Refer up vs Referral Gem ‑ Refer a Friend

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Aug 6, 2026 for Refer up, Oct 13, 2026 for Referral Gem.

The short answer

  • Only Referral Gem lists a free plan.
  • Referral Gem lists 9 features Refer up’s listing doesn’t mention, including Auto-tracking, Branded portal, Custom branding.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Affiliate programs
  • Affiliate programs
Languages
  • English
  • English
Launched
Nov 3, 2025
May 20, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
—
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Free options
Free planFree trial
Free planFree trial
Monthly range
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From $0 to $49/month
Plans
Free
FREEFree
  • · Basic referral analytics
  • · Post-purchase share widget
  • · Up to 50 referral links
  • · WhatsApp, SMS and copy link sharing
Growth$19/month
14-day free trial
  • · 14-day free trial
  • · Automatic Shopify discount code rewards
  • · CSV export
  • · Fraud detection and self-referral block
  • · Klaviyo integration
  • · Real-time revenue attribution dashboard
Pro$49/month
14-day free trial
  • · 14-day free trial
  • · Advanced fraud detection
  • · Everything in Growth
  • · Priority support
  • · Weekly email digest reports
  • · Welcome discounts for referred customers
Coverage
6 of 15 features40%
13 of 15 features87%
Unique strengths
  • Auto-payments
  • Custom commission
  • Auto-tracking
  • Branded portal
  • Custom branding
  • Custom dashboards
  • +5 more
Affiliate programs
40%6/15
87%13/15
Affiliate experience
13%1/8
100%8/8
Commission options
50%1/2
50%1/2
Payments
100%1/1
0%0/1
Referral management
75%3/4
100%4/4
249onlybothonly
Refer upReferral Gem15 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

ReferUp helps merchants manage customer referral and reward programs directly within their Shopify store. The app automates referral link generation, tracks referred orders, and applies rewards to both the referrer and the referred customer after a successful purchase Automatically.

Referral Gem adds a word-of-mouth programme to your Shopify store in minutes. After every purchase, customers get a unique share link they can send via WhatsApp, SMS, or copy. When a friend orders using that link, Shopify discount codes are issued automatically - no manual work.

Key points
  • Automate referral tracking and reward management
  • Reward both referrers and referred customers
  • Install easily with full Shopify integration
  • Automatic referral links after every purchase — WhatsApp, SMS, and copy
  • Shopify discount codes issued instantly when a referred order is placed
  • Fraud detection blocks self-referrals, duplicate IPs, and velocity abuse
Screenshots
Referup
ReferUpEasy RewardsDashboard
Referral analytics dashboard
Referral reward codes issued, tracked and deliveredReferral Gem - Refer A Friend dashboardConfigure referral rewards and friend discounts

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureRefer upReferral Gem
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureRefer upReferral Gem
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureRefer upReferral Gem
Free planNot listedYes
Lowest paid monthly planNo monthly plan listed$19/month
Longest free trialNot listed14 days
Plans listedNot published3

Listing

MeasureRefer upReferral Gem
Shopify category rankNot enough data#124in Affiliate programs
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 3, 2025May 20, 2026
Languages1English1English
DeveloperBAP solutionsValar Digital

FAQ

Refer up and Referral Gem: common questions

Is Refer up or Referral Gem cheaper?
Only Referral Gem lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Refer up lists 2 the others don’t mention, such as Auto-payments, Custom commission. Referral Gem lists 9 the others don’t mention, such as Auto-tracking, Branded portal, Custom branding, Custom dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Aug 6, 2026 for Refer up, Oct 13, 2026 for Referral Gem; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Aug 6, 2026 for Refer up, Oct 13, 2026 for Referral Gem. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.