REP AI: AI Sales & Support vs Serviceform
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for REP AI, Oct 14, 2026 for Serviceform.
The short answer
- Only Serviceform lists a free plan. Paid plans start at $104/month for REP AI and $99/month for Serviceform.
- Serviceform lists 27 features REP AI’s listing doesn’t mention, including Agent analytics, Announcement bar, Behavior tracking.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Pay-as-you-Grow
- · 100 free visitors a month
- · AI Sales skills
- · Chat support
- · Self-serve onboarding
- · Up to 100 products
Starter plan
- · AI Sales skills
- · AI product recommendations
- · AI training
- · Custom branding
- · Email support
- · Up to 1,000 products
Basic Plan
- · AI Sales skills
- · AI product recommendations
- · AI training
- · Chat support
- · Custom branding
- · Up to 2,000 products
Standard Plan
- · AI Sales skills
- · AI training
- · Chat support
- · Custom branding
- · Product recommendations
- · Up to 50K visitors/mo
Free
Basic plan
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureREP AI is one AI agent that sells and supports on your Shopify store. It starts conversations based on shopper behavior, recommends products from your live catalog and edits the cart right in chat. It resolves order status, returns, cancellations and address changes, then hands the rest to Rep Inbox, Gorgias, Zendesk, Kustomer, Freshdesk or Richpanel with the history attached.
Serviceform provides real-time assistance for shoppers by answering questions, showing similar products and recommendations, driving upsell and cross sell revenue with specialised widgets and capturing leads throughout the store. The AI Agent stays with the customer as they move between pages, keeping context and reducing drop-offs.
- Behavioral AI approaches site visitors when they need help = increased CVR
- Conversational AI provides service, sales, & support = more sales & less tickets
- Brand Intelligence: AI learns & expresses your unique brand in-chat = on-brand
- AI Training: Train your AI to make it even more knowledgeable & on-brand
- AI Agent that follows customers across pages to keep conversations active
- Upsell and cross sell products based on personalised recommendations
- Lead capture built into every conversation to build your contact list
- Customizable prompts and messages tailored to your store’s needs
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | REP AI |  Serviceform |
|---|---|---|
| Detected stores | 473 | Not published |
| Net store change, 28 days | −16 | 0 |
| Stores added, 28 days | 16 | Not enough data |
| Big-brand share | 24% | Not enough data |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | REP AI | Serviceform |
|---|---|---|
| App Store rating | 4.5 ★ | Not published |
| App Store reviews | 125 | Not published |
| New reviews, 28 days | 7 | Not enough data |
| Reviewers a year or more in | 20% | Not enough data |
Pricing
| Measure | REP AI | Serviceform |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $104/month | $99/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 2 |
Listing
| Measure | REP AI | Serviceform |
|---|---|---|
| Shopify category rank | #86(ahead) | #225 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 18, 2022 | Jan 23, 2026 |
| Languages | 1 | 10 |
| Developer | Rep AI Technologies Inc. | Serviceform |
FAQ
REP AI and Serviceform: common questions
- Is REP AI or Serviceform cheaper?
- Only Serviceform lists a free plan. Paid plans start at $104/month for REP AI and $99/month for Serviceform. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- REP AI lists 4 the others don’t mention, such as COD verification, Funnel performance, Recommendation performance, Review requests. Serviceform lists 27 the others don’t mention, such as Agent analytics, Announcement bar, Behavior tracking, Bundles. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for REP AI, Oct 14, 2026 for Serviceform; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for REP AI, Oct 14, 2026 for Serviceform. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.