Syncost: COGS Profit Analytics vs TrueMargin
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 29, 2026 for Syncost, Oct 13, 2026 for TrueMargin.
The short answer
- Paid plans start at $17/month for Syncost and $9/month for TrueMargin.
- TrueMargin lists 9 features Syncost’s listing doesn’t mention, including Customers, Historical data import, Income and balance.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · Exclude campaign spend from dashboard
- · Major Ads platform integration
- · Manage Item Cost - Custom Cost - COGS
- · Order-Level Gross Profit Alert
- · Profit Analytics
- · Shipping Costs: Fixed and Based Weight
Advance
- · 2 Accounts per Ads Platforms
- · 2 Months Orders before install
- · All features in Basic
- · P&L Report
- · Unlimited Orders - No Extra fee
- · Weekly Email Report
Business
- · 3 Accounts per Ads Platform
- · All features in Basic & Advance Plus:
- · Daily Email Report
- · Printful - Print on demand
- · Printify - Print on demand
- · Pull 180 days of Orders before install
starter
- · 100 order p/month
- · Ad analytics
- · COGS & shipping management (2-way sync)
- · Customer insights & CLV
- · Live profit dashboard
- · Overhead & custom costs
Growth
- · 500 orders p/month
- · Ad analytics
- · COGS & shipping management (2-way sync)
- · Customer insights & CLV
- · Live profit dashboard
- · Overhead & custom costs
Pro
- · 1000 orders p/month
- · Ad analytics
- · COGS & shipping management (2-way sync)
- · Customer insights & CLV
- · Live profit dashboard
- · Overhead & custom costs
Scale
- · 1500 orders p/month
- · Ad analytics
- · COGS & shipping management (2-way sync)
- · Customer insights & CLV
- · Overhead & custom costs
- · P&L Report + What-If Simulator
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureKnow exactly what your store makes after every cost. Calculate profit by tracking COGS, shipping, transaction fees, ads and other expenses. See your net profit, margins and profit and loss in one clear dashboard. Understand which orders and products make money, analyze product margins and cost of goods, and review detailed P&L reports.
Running a Shopify store means tracking dozens of costs that revenue reports don't show. TrueMargin pulls them all together. COGS, ads, fees, refunds, custom expenses, and VAT so you can see real net profit per product, per ad, and per period. Sync COGS, price, and compare-at price two-way with Shopify. Analyze winners and losers across Meta, Google, and TikTok. Compare profit by month, week, or year.
- Unlimited Orders: Track every order in your store.
- Get 180 days of past data before you install, and get unlimited future history.
- Track Facebook, Google & TikTok ad spend in real time for each campaign
- Sync Printify and Printful order costs in real time to track true profitability
- See real net profit per product, after COGS, costs, ads, fees, refunds, and VAT
- Track POAS and rank ad winners and losers across Meta, Google, and TikTok
- Segment customers as VIP, Loyal, At Risk, or Lost to focus retention efforts
- Manage COGS, expenses, shipping, payment fees, overhead, and VAT in one place
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Syncost |  TrueMargin |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Syncost | TrueMargin |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 4 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Syncost | TrueMargin |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $17/month | $9/month(ahead) |
| Longest free trial | 7 days | 30 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Syncost | TrueMargin |
|---|---|---|
| Shopify category rank | #293 | #291 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Dec 1, 2025 | Jul 1, 2026 |
| Languages | 1 | 1 |
| Developer | Syncost Analytics & PnL Reports | True-margin |
FAQ
Syncost and TrueMargin: common questions
- Is Syncost or TrueMargin cheaper?
- Paid plans start at $17/month for Syncost and $9/month for TrueMargin. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Syncost lists 6 the others don’t mention, such as Cohort analysis, Custom reports, Forecasting, Marketing attribution. TrueMargin lists 9 the others don’t mention, such as Customers, Historical data import, Income and balance, Inventory and product. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 29, 2026 for Syncost, Oct 13, 2026 for TrueMargin; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 29, 2026 for Syncost, Oct 13, 2026 for TrueMargin. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.