Snowplow Event Tracker vs Wascer Tracking

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Feb 19, 2026 for Snowplow Event Tracker, Nov 3, 2026 for Wascer Tracking.

The short answer

  • On the Shopify App Store: Snowplow Event Tracker 5.0 from 3 reviews and Wascer Tracking 5.0 from 1 reviews.
  • Snowplow Event Tracker lists 11 features Wascer Tracking’s listing doesn’t mention, including Abandoned cart, Activity tracking, Custom dashboards.

Head to head

Detected stores

Snowplow Event Tracker: —
Wascer Tracking: 24

App Store reviews

Snowplow Event Tracker: 3
Wascer Tracking: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Track the complete customer journey events with Snowplow.

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Categories
  • Analytics
  • Analytics
Languages
  • English
  • Portuguese (Brazil) This app is not translated into English
Launched
Dec 11, 2020
Aug 22, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
24active installs
  • CUFF Jewelry
  • NINA MAKEUP OFICIAL
  • Laleblu
  • Fio de Afeto
  • Noviole
+19 more
Most common store size
—
1,001-5,000 products25%
Top countries
—
  • Brazil17%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012SepFebAugSnowplow Event Tracker: 2 reviews in September 2021Snowplow Event Tracker: 1 reviews in February 2025Wascer Tracking: 1 reviews in August 2026
Snowplow Event TrackerWascer TrackingCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
—
Plans
Free
Free
Coverage
14 of 17 features82%
6 of 17 features35%
Unique strengths
  • Abandoned cart
  • Activity tracking
  • Custom dashboards
  • Custom reports
  • +7 more
  • Event tracking
  • Notifications
  • Purchase tracking
Analytics
82%14/17
35%6/17
Customer behavior
83%5/6
33%2/6
Marketing and sales
86%6/7
43%3/7
Visuals and reports
75%3/4
25%1/4
1133onlybothonly
Snowplow Event TrackerWascer Tracking17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Snowplow
  • Redshift
  • BigQuery
  • Snowflake
  • Elastic
  • Neo4j
—
How it sells itself

This application enables collecting event-level data from your Shopify store with a Snowplow data pipeline, both on the storefront (client-side) and via webhooks (server-side), providing you with highly accurate and granular data.

O Sourei Waster permite monitorar eventos do cliente em toda a loja, do início ao fim da jornada de compra. Com integração fácil ao Google Tag Manager e webhooks personalizáveis, incluindo a possibilidade de inserir sua própria URL de rastreamento, você acompanha ações importantes em tempo real, facilitando decisões baseadas em dados.

Key points
  • Track storefront and webhook orders, carts and checkouts
  • Configure Snowplow JS tracker options
  • Configure orders, carts and checkout webhooks with 1-click
  • Monitoramento completo dos eventos do cliente na loja.
  • Integração fácil com Google Tag Manager ou outra ferramenta de rastreamento.
  • Webhooks configuráveis para receber eventos em tempo real.
Screenshots
Webhook events
Track cartId on the frontend and join with order dataEasy Snowplow tracking through Shopify ExtensionsCustomer knowledge graph application example
Datalayer Configuration
Inject in ThemeWebhook Configuration

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureSnowplow Event TrackerWascer Tracking
Detected storesNot published24as of Nov 3, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedApparel & Accessories, Health & Beauty, Electronics
Top store countriesNot publishedBrazil

Reviews

MeasureSnowplow Event TrackerWascer Tracking
App Store rating5.0 ★5.0 ★
App Store reviews3(ahead)1
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureSnowplow Event TrackerWascer Tracking
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listedNot publishedNot published

Listing

MeasureSnowplow Event TrackerWascer Tracking
Shopify category rank#504in Analytics#249(ahead)in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedDec 11, 2020Aug 22, 2025
Languages1English1Portuguese (Brazil) This app is not translated into English
DeveloperSnowcatCloud Inc.Sourei Digital Services

FAQ

Snowplow Event Tracker and Wascer Tracking: common questions

Which has better reviews, Snowplow Event Tracker or Wascer Tracking?
On the Shopify App Store: Snowplow Event Tracker 5.0 from 3 reviews and Wascer Tracking 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
Snowplow Event Tracker lists 11 the others don’t mention, such as Abandoned cart, Activity tracking, Custom dashboards, Custom reports. Wascer Tracking lists 3 the others don’t mention, such as Event tracking, Notifications, Purchase tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Feb 19, 2026 for Snowplow Event Tracker, Nov 3, 2026 for Wascer Tracking; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Feb 19, 2026 for Snowplow Event Tracker, Nov 3, 2026 for Wascer Tracking. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.