RetentionLab: Reduce Churn vs ShopLoop: AI Winback

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Paid plans start at $29.99/month for RetentionLab and $19/month for ShopLoop.
  • RetentionLab lists 11 features ShopLoop’s listing doesn’t mention, including Cross-sell emails, Email campaigns, Product recommendations.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Customer loyalty - Other
  • Analytics
  • Email marketing
Languages
  • English
  • English
Launched
Jun 3, 2026
Apr 24, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $29.99 to $699/month
$19/month
Plans
Starter$29.99/month
14-day free trial
  • · 14-day free trial
  • · Sync up to 2,500 contacts
Launch$99/month
7-day free trial
  • · 7-day free trial
  • · Sync up to 10,000 contacts
Grow$399/month
  • · Sync up to 50,000 contacts
Accelerate$699/month
  • · Sync up to 100,000 contacts
Pro Churn Recovery$19/month
14-day free trial
  • · Automated win-back campaigns
  • · Dynamic discount codes
  • · Predictive churn analysis
  • · Revenue & ROI dashboard
  • · Unlimited customers & emails
Coverage
14 of 20 features70%
9 of 20 features45%
Unique strengths
  • Cross-sell emails
  • Email campaigns
  • Product recommendations
  • Product reviews
  • +7 more
  • Analytics
  • Custom campaigns
  • Discounts
  • Reporting
  • +2 more
Email marketing
70%14/20
45%9/20
Campaign types
85%11/13
31%4/13
Managing campaigns
43%3/7
71%5/7
1136onlybothonly
RetentionLabShopLoop20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Klaviyo can send anything. It just can't tell you who to send it to, or when. RetentionLab watches your store and finds the customers about to churn, ready to reorder, or due for a cross-sell. You see them on one dashboard, ranked by the revenue actually at stake, then sync the ones you want into Klaviyo as ready-to-use segments. Your existing flows do the sending. Connect it once and it runs on its own.

Stop guessing when customers are about to churn. ShopLoop analyzes your historical order data to calculate a unique predicted purchasing window for every single shopper. When a customer misses their expected re-purchasing window, ShopLoop automatically triggers a personalized win-back email containing a custom discount code.

Key points
  • Trigger personalized lifecycle messaging based on customer behavior
  • Sync dynamic customer audiences to Klaviyo, Omnisend, and more
  • LTV, churn prediction, behavioral cohorts, attribution & audience insights
  • Automated Churn Detection: AI calculates exact churn thresholds per customer.
  • Smart Win-Back Campaigns: Auto-send personalized emails when customers slip away
  • Customizable Discounts: Send dynamic incentives to recover lost revenue.
Screenshots
Personalized lifecycle messaging and retention opportunities
RetentionLab customer retention intelligence dashboard previewCustomer analytics, churn prediction, and audience insightsTurn customer insights into retention actions and outcomes
ShopLoop App Settings
ShopLoop Email SettingsShopLoop Dashboard

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureRetentionLabShopLoop
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureRetentionLabShopLoop
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureRetentionLabShopLoop
Free planNot listedNot listed
Lowest paid monthly plan$29.99/month$19/month(ahead)
Longest free trial14 days14 days
Plans listed41

Listing

MeasureRetentionLabShopLoop
Shopify category rankNot enough data#360in Email marketing
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJun 3, 2026Apr 24, 2026
Languages1English1English
DeveloperRetentionLabStrawbird

FAQ

RetentionLab and ShopLoop: common questions

Is RetentionLab or ShopLoop cheaper?
Paid plans start at $29.99/month for RetentionLab and $19/month for ShopLoop. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
RetentionLab lists 11 the others don’t mention, such as Cross-sell emails, Email campaigns, Product recommendations, Product reviews. ShopLoop lists 6 the others don’t mention, such as Analytics, Custom campaigns, Discounts, Reporting. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.