Referral Candy & Affiliate vs Refertle
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Referral Candy & Affiliate, Oct 14, 2026 for Refertle.
The short answer
- Paid plans start at $39/month for Referral Candy & Affiliate and $12/month for Refertle.
- Referral Candy & Affiliate lists 17 features Refertle’s listing doesn’t mention, including Affiliate programs, Automated rules, Bulk link generation.
Head to head
Reach new customers with a referral marketing program
- United States
- United Kingdom
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · All features on every plan
- · For brands getting started
Grow
- · All features on every plan
- · For brands scaling referral revenue
Scale
- · All features on every plan
- · For high-volume where margins matter
Enterprise
- · All features on every plan
- · Dedicated onboarding & account manager
Basic
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureGrow your brand with referral & affiliate programs, instead of expensive ads. ReferralCandy helps you get more sales by rewarding loyal customers and working with affiliates. Our new Referral Expert, a built-in AI assistant, helps you launch and fine-tune campaigns from your store's real data. You already own the best acquisition channels: your own customers & affiliates.
Refertle turns your existing customers into a WhatsApp referral engine. Unique referral links are sent automatically post-purchase via WhatsApp. Track every click, share, and order in real time. Reward referrers with cashback, store credit, or discount codes. Built exclusively for Indian D2C brands — with integrations and COD support. Setup in under 30 minutes. No developer needed.
- Set up a referral or affiliate program and get the first sales within 30 minutes
- Enable post-purchase popups, emails and pages to enroll customers in the program
- Automate customer rewards: Cash and coupons for one-off and subscription sales
- Customize your referral program with your logo, images and brand colors
- Referral Campaign Builder Create customised referral programs that fit your bran
- WhatsApp-Ready Referral Links Customers can easily share referral links with fri
- Campaign-Based Referral Tracking Track referrals across products, categories, or
- Reward Automation Automatically reward customers after successful orders.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Referral Candy & Affiliate |  Refertle |
|---|---|---|
| Detected stores | 784 | Not published |
| Net store change, 28 days | −4 | 0 |
| Stores added, 28 days | 21 | Not enough data |
| Big-brand share | 21% | Not enough data |
| Top store categories | Health & Beauty, Food, Beverages & Tobacco, Apparel & Accessories | Not published |
| Top store countries | United States, United Kingdom, Germany | Not published |
Reviews
| Measure | Referral Candy & Affiliate | Refertle |
|---|---|---|
| App Store rating | 4.9 ★ | Not published |
| App Store reviews | 1,480 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | 12% | Not enough data |
Pricing
| Measure | Referral Candy & Affiliate | Refertle |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $39/month | $12/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 4 | 1 |
Listing
| Measure | Referral Candy & Affiliate | Refertle |
|---|---|---|
| Shopify category rank | #12(ahead) | #240 |
| Shopify App Charts | #16 in Affiliate programs | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Sep 28, 2010 | Apr 28, 2026 |
| Languages | 1 | 1 |
| Developer | ReferralCandy | Refertal |
FAQ
Referral Candy & Affiliate and Refertle: common questions
- Is Referral Candy & Affiliate or Refertle cheaper?
- Paid plans start at $39/month for Referral Candy & Affiliate and $12/month for Refertle. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Referral Candy & Affiliate lists 17 the others don’t mention, such as Affiliate programs, Automated rules, Bulk link generation, Cash back. Refertle lists 3 the others don’t mention, such as Page creation, Points, Store credit. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Referral Candy & Affiliate, Oct 14, 2026 for Refertle; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Referral Candy & Affiliate, Oct 14, 2026 for Refertle. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.