TrueTracked: Ad Attribution vs Zentri
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- TrueTracked is detected on 3.4× as many Shopify stores as Zentri: 31 vs 9 as of Nov 9, 2026.
- TrueTracked lists 7 features Zentri’s listing doesn’t mention, including Checkout analytics, GDPR compliance, Historical analysis.
Head to head
- United States
- Germany
- Lithuania
- Pakistan
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
TrueSignal 500
- · 1 custom tracking domain
- · 1 pixel per platform
- · Server-Side Conversion Tracking
- · Up to 500 orders per month
Standard 50K
- · 3 Meta & TikTok pixels
- · Full analytics & attribution
- · Full customer journey tracking
- · Unlimited orders
- · Up to $50K monthly revenue
TrueSignal 2K
- · 1 custom tracking domain
- · 1 pixel per platform
- · Server-side conversion tracking
- · Up to 2,000 orders per month
Standard 100K
- · 3 Meta & TikTok pixels
- · Full analytics & attribution
- · Full customer journey tracking
- · Unlimited orders
- · Up to $100K monthly revenue
Connect
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureTrueTracked gives Shopify merchants accurate ad attribution by collecting first-party data directly from their storefront. It tracks the full customer journey from ad click to purchase across devices, even with ad blocker or iOS restrictions.
Zentri unifies your Shopify, Meta, and Google Ads data into one real-time dashboard, eliminating guesswork and delayed insights. Merchants can track ad spend versus sales, view product-level performance, monitor order status, and get demographic breakdowns without switching between platforms.
- First-party attribution that works with ad blockers and iOS restrictions
- Multi-touch customer journey tracking from first ad click to purchase
- Server-side conversion data sent to Meta, Google Ads, and TikTok APIs
- Real-time ROAS, revenue, and profit dashboard across all ad channels
- Unified dashboard showing ad spend, sales, and product performance
- Real-time reports with ROAS, CPA, and demographic breakdowns
- AI-powered insights to scale campaigns and optimize inventory decisions
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  TrueTracked |  Zentri |
|---|---|---|
| Detected stores | 31(ahead) | 9 |
| Net store change, 28 days | +1 | 0 |
| Stores added, 28 days | 1 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Home & Garden, Apparel & Accessories, Arts & Entertainment | Apparel & Accessories |
| Top store countries | United States, Germany, Lithuania | Pakistan |
Reviews
| Measure | TrueTracked | Zentri |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 20 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | TrueTracked | Zentri |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $39/month | No monthly plan listed |
| Longest free trial | 14 days | Not listed |
| Plans listed | 4 | 1 |
Listing
| Measure | TrueTracked | Zentri |
|---|---|---|
| Shopify category rank | #72(ahead) | #694 |
| Shopify App Charts | #17 on Rookies in Analytics | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 12, 2026 | Dec 26, 2025 |
| Languages | 1 | 1 |
| Developer | TrueTracked LLC | Zentri Marketing Solutions |
FAQ
TrueTracked and Zentri: common questions
- Which is more popular, TrueTracked or Zentri?
- TrueTracked is detected on 3.4× as many Shopify stores as Zentri: 31 vs 9 as of Nov 9, 2026.
- What features does each app list that the other doesn’t?
- TrueTracked lists 7 the others don’t mention, such as Checkout analytics, GDPR compliance, Historical analysis, Lifetime value (LTV). Zentri lists 5 the others don’t mention, such as Abandoned cart, AI insights, Custom dashboards, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.