Schema Plus ‑ AI & SEO JSON‑LD vs Schemalicious JSON‑LD Schema
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Schema Plus, Oct 13, 2026 for Schemalicious JSON‑LD Schema.
The short answer
- Only Schemalicious JSON‑LD Schema lists a free plan. Paid plans start at $10.99/month for Schema Plus and $14.99/month for Schemalicious JSON‑LD Schema.
- Schema Plus lists 6 features Schemalicious JSON‑LD Schema’s listing doesn’t mention, including Analytics, Breadcrumbs, Local SEO.
Head to head
Schema for Rich Snippets: increases SEO and Google rankings
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Lite Plan
- · 24/7 Live Chat, Email & Free Setup Call
- · Compatible with AliExpress, Judge.me
- · Junip, Loox, Okendo, Reviews.io, Ryviu
- · Stamped.io & Yotpo review apps
- · Up to 5 Product & Review Schemas
Essential Plan
- · & Breadcrumbs Schemas
- · 24/7 Live Chat, Email & Free Setup Call
- · Collection, Store Pages, Search Box
- · Compatible with top review apps
- · Organization, Blogs, Blog Posts
- · Up to 250 Product & Review Schemas
Premium Plan
- · 24/7 Live Chat, Email & Free Setup Call
- · Compatible with top review apps
- · Google Search Console Performance Report
- · Merchant Listings
- · Shipping&Return Policy, Local Business
- · Unlimited Product & Review Schemas
Free
Pro
Business
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEngineered for Shopify brands that treat search visibility as a growth channel. SchemaPlus powers SEO, AEO and GEO with precise structured data across Product, Review, Merchant Listing, FAQ, Local Business and more. Resolve Google Search Console errors caused by missing or incorrect schema, eliminate duplicate or conflicting markup, and keep your data accurate for rich results.
Most Shopify stores lack the structured data needed for Google rich results and AI search citations. Schemalicious fixes this with one-click, AI-generated JSON-LD schema markup for your products, collections, and pages. It supports Product, FAQ, HowTo, Review, and Organization schema types. A built-in audit scores your entire store and flags gaps with specific recommendations.
- 24/7 Expert support (Zoom, chat, e-mail)
- Integration with most review apps on Shopify
- Most complete schema with FAQPage, Recipe, Product, Breadcrumbs, Logo (cont.)
- And LocalBusiness, Organization, Blog, Article, Pages, Website schemas
- One-click AI schema generation for products, collections, and pages
- Full-store SEO audit with letter grades and recommendations
- Automatic sync to your theme — no code editing needed
- Product, FAQ, HowTo, Review, and Organization schema types
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Schema Plus |  Schemalicious JSON‑LD Schema |
|---|---|---|
| Detected stores | 858 | Not published |
| Net store change, 28 days | −45 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | 20% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | Schema Plus | Schemalicious JSON‑LD Schema |
|---|---|---|
| App Store rating | 4.9 ★ | Not published |
| App Store reviews | 592 | Not published |
| New reviews, 28 days | 2 | Not enough data |
| Reviewers a year or more in | 12% | Not enough data |
Pricing
| Measure | Schema Plus | Schemalicious JSON‑LD Schema |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $10.99/month(ahead) | $14.99/month |
| Longest free trial | 14 days | 7 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Schema Plus | Schemalicious JSON‑LD Schema |
|---|---|---|
| Shopify category rank | #62(ahead) | #1176 |
| Shopify App Charts | #16 in SEO | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 21, 2018 | May 1, 2026 |
| Languages | 5 | 1 |
| Developer | SchemaPlus Inc | Devv.co |
FAQ
Schema Plus and Schemalicious JSON‑LD Schema: common questions
- Is Schema Plus or Schemalicious JSON‑LD Schema cheaper?
- Only Schemalicious JSON‑LD Schema lists a free plan. Paid plans start at $10.99/month for Schema Plus and $14.99/month for Schemalicious JSON‑LD Schema. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Schema Plus lists 6 the others don’t mention, such as Analytics, Breadcrumbs, Local SEO, Page indexing. Schemalicious JSON‑LD Schema lists 3 the others don’t mention, such as Reporting, Tracking, Website traffic. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Schema Plus, Oct 13, 2026 for Schemalicious JSON‑LD Schema; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Schema Plus, Oct 13, 2026 for Schemalicious JSON‑LD Schema. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.