SEO Expert Pro ‑ SEO Optimizer vs Sitemap Explorer

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 29, 2026 for SEO Expert Pro, Sep 3, 2026 for Sitemap Explorer.

The short answer

  • On the Shopify App Store: SEO Expert Pro 4.5 from 106 reviews and Sitemap Explorer 5.0 from 2 reviews.
  • SEO Expert Pro lists 18 features Sitemap Explorer’s listing doesn’t mention, including Analytics, Image compression, Image optimization.

Head to head

App Store reviews

SEO Expert Pro: 106
Sitemap Explorer: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

SEO manager, Sitemap, page speed optimizer, Broken Link +

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Categories
  • SEO
  • Site optimization - Other
  • SEO
Languages
  • English
  • English
Launched
Oct 3, 2017
Feb 20, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
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Detected stores
0active installs
0active installs
Most common store size
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—
Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012FebJunMayAugFebOctAugSEO Expert Pro ‑ SEO Optimizer: 1 reviews in February 2020SEO Expert Pro ‑ SEO Optimizer: 1 reviews in March 2020SEO Expert Pro ‑ SEO Optimizer: 2 reviews in June 2020SEO Expert Pro ‑ SEO Optimizer: 1 reviews in December 2020SEO Expert Pro ‑ SEO Optimizer: 1 reviews in May 2021SEO Expert Pro ‑ SEO Optimizer: 2 reviews in June 2021SEO Expert Pro ‑ SEO Optimizer: 1 reviews in August 2021SEO Expert Pro ‑ SEO Optimizer: 1 reviews in January 2022SEO Expert Pro ‑ SEO Optimizer: 1 reviews in February 2024SEO Expert Pro ‑ SEO Optimizer: 2 reviews in March 2025SEO Expert Pro ‑ SEO Optimizer: 1 reviews in October 2025SEO Expert Pro ‑ SEO Optimizer: 1 reviews in August 2026Sitemap Explorer: 2 reviews in March 2026
SEO Expert ProSitemap ExplorerCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
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Plans
Free
Free
Coverage
20 of 20 features100%
2 of 20 features10%
Unique strengths
  • Analytics
  • Image compression
  • Image optimization
  • JSON-LD
  • +14 more
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SEO
100%20/20
10%2/20
Monitoring performance
100%8/8
13%1/8
SEO tools
100%12/12
8%1/12
1820onlybothonly
SEO Expert ProSitemap Explorer20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Google
  • bing
  • seo
  • json ld
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How it sells itself

Your all-in-one SEO solution! SEO AI Expert Pro makes it easy to improve your store’s search rankings, drive more organic traffic, and grow sales — without complex setups or technical skills. Whether you're just starting out or scaling fast, our powerful features and intuitive dashboard help you stay on top of SEO.

Sitemap Explorer helps you turn sitemap.xml URLs into clean HTML sitemap pages without technical setup. It supports better site structure, stronger internal linking, and easier navigation for your content. You can quickly fetch, review, and organize sitemap URLs, then create and manage sitemap pages from admin. The app is lightweight, privacy focused, and does not collect or process customer personal data.

Key points
  • Analyze store SEO issues, check the SEO score & JSON LD for SEO
  • Update the meta tags, title tag and SEO parameters from app
  • Check the page speed score and get best solutions accordingly
  • Get SEO insights to enhance site SEO & int
  • Fetch publicly available sitemap.xml files from store's domain
  • View and organize sitemap URLs in a clean, readable list
  • Create sitemap HTML page and manage them from the admin
Screenshots
dash
page speed seoSEO Error fixingseo app
Sitemap page created successfully inside Sitemap Explorer app
Sitemap Explorer dashboard with generate report buttonSitemap Explorer app hero banner with logo and titleShopify admin page list showing sitemap page added

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureSEO Expert ProSitemap Explorer
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureSEO Expert ProSitemap Explorer
App Store rating4.5 ★5.0 ★(ahead)
App Store reviews106(ahead)2
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureSEO Expert ProSitemap Explorer
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listedNot publishedNot published

Listing

MeasureSEO Expert ProSitemap Explorer
Shopify category rank#341in SEO#172(ahead)in SEO
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedOct 3, 2017Feb 20, 2026
Languages1English1English
DeveloperExpert Village Media TechnologiesEcomBack

FAQ

SEO Expert Pro and Sitemap Explorer: common questions

Which has better reviews, SEO Expert Pro or Sitemap Explorer?
On the Shopify App Store: SEO Expert Pro 4.5 from 106 reviews and Sitemap Explorer 5.0 from 2 reviews.
What features does each app list that the other doesn’t?
SEO Expert Pro lists 18 the others don’t mention, such as Analytics, Image compression, Image optimization, JSON-LD. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 29, 2026 for SEO Expert Pro, Sep 3, 2026 for Sitemap Explorer; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 29, 2026 for SEO Expert Pro, Sep 3, 2026 for Sitemap Explorer. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.