Smart Gift Options: Valentines vs Wrapin ‑ Gift Wrap & Options
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Smart Gift Options, Nov 6, 2026 for Wrapin.
The short answer
- Only Wrapin lists a free plan. Paid plans start at $0.95/month for Smart Gift Options and $3.99/month for Wrapin.
- Wrapin lists 19 features Smart Gift Options’s listing doesn’t mention, including Auto-tagging, Bundles, Cart drawer.
Head to head
Add paid/free gift wrap, receipt & message for Valentine's Day
Allow customers to select gift wrap & message for their orders
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FULL PACKAGE
- · Add gift options: gift message (paid or free), gift wrap (paid or free) and gift receipt
- · Design the gift options as you like
- · Online support
Free
- · Free for Test stores & Trial Plan Stores
- · Includes all features of Starter Plan
Starter
- · Allow Gift Message
- · Available on Product & Cart Page
- · Custom Image for Gift Wrap
- · Exclude Gift Options for Specific Products
- · Gift Box Upselling
Basic
- · Automatic order tagging to Gift Orders
- · Gift Orders Stats - Monthly, Total
- · Includes all features in Starter Plan
- · See Gift Messages from App
Pro
- · All Features of Basic Plan
- · Multiple Gift Options
- · Multiple Language Translation Support
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureNEW - Paid gift messages! Allow customers to add and pay for a gift message with their order! Add unique gift options to your store in a click and enrich your customers' shopping experience! Allow customers to add a personal gift message to their order, a gift wrap and to ask you to hide the order's price from the receipt!
Offers more value | Upsells your products | Personalizes the orders Wrapin is a super thoughtful feature that shows that you care about your customers and the people they buy gifts for. Use it to gain an edge over your competitors and expand your store's features and functionalities. The app complements your existing theme, design, and layout.
- Admin can Add Multiple Gift Options with Multiple Language Translation Support.
- Automatically tag the order with gift-wrapped items and generate a reports.
- Include a gift wrap option and message details in the order confirmation email.
- Choose between paid or free gift wrap options & Admin can set gift message limit
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Smart Gift Options |  Wrapin |
|---|---|---|
| Detected stores | Not published | 501 |
| Net store change, 28 days | 0 | −10 |
| Stores added, 28 days | Not enough data | 2 |
| Big-brand share | Not enough data | 14% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Smart Gift Options | Wrapin |
|---|---|---|
| App Store rating | Not published | 4.8 ★ |
| App Store reviews | Not published | 380 |
| New reviews, 28 days | Not enough data | 2 |
| Reviewers a year or more in | Not enough data | 24% |
Pricing
| Measure | Smart Gift Options | Wrapin |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $0.95/month(ahead) | $3.99/month |
| Longest free trial | 7 days | 7 days |
| Plans listed | 1 | 4 |
Listing
| Measure | Smart Gift Options | Wrapin |
|---|---|---|
| Shopify category rank | Not enough data | #85 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | Jan 29, 2021 | Sep 14, 2020 |
| Languages | Not published | 1 |
| Developer | NextOs | Prezen Apps |
FAQ
Smart Gift Options and Wrapin: common questions
- Is Smart Gift Options or Wrapin cheaper?
- Only Wrapin lists a free plan. Paid plans start at $0.95/month for Smart Gift Options and $3.99/month for Wrapin. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Wrapin lists 19 the others don’t mention, such as Auto-tagging, Bundles, Cart drawer, Cart upsell. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Smart Gift Options, Nov 6, 2026 for Wrapin; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Smart Gift Options, Nov 6, 2026 for Wrapin. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.