month
7-day free trial
Coverage
0 of 3 features0%
3 of 3 features100%
Unique strengths
—
  • Analytics dashboard
  • Custom reports
  • UTM tracking
Analytics
0%0/3
100%3/3
Marketing and sales
0%0/1
100%1/1
Visuals and reports
0%0/2
100%2/2
003onlybothonly
UTM AnalyticsUTM Suite Pro3 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

UTM Analytics gathers all your Shopify order UTMs and creates beautiful dashboards out of them. Charts make it more comprehensible for you to understand things like finding the campaign source of your orders with more granular details. It also overcomes the restriction applied by the IOS 14 release to make analytics tracking in real time and more accurate.

UTM Suite Pro helps you deal with the tracking issues caused by iOS 14. If you’re not really sure where your sales are coming from, or if tools like Facebook Ads are giving you confusing or inaccurate data, this makes things much clearer. You can easily see what’s working, what’s not, and where your money is going. Instead of guessing, you get simple insights to grow your store with confidence.

Key points
  • Real time insights UTM conversions.
  • Beautiful charts and statistics based on orders.
  • Tool for UTM link generation.
  • Quickly find your top-performing sources and campaigns
  • Instant reporting for new orders and customer journeys
  • Generate UTM links and snippets that plug directly into FB Ads
Screenshots
UTM-Analytics-3
UTM-Analytics-2UTM-Analytics-1
UTM Suite Pro
UTM Suite ProUTM Suite ProUTM Suite Pro

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureUTM AnalyticsUTM Suite Pro
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureUTM AnalyticsUTM Suite Pro
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureUTM AnalyticsUTM Suite Pro
Free planYesNot listed
Lowest paid monthly plan$5/month(ahead)$9/month
Longest free trialNot listed7 days
Plans listed21

Listing

MeasureUTM AnalyticsUTM Suite Pro
Shopify category rank#544(ahead)in Analytics#1488in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 15, 2023May 8, 2026
Languages1English1English
DeveloperFree GiftsDevXpertise

FAQ

UTM Analytics and UTM Suite Pro: common questions

Is UTM Analytics or UTM Suite Pro cheaper?
Only UTM Analytics lists a free plan. Paid plans start at $5/month for UTM Analytics and $9/month for UTM Suite Pro. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
UTM Suite Pro lists 3 the others don’t mention, such as Analytics dashboard, Custom reports, UTM tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 15, 2026 for UTM Analytics, Oct 14, 2026 for UTM Suite Pro; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 15, 2026 for UTM Analytics, Oct 14, 2026 for UTM Suite Pro. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.