Shop vs Subline
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Shop, Oct 13, 2026 for Subline.
The short answer
- Shop lists 4 features Subline’s listing doesn’t mention, including Listing analytics, Product selection, Tracking sync.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Standard
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWhen you build your business on Shopify, you automatically unlock exclusive access to selling on Shop. Millions of shoppers around the world use Shop to discover new brands, buy with 1 tap, and track all their orders. And because shoppers are pre-verified, they convert better. Best of all, you pay no marketplace fees to sell on Shop.
Subline is a discovery platform for independent womenswear, on web and mobile. Shoppers browse a personalised feed, save pieces they want, and get alerted when a saved item is back in stock, drops in price, or a new collection lands — so the sale you'd have lost to a sold-out size comes back. Every purchase goes through your own Shopify checkout. You hold the customer, the payment and the data.
- Convert more sales with Shop Pay’s accelerated checkout
- Build trust and increase transparency with the ‘Track with Shop’ button
- Customize your mobile app storefront with assets unique to your brand
- Engage and retain customers with personalized product recommendations
- Automatic Product Sync
- Order Attribution
- Automatic Billing
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Shop |  Subline |
|---|---|---|
| Detected stores | 75 | Not published |
| Net store change, 28 days | +3 | 0 |
| Stores added, 28 days | 4 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | Shop | Subline |
|---|---|---|
| App Store rating | 4.8 ★ | Not published |
| App Store reviews | 10,185 | Not published |
| New reviews, 28 days | 564 | Not enough data |
| Reviewers a year or more in | 38% | Not enough data |
FAQ
Shop and Subline: common questions
- What features does each app list that the other doesn’t?
- Shop lists 4 the others don’t mention, such as Listing analytics, Product selection, Tracking sync, Unified dashboard. Subline lists 3 the others don’t mention, such as Feed automation, Feed translation, Offer sync. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Shop, Oct 13, 2026 for Subline; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Shop, Oct 13, 2026 for Subline. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.