TP: True Profit Analytics vs Vizbix Profit Optimizer

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for TP, Oct 13, 2026 for Vizbix Profit Optimizer.

The short answer

  • Paid plans start at $35/month for TP and $24.99/month for Vizbix Profit Optimizer.
  • TP lists 26 features Vizbix Profit Optimizer’s listing doesn’t mention, including Abandoned cart, Analytics dashboard, Checkout analytics.

Head to head

Detected stores

TP: 2,584
Vizbix Profit Optimizer: —

App Store reviews

TP: 926
Vizbix Profit Optimizer: —

New reviews, 28 days

TP: 11
Vizbix Profit Optimizer: —

Stores added, 28 days

TP: 30
Vizbix Profit Optimizer: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Profit Calculator+Profit Tracker+Profit Loss+Net Profit & COGS

—
Categories
  • Accounting
  • Analytics
  • Accounting
Languages
  • English
  • French
  • English
Launched
Jul 31, 2019
May 28, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
20 last full month
—
Detected stores
2,584active installs
  • Mark Hyman, MD
  • Caderno Inteligente ®
  • WD Auto Supply
  • Nébuleuse Bijoux
  • Articture
+2,579 more
0active installs
Most common store size
11-50 products30%
—
Top countries
  • United States20%
  • United Kingdom4%
  • Australia4%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

050100DecFebAprJunAugOctTP: True Profit Analytics: 51 reviews in December 2025TP: True Profit Analytics: 52 reviews in January 2026TP: True Profit Analytics: 42 reviews in February 2026TP: True Profit Analytics: 46 reviews in March 2026TP: True Profit Analytics: 34 reviews in April 2026TP: True Profit Analytics: 41 reviews in May 2026TP: True Profit Analytics: 35 reviews in June 2026TP: True Profit Analytics: 22 reviews in July 2026TP: True Profit Analytics: 24 reviews in August 2026TP: True Profit Analytics: 14 reviews in September 2026TP: True Profit Analytics: 20 reviews in October 2026
TPVizbix Profit OptimizerCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $35 to $200/month
$24.99/month
Plans
Basic$35/month
14-day free trial$0.3 per extra order. Maximum surcharge $300.
  • · 300 orders/month
  • · Custom Costs
  • · Customer Lifetime Value
  • · Quantity-based COGS
  • · Realtime Profit Dashboard
  • · Weight-based Shipping Cost
Advanced$60/month
14-day free trial$0.2 per extra order. Maximum surcharge $500.
  • · 600 orders/month
  • · All in Basic Plan
  • · Bundling Insights
  • · Customize Email Report
  • · P&L Report
  • · Product Analytics
Ultimate$100/month
14-day free trial$0.1 per extra order. Maximum surcharge $700.
  • · 1500 orders/month
  • · Ad Sync Custom Rules
  • · All in Advanced Plan
  • · Unlimited COGS Zones
Enterprise$200/month
14-day free trial$0.07 per extra order. Maximum surcharge $1000.
  • · 3500 orders/month
  • · Access to all features
  • · Marketing Attribution
  • · Prioritized support
  • · Unlimited Team members
Vizbix-Pro$24.99/month
7-day free trial
  • · AI CFO financial analysis
  • · Exportable visual dashboard reports
  • · Historical data sync
  • · Real-time profit & COGS tracking
  • · Refund & RTO impact tracking
Coverage
37 of 38 features97%
11 of 38 features29%
Unique strengths
  • Abandoned cart
  • Analytics dashboard
  • Checkout analytics
  • Cohort analysis
  • +22 more
  • Pricing
Accounting
94%16/17
65%11/17
Automated data sync
86%6/7
86%6/7
Financial operations
100%3/3
33%1/3
Financial reports
100%7/7
57%4/7
Analytics
100%21/21
0%0/21
Customer behavior
100%5/5
0%0/5
Marketing and sales
100%9/9
0%0/9
Visuals and reports
100%7/7
0%0/7
27101onlybothonly
TPVizbix Profit Optimizer38 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Facebook, Google, TikTok
  • Pinterest, Snapchat, Amazon
  • Microsoft (Bing), X (Twitter)
  • Shippo, ShipBob, ShipStation
  • ShippingEasy, Shiphero
  • Shipwire, CJ Dropshipping
—
How it sells itself

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to outdated spreadsheets. All your data is gathered, calculated, and analyzed in one place.

Vizbix Profit Optimizer replaces messy spreadsheets by calculating your exact net profit in real-time. It automatically syncs your orders, factoring in factoring in Product Expe. (COGS), operating expenses (OPEX), and refunds (RTOs) to show you your true bottom line. Instantly identify your top revenue-driving products and spot hidden profit leaks.

Key points
  • Net Profit tracker: Know your financial health with a real-time Profit Dashboard
  • Auto-track all costs: COGS, shipping cost, transaction fee, taxes, custom costs
  • Real-time sync ad spends from Facebook, Google, TikTok, Bing, Snapchat, Amazon.
  • Product Analytics & Marketing Attribution: Product-level & ad-level Net profit.
  • Auto-sync orders to calculate exact gross and net profit margins.
  • AI CFO Mode delivers personalized, actionable financial advice instantly.
  • Identify top revenue drivers and pinpoint hidden profit leaks or RTOs.
  • Seamlessly toggle between strict Revenue Mode and detailed Profit Mode.
Screenshots
Product Analytics: Net profit, costs & ad spend by products
Marketing Attribution: Multi channel Ad data trackingTrue Profit dashboard, profit calculator, profit trackerShipping cost from Shippo, ShipStation, Shipwire, ShippingEasy
Vizbix dashboard showing real-time profit and sales charts.
Growth Compare tool to track your performance over time.Seamlessly connect Shopify, WooCommerce, and Zapier stores.Profit Simulator to forecast revenue and test pricing.

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureTPVizbix Profit Optimizer
Detected stores2,584as of Nov 9, 2026Not published
Net store change, 28 days−14estimated0estimated
Stores added, 28 days30new and returningNot enough data
Big-brand share15%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesUnited States, United Kingdom, AustraliaNot published

Reviews

MeasureTPVizbix Profit Optimizer
App Store rating4.9 ★Not published
App Store reviews926Not published
New reviews, 28 days11Not enough data
Reviewers a year or more in8%Not enough data

Pricing

MeasureTPVizbix Profit Optimizer
Free planNot listedNot listed
Lowest paid monthly plan$35/month$24.99/month(ahead)
Longest free trial14 days7 days
Plans listed41

Listing

MeasureTPVizbix Profit Optimizer
Shopify category rank#23in Analytics#331in Accounting
Shopify App Charts#10 in AnalyticsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 31, 2019May 28, 2026
Languages2English, French1English
DeveloperTrueProfit Real-time Profit & LTV trackingVizbix

FAQ

TP and Vizbix Profit Optimizer: common questions

Is TP or Vizbix Profit Optimizer cheaper?
Paid plans start at $35/month for TP and $24.99/month for Vizbix Profit Optimizer. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
TP lists 26 the others don’t mention, such as Abandoned cart, Analytics dashboard, Checkout analytics, Cohort analysis. Vizbix Profit Optimizer lists 1 the others don’t mention, such as Pricing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for TP, Oct 13, 2026 for Vizbix Profit Optimizer; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for TP, Oct 13, 2026 for Vizbix Profit Optimizer. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.