SWishlist: Simple Wishlist vs Wishlist Pro

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for SWishlist, Jun 17, 2026 for Wishlist Pro.

The short answer

  • Only SWishlist lists a free plan.
  • SWishlist lists 10 features Wishlist Pro’s listing doesn’t mention, including Custom icons, Custom layouts, Dashboard.

Head to head

Detected stores

SWishlist: 1,621
Wishlist Pro: —

App Store reviews

SWishlist: 116
Wishlist Pro: —

New reviews, 28 days

SWishlist: 5
Wishlist Pro: —

Stores added, 28 days

SWishlist: 19
Wishlist Pro: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Wishlists
  • Custom products - Other
Languages
  • English
  • English
Launched
Nov 28, 2023
Jun 17, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
2 last full month
—
Detected stores
1,621active installs
  • ELIE SAAB
  • Georges Hobeika
  • VFS
  • SpearmintLOVE
  • Zara Shahjahan
+1,616 more
0active installs
Most common store size
1,001-5,000 products23%
—
Top countries
  • United States19%
  • United Kingdom7%
  • France4%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepNovJanMayAugOctSWishlist: Simple Wishlist: 2 reviews in September 2025SWishlist: Simple Wishlist: 1 reviews in October 2025SWishlist: Simple Wishlist: 1 reviews in November 2025SWishlist: Simple Wishlist: 3 reviews in December 2025SWishlist: Simple Wishlist: 1 reviews in January 2026SWishlist: Simple Wishlist: 5 reviews in March 2026SWishlist: Simple Wishlist: 3 reviews in May 2026SWishlist: Simple Wishlist: 1 reviews in June 2026SWishlist: Simple Wishlist: 3 reviews in August 2026SWishlist: Simple Wishlist: 2 reviews in September 2026SWishlist: Simple Wishlist: 2 reviews in October 2026
SWishlistWishlist ProCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $12/month
—
Plans
FreeFree
  • · 2 languages at store front
  • · 200 Wishlist additions per month
  • · Free setup up 1 theme per store
  • · Support within 24-48 hours
  • · Up to 3,000 logged-in customers
Basic$5/month
  • · 7 languages at store front
  • · 7000 Wishlist additions per month
  • · All features in Free plan
  • · Animated wishlist button for delight
  • · Clear and helpful reports, all in one
  • · Free setup up to 3 themes per store
Premium$12/month
  • · 20 languages at store front
  • · And more useful features on the way
  • · Animated wishlist button for delight
  • · Fastest support: top priority
  • · Free setup up to 7 themes per store
  • · Unlimited Wishlist additions
Free
Coverage
10 of 10 features100%
0 of 10 features0%
Unique strengths
  • Custom icons
  • Custom layouts
  • Dashboard
  • Favorites
  • +6 more
—
Wishlists
100%10/10
0%0/10
Customization
100%2/2
0%0/2
List management
100%3/3
0%0/3
List types
100%5/5
0%0/5
1000onlybothonly
SWishlistWishlist Pro10 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • API
—
How it sells itself

SWishlist revolutionizes the shopping journey with a product wishlist. This powerful tool boosts engagement, drives sales, and empowers customers to curate their shopping experience. By saving favorite items, shoppers enjoy a seamless, delightful experience while reducing cart abandonment. Enhance your customers' experience with an efficient wishlist feature.

Wishlist Pro helps merchants improve customer engagement by allowing shoppers to save products to a personalized wishlist. Customers can easily add products to their wishlist directly from product pages and access saved items through a dedicated wishlist page.

Key points
  • Seamlessly adding favorites to wishlist
  • Customers are able to share their wishlists with friends
  • Customize everything to perfectly match your store
  • One-click add to wishlist
  • Dedicated wishlist page
  • Theme app extension support
  • Custom wishlist icon and colors
Screenshots
Store Front Wishlist Page
General Settings with themeStyle CustomizationSimple Wishlist
Wishlist Pro
Product Page Wishlist ButtonTheme App ExtensionWishlist Configuration

Installed with

SWishlist4.9(116)Wishlist ProNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureSWishlistWishlist Pro
Detected stores1,621as of Nov 9, 2026Not published
Net store change, 28 days−16estimated0estimated
Stores added, 28 days19new and returningNot enough data
Big-brand share13%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, United Kingdom, FranceNot published

Reviews

MeasureSWishlistWishlist Pro
App Store rating4.9 ★Not published
App Store reviews116Not published
New reviews, 28 days5Not enough data
Reviewers a year or more in20%Not enough data

Pricing

MeasureSWishlistWishlist Pro
Free planYesNot listed
Lowest paid monthly plan$5/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed3Not published

Listing

MeasureSWishlistWishlist Pro
Shopify category rank#26in Wishlists#167in Custom products - Other
Shopify App Charts#8 in WishlistsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 28, 2023Jun 17, 2026
Languages1English1English
DeveloperSoluCommerceDotsquares Ltd

FAQ

SWishlist and Wishlist Pro: common questions

Is SWishlist or Wishlist Pro cheaper?
Only SWishlist lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
SWishlist lists 10 the others don’t mention, such as Custom icons, Custom layouts, Dashboard, Favorites. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for SWishlist, Jun 17, 2026 for Wishlist Pro; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for SWishlist, Jun 17, 2026 for Wishlist Pro. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.