So What Labs vs Stradify
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only Stradify lists a free plan. Paid plans start at $136/month for So What Labs and $69/month for Stradify.
- So What Labs lists 11 features Stradify’s listing doesn’t mention, including Abandoned cart, Custom reports, Event tracking.
Head to head
Strategy Engine
- · 25+ analytics modules included
- · 30-day inventory demand forecasting
- · AI chatbot for instant insights
- · AI-powered growth recommendations
- · Automated weekly BI reports
- · Churn risk scoring & RFM segments
Growth Engine
- · AI-powered SEO Engine
- · Ai - powered Meta ads Optimizer
- · Ai-powered Google Ads Optimizer
- · Google Analytics Strategy engine
Starter (Free)
- · 2 Growth Plan with AI Insight
- · Basic KPI Dashboard
- · Daily Automated Store Sync
- · Email Support
Growth
- · 14-Day Free Trial
- · ROI Tracking Dashboard
- · See How You Compare to Peers
- · Spot Hidden Sales Trends
- · Track Return On Every Action
- · Unlimited Growth Plan with AI Insight
Pro
- · 14-Day Free Trial
- · AI Pattern Detection
- · Cross-Channel Attribution
- · Everything in Growth
- · Funnel Drop-Off Analysis
- · Google Analytics 4 Integration
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAI-powered Shopify growth engine for brands that want smarter ecommerce decisions. Analyse store performance, customers, products, orders, retention, and marketing data to uncover revenue opportunities and optimisation strategies. Generate actionable AI recommendations across merchandising, marketing, retention, and growth.
Stradify connects to your Shopify store and surfaces prioritized growth actions ranked by estimated revenue impact. Each recommendation includes a confidence score and an estimated revenue range based on your actual sales data. The app runs a daily automated sync and analyzes your orders, checkouts, and abandoned carts to identify specific missed revenue opportunities for your store.
- Google Analytics Recommendation Engine
- Google Ads Optimizer
- Meta Ads Optimiser
- SEO Strategy Engine
- Prioritized growth actions ranked by revenue impact and confidence score
- Compare your metrics to industry medians by traffic band and store vertical
- Root-cause detection for refunds, cancellations, and checkout abandonment
- ROI tracking compares revenue 14, 30, 60, and 90 days after each action
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  So What Labs |  Stradify |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | So What Labs | Stradify |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | So What Labs | Stradify |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $136/month | $69/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 2 | 3 |
Listing
| Measure | So What Labs | Stradify |
|---|---|---|
| Shopify category rank | #957(ahead) | #1191 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Mar 3, 2026 | Jun 25, 2026 |
| Languages | 1 | 1 |
| Developer | So What Labs | Stradify, Inc. |
FAQ
So What Labs and Stradify: common questions
- Is So What Labs or Stradify cheaper?
- Only Stradify lists a free plan. Paid plans start at $136/month for So What Labs and $69/month for Stradify. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- So What Labs lists 11 the others don’t mention, such as Abandoned cart, Custom reports, Event tracking, GDPR compliance. Stradify lists 1 the others don’t mention, such as Real-time tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.