Shopify Messaging vs ZM ShopMaster
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for Shopify Messaging, Oct 13, 2026 for ZM ShopMaster.
The short answer
- Only ZM ShopMaster lists a free plan.
- Shopify Messaging lists 30 features ZM ShopMaster’s listing doesn’t mention, including Abandoned cart, AI generation, Analytics.
Head to head
- United States
- India
- Japan
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free Plan
- · Up to 100 Emails/month
- · Up to 5 Email Templates
Starter
- · Up to 10 Email Templates
- · Up to 500 Emails/month
Pro
- · Support via Email
- · Unlimited Email Templates
- · Up To 5000 Emails/month
Enterprise
- · File Attachments
- · Support
- · Unlimited Email Templates
- · Up to 100,000 Emails/month
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate customized email, SMS, and WhatsApp campaigns all in one place. Use Sidekick to personalize emails to match your brand, or choose from ready-made email, SMS, and WhatsApp templates. Track performance to see which channels customers prefer, and segment your list to reach just the right audiences. Create, send, and track all within Shopify, with flexible pricing that scales with your business needs.
ZM Shopmaster brings the efficiency of email marketing to your online store. Craft templates in any language and engage customers with relevant content. No technical expertise needed; our intuitive template maker allows you to set specific triggers and automate communication. Go beyond boundaries and connect with customers globally using this simple yet powerful tool.
- Send branded emails to segments of customers directly from Shopify.
- Send personalized emails and SMS to segments of customers directly from Shopify.
- Use email templates for products, sales, restock, holidays, events, and more.
- Use templates for timely updates, exclusive offers, product tips, and more.
- Create email templates in any language for global customer engagement.
- Use intuitive triggers to automate personalized customer communication.
- Simple template maker allows quick and effective email campaign design.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Shopify Messaging |  ZM ShopMaster |
|---|---|---|
| Detected stores | 85 | Not published |
| Net store change, 28 days | +1 | 0 |
| Stores added, 28 days | 9 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Health & Beauty, Apparel & Accessories, Electronics | Not published |
| Top store countries | United States, India, Japan | Not published |
Reviews
| Measure | Shopify Messaging | ZM ShopMaster |
|---|---|---|
| App Store rating | 4.8 ★ | Not published |
| App Store reviews | 4,795 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 46% | Not enough data |
Pricing
| Measure | Shopify Messaging | ZM ShopMaster |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $5/month |
| Longest free trial | Not listed | 15 days |
| Plans listed | 1 | 4 |
Listing
| Measure | Shopify Messaging | ZM ShopMaster |
|---|---|---|
| Shopify category rank | #12(ahead) | #330 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 14, 2020 | Jun 30, 2020 |
| Languages | 20 | 1 |
| Developer | Shopify | Zonmaster |
FAQ
Shopify Messaging and ZM ShopMaster: common questions
- Is Shopify Messaging or ZM ShopMaster cheaper?
- Only ZM ShopMaster lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Shopify Messaging lists 30 the others don’t mention, such as Abandoned cart, AI generation, Analytics, Automations. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for Shopify Messaging, Oct 13, 2026 for ZM ShopMaster; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for Shopify Messaging, Oct 13, 2026 for ZM ShopMaster. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.