Trace:AI Sales Attribution vs TrueROAS ‑ AI Ad Attribution
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Trace:AI Sales Attribution, Nov 8, 2026 for TrueROAS.
The short answer
- Paid plans start at $2.99/month for Trace:AI Sales Attribution and $199/month for TrueROAS.
- TrueROAS lists 9 features Trace:AI Sales Attribution’s listing doesn’t mention, including Event tracking, Funnel analysis, GDPR compliance.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Monthly Plan
Free
Pro
Pro
Pro
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMore and more shoppers are asking AI chatbots like ChatGPT, Perplexity, and Gemini for shopping advice — and clicking through to buy. The problem? Your store's analytics can't tell you when this happens. It just shows "Direct" traffic, with no clue where it really came from. Trace:AI fixes that.
Never miss an order again. Know exactly where your revenue came from. Leverage True Data to save ad spend and gain an extreme competitive advantage. Data updates frequently so you can scale fast and predictably while being GDPR compliant, then track your profits for your ads and send the data back via conversion api and enhanced conversions to optimize ads passively.
- See your AI-driven sales for the first time
- No setup or tech skills needed — just install and run
- Honest numbers — no nonsense, nothing unnecessary
- No manual UTM tagging or setup required
- AI Ad Tracking & Attribution
- Customer Journeys for each order
- Creative Breakdown
- Product Analysis
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Trace:AI Sales Attribution |  TrueROAS |
|---|---|---|
| Detected stores | Not published | 309 |
| Net store change, 28 days | 0 | +1 |
| Stores added, 28 days | Not enough data | 5 |
| Big-brand share | Not enough data | 13% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Trace:AI Sales Attribution | TrueROAS |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 97 |
| New reviews, 28 days | Not enough data | 3 |
| Reviewers a year or more in | Not enough data | 5% |
Pricing
| Measure | Trace:AI Sales Attribution | TrueROAS |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $2.99/month(ahead) | $199/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 1 | 4 |
Listing
| Measure | Trace:AI Sales Attribution | TrueROAS |
|---|---|---|
| Shopify category rank | #1607 | #43(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 7, 2026 | Sep 6, 2022 |
| Languages | 1 | 1 |
| Developer | StocklerSuite | Perm Solutions AB |
FAQ
Trace:AI Sales Attribution and TrueROAS: common questions
- Is Trace:AI Sales Attribution or TrueROAS cheaper?
- Paid plans start at $2.99/month for Trace:AI Sales Attribution and $199/month for TrueROAS. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Trace:AI Sales Attribution lists 4 the others don’t mention, such as Activity tracking, Custom reports, Data export, Segmentation. TrueROAS lists 9 the others don’t mention, such as Event tracking, Funnel analysis, GDPR compliance, Historical analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Trace:AI Sales Attribution, Nov 8, 2026 for TrueROAS; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Trace:AI Sales Attribution, Nov 8, 2026 for TrueROAS. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.