Shopify Messaging vs SuperMarketing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Shopify Messaging, Feb 19, 2026 for SuperMarketing.
The short answer
- Shopify Messaging lists 18 features SuperMarketing’s listing doesn’t mention, including Analytics, Automations, Custom code.
Head to head
- United States
- Japan
- Hong Kong
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate customized email, SMS, and WhatsApp campaigns all in one place. Use Sidekick to personalize emails to match your brand, or choose from ready-made email, SMS, and WhatsApp templates. Track performance to see which channels customers prefer, and segment your list to reach just the right audiences. Create, send, and track all within Shopify, with flexible pricing that scales with your business needs.
SuperMarketing is an autonomous marketing platform that leverages AI agents to create and manage personalized campaigns across multiple channels, including email, SMS, WhatsApp, and social media. It enables real-time, AI-driven customer journeys, moving beyond traditional templated automation to optimize engagement based on individual customer behaviours.
- Send branded emails to segments of customers directly from Shopify.
- Send personalized emails and SMS to segments of customers directly from Shopify.
- Use email templates for products, sales, restock, holidays, events, and more.
- Use templates for timely updates, exclusive offers, product tips, and more.
- AI Omni-Channel Engagement: Connect with customers across email, SMS, WhatsApp
- AI-Powered Campaigns: Automate the creation and execution of personalized market
- Customer Segmentation: Utilize AI to segment customers for targeted interactions
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Shopify Messaging |  SuperMarketing |
|---|---|---|
| Detected stores | 111 | Not published |
| Net store change, 28 days | +3 | 0 |
| Stores added, 28 days | 7 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, Japan, Hong Kong | Not published |
Reviews
| Measure | Shopify Messaging | SuperMarketing |
|---|---|---|
| App Store rating | 4.8 ★ | Not published |
| App Store reviews | 4,820 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 43% | Not enough data |
Pricing
| Measure | Shopify Messaging | SuperMarketing |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | Not published |
Listing
| Measure | Shopify Messaging | SuperMarketing |
|---|---|---|
| Shopify category rank | #12 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 14, 2020 | Mar 12, 2025 |
| Languages | 20 | 1 |
| Developer | Shopify | SuperAGI |
FAQ
Shopify Messaging and SuperMarketing: common questions
- What features does each app list that the other doesn’t?
- Shopify Messaging lists 18 the others don’t mention, such as Analytics, Automations, Custom code, Editor tool. SuperMarketing lists 13 the others don’t mention, such as Back-in-stock emails, Cross-sell emails, Exit intent, Forms. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Shopify Messaging, Feb 19, 2026 for SuperMarketing; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Shopify Messaging, Feb 19, 2026 for SuperMarketing. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.