MS Google Maps & Store Locator vs Waypoint Store Locator
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for MS Google Maps & Store Locator, Oct 13, 2026 for Waypoint Store Locator.
The short answer
- Only MS Google Maps & Store Locator lists a free plan. Paid plans start at $5.99/month for MS Google Maps & Store Locator and $19.99/month for Waypoint Store Locator.
- Waypoint Store Locator lists 9 features MS Google Maps & Store Locator’s listing doesn’t mention, including Analytics, Autocomplete, Business hours.
Head to head
Store Locator with rich feature for customers to find you
- Australia
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Up to 3 locations
Basic Plan
- · Google Sheet Auto Sync
- · Remove Branding
- · Up to 50 Locations
Standard Plan
- · Additional Content
- · All Features in Basic Plan
- · Analytics
- · Customize Icon
- · Customize Zoom Level
- · Default Location
Business Plan
- · Additional Content
- · All Features in Standard Plan
- · Customize Icon, CSS and Zoom Level
- · Default Location
- · Google Sheet Auto Sync
- · Layouts
Basic
- · 200 Places API calls/month
- · Interactive map + drawer
- · Up to 10 locations
Growth
- · 2,000 Places API calls/month
- · Store detail pages + SEO
- · Up to 75 locations
Pro
- · 5,000 Places API calls/month
- · Bring your own Google API key
- · Internationalization (i18n)
- · Unlimited locations
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMS Google Maps & Store Locator helps Shopify merchants display retail locations, dealers and service points on an interactive map. Customers search nearby stores by zip, city or use geolocation to auto-detect location. Each listing shows store hours, directions and contact details. Manage locations from one dashboard or bulk import via CSV and Google Sheets. The responsive store finder works on mobile and desktop.
Waypoint adds a store locator to any Online Store 2.0 theme. Import your Shopify locations, enrich them with Google Places — hours, photos, reviews — then publish to a global CDN in one click. Customers search by city or zip, browse an interactive map, and open a detail drawer with photos, hours, and directions. Unlock standalone SEO store pages with unique URLs and JSON-LD markup.
- Bulk Upload Unlimited Store and maps - Now add multiple stores and their maps.
- Customizable Maps - Add/edit and remove details quickly and efficiently.
- Robust web support and backing quality ensure Effortless Store Management.
- Optimize search filters with different timings, facilities, and product ranges.
- Interactive Google Map with location markers and auto-zoom
- Search by city, zip, or address with Google Places autocomplete
- One-click Google Places enrichment for hours, photos, and reviews
- Nightly auto-refresh keeps Google data current automatically (Pro)
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MS Google Maps & Store Locator |  Waypoint Store Locator |
|---|---|---|
| Detected stores | 2 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Media, Toys & Games | Not published |
| Top store countries | Australia, United States | Not published |
Reviews
| Measure | MS Google Maps & Store Locator | Waypoint Store Locator |
|---|---|---|
| App Store rating | 4.3 ★ | Not published |
| App Store reviews | 29 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MS Google Maps & Store Locator | Waypoint Store Locator |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $5.99/month(ahead) | $19.99/month |
| Longest free trial | 7 days | 7 days |
| Plans listed | 4 | 3 |
Listing
| Measure | MS Google Maps & Store Locator | Waypoint Store Locator |
|---|---|---|
| Shopify category rank | #51(ahead) | #153 |
| Shopify App Charts | #16 in Store locator | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Feb 15, 2018 | May 24, 2026 |
| Languages | 1 | 1 |
| Developer | Metizsoft | Kandr, LLC |
FAQ
MS Google Maps & Store Locator and Waypoint Store Locator: common questions
- Is MS Google Maps & Store Locator or Waypoint Store Locator cheaper?
- Only MS Google Maps & Store Locator lists a free plan. Paid plans start at $5.99/month for MS Google Maps & Store Locator and $19.99/month for Waypoint Store Locator. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Waypoint Store Locator lists 9 the others don’t mention, such as Analytics, Autocomplete, Business hours, Distance filter. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for MS Google Maps & Store Locator, Oct 13, 2026 for Waypoint Store Locator; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for MS Google Maps & Store Locator, Oct 13, 2026 for Waypoint Store Locator. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.