Stella Wishlist vs Wishlist by Square

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Stella Wishlist, Nov 7, 2026 for Wishlist by Square.

The short answer

  • On the Shopify App Store: Stella Wishlist 5.0 from 1 reviews and Wishlist by Square 5.0 from 150 reviews.
  • Only Stella Wishlist lists a free plan.
  • Stella Wishlist lists 1 features Wishlist by Square’s listing doesn’t mention, including Custom branding.

Head to head

Detected stores

Stella Wishlist: 25
Wishlist by Square: —

App Store reviews

Stella Wishlist: 1
Wishlist by Square: 150
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Wishlists
  • Wishlists
Languages
  • English
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Japanese
  • +1 more
  • Arabic
  • Danish
  • German
  • English
  • +11 more
Launched
Nov 21, 2024
Jun 24, 2025
Built for Shopify
Not badged
Built for Shopify
Reviews per month
1 last full month
14 last full month
Detected stores
25active installs
  • NudeFace Chile
  • Adore Paris
  • Turtlebite Design
  • felix & mina
  • Surkucafe
+20 more
0active installs
Most common store size
201-500 products20%
—
Top countries
  • United States20%
  • France16%
  • Canada8%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01325DecDecFebAprJunAugOctStella Wishlist: 1 reviews in December 2024Stella Wishlist: 1 reviews in August 2025Wishlist by Square: 5 reviews in December 2025Wishlist by Square: 1 reviews in January 2026Wishlist by Square: 12 reviews in February 2026Wishlist by Square: 21 reviews in March 2026Wishlist by Square: 14 reviews in April 2026Wishlist by Square: 10 reviews in May 2026Wishlist by Square: 12 reviews in June 2026Wishlist by Square: 16 reviews in July 2026Wishlist by Square: 21 reviews in August 2026Wishlist by Square: 14 reviews in September 2026Wishlist by Square: 14 reviews in October 2026
Stella WishlistWishlist by SquareCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $4.99/month
—
Plans
FreeFree
  • · 200 lifetime wishlist actions
  • · Customer metafield integration
  • · Customizable "Add to wishlist" button
Basic$4.99/month
14-day free trial
  • · Customer metafield integration
  • · Customizable "Add to wishlist" button
  • · Dedicated support
  • · Multilanguage availability
  • · Unlimited wishlist actions
Free
Coverage
5 of 5 features100%
4 of 5 features80%
Unique strengths
  • Custom branding
—
Wishlists
100%5/5
80%4/5
Customization
100%2/2
50%1/2
List management
100%1/1
100%1/1
List types
100%2/2
100%2/2
140onlybothonly
Stella WishlistWishlist by Square5 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Customer accounts
—
How it sells itself

Motivate sales by letting your shoppers save their favorite products with the Stella Wishlist app! Make a fully branded wishlist by changing text, and editing the "Add to favourites" button icon and colors. Wishlist items are also stored in customer metafields.

Let customers create a Wishlist by saving favorite products to buy later. Wishlist by Square works out of the box—adding a customizable Wishlist button near Add to Cart and saving items automatically. Shoppers can manage their Wishlist and add items to cart anytime. You can track top saved products, Wishlist value, and shopper activity to understand buying intent.

Key points
  • Create a wishlist: Let shoppers save their favorite products
  • Multi-language: Supports translation apps, and auto-translates 7 languages
  • Developer friendly: Access wishlist items via shopify metafields
  • Let shoppers save products for later with a one-click Wishlist button
  • Works without customer accounts — saves and tracks products automatically
  • Customers manage saved items and add to cart from the Wishlist page
  • Customize text, colors, icons, and placement to match your brand store
Screenshots
Customise the
Add to Wishlist button to suit any store or theme
Let shoppers save products to a wishlist on their account pageEasy to set up with guided instructions and supportSupports multiple languages, including EN, ES, FR, ZH-CN, ZH-TW
Add Wishlist buttons next to Add to Cart for future sales
With Square Wishlists visitors can save favorites instantlyHelp shoppers pick up where they left off with WishlistsTrack saved items, total value, and top products

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureStella WishlistWishlist by Square
Detected stores25as of Nov 9, 2026Not published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, France, CanadaNot published

Reviews

MeasureStella WishlistWishlist by Square
App Store rating5.0 ★5.0 ★
App Store reviews1150(ahead)
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough data1%

Pricing

MeasureStella WishlistWishlist by Square
Free planYesNot listed
Lowest paid monthly plan$4.99/monthNo monthly plan listed
Longest free trial14 daysNot listed
Plans listed2Not published

Listing

MeasureStella WishlistWishlist by Square
Shopify category rank#74in Wishlists#1(ahead)in Wishlists
Shopify App Charts#5 on Featured by Shopify in Wishlists#5 on Rookies in Wishlists
Built for ShopifyNoYes
LaunchedNov 21, 2024Jun 24, 2025
Languages5English, Chinese (Simplified), Chinese (Traditional)15Arabic, Danish, German
DeveloperDevpug LimitedSquare Apps

FAQ

Stella Wishlist and Wishlist by Square: common questions

Is Stella Wishlist or Wishlist by Square cheaper?
Only Stella Wishlist lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Stella Wishlist or Wishlist by Square?
On the Shopify App Store: Stella Wishlist 5.0 from 1 reviews and Wishlist by Square 5.0 from 150 reviews.
What features does each app list that the other doesn’t?
Stella Wishlist lists 1 the others don’t mention, such as Custom branding. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Stella Wishlist, Nov 7, 2026 for Wishlist by Square; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Stella Wishlist, Nov 7, 2026 for Wishlist by Square. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.