UP ‑ Customer Referral Program vs RiffRoff Loyalty and Rewards
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for UP, Oct 14, 2026 for RiffRoff Loyalty and Rewards.
The short answer
- UP lists 4 features RiffRoff Loyalty and Rewards’s listing doesn’t mention, including Affiliate programs, Cash back programs, Custom programs.
Head to head
- United Kingdom
- United States
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Simple
- · 12% of eligible referral revenue
- · Every referral feature included
- · Fee on the first paid order only
- · No fee when advocates spend rewards
Plus
- · Every referral feature included
- · No fee when advocates spend rewards
- · No success fee on referral revenue
- · Predictable flat monthly cost
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureRefUp drives customer loyalty with a seamless Referral Program & Affiliate Program. Using Shopify Native Store Credit API, you can automate rewards and discounts instantly via simple Pop Up and allow credit redemption directly at checkout. Easily run targeted referral campaigns with full control over customer referrals, discounts and promotions.
RiffRoff runs referral programs inside Shopify admin. Customers share links; eligible friends get expiring, single-use first-order discounts. After the first paid order clears the merchant’s hold, RiffRoff issues one advocate store-credit reward. Merchants set discounts, rewards, minimums, expiry, hold, and review thresholds. Merchants can review referred orders, reward status, and payout exceptions in one place.
- Customize rewards with store credits or discounts for referrers and referees.
- Add or remove credits for specific customers directly from the dashboard.
- Design and display customizable referral popups on your storefront.
- Set custom rules for referrals, credits, and refunds based on your store needs.
- Create private referral links and verified, single-use friend offers
- Reward advocates with store credit after a configurable hold
- Review referrals, reversals, and payout exceptions in Shopify admin
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  UP |  RiffRoff Loyalty and Rewards |
|---|---|---|
| Detected stores | 55 | Not published |
| Net store change, 28 days | +1 | 0 |
| Stores added, 28 days | 1 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Food, Beverages & Tobacco, Health & Beauty | Not published |
| Top store countries | United Kingdom, United States, Canada | Not published |
Reviews
| Measure | UP | RiffRoff Loyalty and Rewards |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 4 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | UP | RiffRoff Loyalty and Rewards |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $14/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | 2 |
Listing
| Measure | UP | RiffRoff Loyalty and Rewards |
|---|---|---|
| Shopify category rank | #83(ahead) | #311 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 15, 2025 | Aug 4, 2026 |
| Languages | 1 | 1 |
| Developer | Neutrino Apps | Quadru App |
FAQ
UP and RiffRoff Loyalty and Rewards: common questions
- What features does each app list that the other doesn’t?
- UP lists 4 the others don’t mention, such as Affiliate programs, Cash back programs, Custom programs, Custom rewards. RiffRoff Loyalty and Rewards lists 1 the others don’t mention, such as Discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for UP, Oct 14, 2026 for RiffRoff Loyalty and Rewards; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for UP, Oct 14, 2026 for RiffRoff Loyalty and Rewards. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.